We caught up with the brilliant and insightful Carol Heard a few weeks ago and have shared our conversation below.
Hi Carol, thanks for sharing your insights with our community today. Part of your success, no doubt, is due to your work ethic and so we’d love if you could open up about where you got your work ethic from?
My work ethic is deeply influenced by my parents’ resilience and determination. My mother, a Filipina from Bicol, worked her way from being a maid to holding two jobs in the U.S. to support our family. My father, born in 1936, served in the Air Force, worked for the Southern Pacific Railroad, and the Federal Government, always seeking new challenges even after retirement. Both come from hardworking backgrounds, with farming and sharecropping roots. This strong work ethic is a core value in our family and has shaped me into who I am today.
Thanks for sharing that. So, before we get any further into our conversation, can you tell our readers a bit about yourself and what you’re working on?
I’m a Sacramento native and the founder of the Magick Shoppe, a Black and Filipinx women-owned business specializing in candles that inspire self-discovery and empowerment. My journey into astrology and tarot reading began at 16, and these practices have guided me through life’s challenges and shaped my career as a creative. During the pandemic, I started doing professional tarot readings, which led to the creation of the Magick Shoppe.
My first candle collection, ‘Manifest Mami,’ was inspired by my need to clear energy during readings without smoke, as my partner is sensitive to it. This collection, along with ‘Self-Lovery,’ ‘Healing & Chill,’ and ‘Hustle Honey,’ is designed to support women in manifesting their best lives, promoting self-love, relaxation, and creativity. Our candles are made with 100% natural soy wax, phthalate-free, cruelty-free, and vegan. They are infused with herbs grown in-house and feature crystals sourced from environmentally and ethically sound mines.
I’m excited to announce some new additions to our product line: a tarot journal with a guide for beginners, a PDF on beginning tarot reading, crystal salts for baths and showers, and smudge sticks. These products continue our mission to create spaces where women believe in themselves fully and commit to a path of self-discovery, deep connection, and true purpose. At the Magick Shoppe, we believe in manifesting dreams and empowering all women to follow a path of true purpose.
There is so much advice out there about all the different skills and qualities folks need to develop in order to succeed in today’s highly competitive environment and often it can feel overwhelming. So, if we had to break it down to just the three that matter most, which three skills or qualities would you focus on?
Reflecting on my journey, I believe the three most impactful qualities were being a quick learner, adaptable, and versatile in my skill set. As a business owner, it’s crucial to continuously learn new skills to save money and grow. I started with web development and design skills but expanded my expertise to include branding, packaging, and marketing to achieve my goals. I even majored in social media in college to enhance my platform growth.
Adaptability has been equally important. For example, I initially wanted to create sprays, but when they didn’t turn out as expected, I had to pivot and try something new. Being open to change and willing to experiment has been key to my success.
For those early in their journey, my advice is to embrace continuous learning and be open to change. Don’t be afraid to step out of your comfort zone and try new things. It’s through these experiences that you’ll discover what truly works for your business and personal growth.
Awesome, really appreciate you opening up with us today and before we close maybe you can share a book recommendation with us. Has there been a book that’s been impactful in your growth and development?
A book that has played a significant role in my development is “The Law of Attraction” by Esther and Jerry Hicks. This book has taught me the power of positive thinking and the importance of focusing on what I want to attract into my life, rather than dwelling on what I don’t want. It emphasizes the idea that our thoughts and emotions are energy, and we can use this energy to manifest our desires.
One of the most valuable nuggets of wisdom from the book is the concept of “vibrational alignment.” This means aligning your thoughts and emotions with your desires to create a vibrational match, which allows those desires to manifest in your life. Another impactful lesson is the importance of gratitude and appreciation. By focusing on what we are grateful for, we attract more positive experiences and abundance into our lives.
Overall, “The Law of Attraction” has taught me to take control of my thoughts and emotions, and to consciously create the life I want. It has been a transformative guide in both my personal and professional journey.
Contact Info:
- Website: magickshoppefbh.com
- Instagram: instagram.com/magickshoppefbh
- Facebook: Facebook.com/magickshoppefbh
Image Credits
Lauren de Necochea
