Meet Vera Vlasova

We caught up with the brilliant and insightful Vera Vlasova a few weeks ago and have shared our conversation below.

Vera, appreciate you making time for us and sharing your wisdom with the community. So many of us go through similar pain points throughout our journeys and so hearing about how others overcame obstacles can be helpful. One of those struggles is keeping creativity alive despite all the stresses, challenges and problems we might be dealing with. How do you keep your creativity alive?

As the CEO of V-Factor Social, creativity is the heartbeat of everything I do—it’s what keeps me inspired and drives our agency’s success. I stay creative by constantly immersing myself in diverse experiences and perspectives. For example, just a couple of weeks ago, I attended a business retreat in Hawaii, where I connected with startup founders and explored partnership opportunities that sparked exciting ideas for future collaborations. More recently, we signed on a new client—a death doula—and I had the opportunity to attend the Endwell Project conference in Los Angeles, which brought together over 800 people to reframe how we approach end-of-life care. Experiences like these expose me to new industries, innovative ideas, and inspiring individuals, which fuel my creativity and allow me to bring fresh, impactful strategies to our clients. Not a day goes by when I don’t learn something new!

Great, so let’s take a few minutes and cover your story. What should folks know about you and what you do?

I’m Vera Vlasova, CEO of V-Factor Social, a marketing agency that helps businesses grow their digital presence and generate consistent, high-quality leads. We specialize in personalized strategies that deliver measurable ROI, whether through engaging content, targeted ad campaigns, or cohesive brand building.

What sets us apart is our focus on tailored solutions—we work closely with clients to understand their goals and craft strategies that truly connect with their audience. For example, we recently partnered with a death doula to amplify awareness of the positive death movement, showcasing our ability to tackle unique industries with impactful results.

Right now, we’re expanding our resources for business owners, including tools like the Notion Content Planning Template, designed to streamline workflows and boost productivity. My mission is to help brands not only thrive but create meaningful connections that drive lasting success. Let’s turn your vision into reality!

There is so much advice out there about all the different skills and qualities folks need to develop in order to succeed in today’s highly competitive environment and often it can feel overwhelming. So, if we had to break it down to just the three that matter most, which three skills or qualities would you focus on?

Looking back, three key qualities have been most impactful in my journey: adaptability, communication, and strategic thinking.

Adaptability has allowed me to navigate the ever-changing landscape of social media and marketing. In this industry, trends shift quickly, so being open to learning and evolving is essential. My advice? Embrace change as an opportunity to grow. Stay curious, experiment often, and don’t be afraid to pivot when something isn’t working.

Communication has been crucial for building strong relationships—with clients, my team, and collaborators. It’s not just about talking; it’s about listening and understanding others’ needs and perspectives. For those early in their journey, focus on developing active listening skills and clear, empathetic communication—it will set you apart in any field.

Lastly, strategic thinking has been the foundation of my success. It’s about seeing the bigger picture while managing the details that bring a vision to life. To improve this, practice setting long-term goals, breaking them into actionable steps, and staying disciplined in execution. Surround yourself with people who inspire you to think critically and challenge your assumptions.

For anyone starting out, remember: your journey is a marathon, not a sprint. Invest in personal growth, take risks, and trust the process—you’ll be amazed at what you can achieve.

Okay, so before we go we always love to ask if you are looking for folks to partner or collaborate with?

Absolutely! At V-Factor Social, we’re always looking to partner with like-minded businesses and professionals who value growth, creativity, and results. We’re especially interested in building relationships with referral partners—businesses and individuals who can recommend our services to their network. Ideal partners might include web developers, branding agencies, business coaches, or anyone working with clients who could benefit from social media marketing, lead generation, or digital growth strategies.

Collaboration is at the heart of what we do, and we believe in creating win-win partnerships. If you’re someone who aligns with our values and wants to explore how we can support each other’s growth, we’d love to connect. Reach out to us directly via email at hello@vfactorsocial.com or visit our website at www.vfactorsocial.com to learn more. Let’s build something impactful together!

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