We’re excited to introduce you to the always interesting and insightful Giovanna Ferigotti Furlanetto. We hope you’ll enjoy our conversation with GIOVANNA below.
GIOVANNA , we’re thrilled to have you sharing your thoughts and lessons with our community. So, for folks who are at a stage in their life or career where they are trying to be more resilient, can you share where you get your resilience from?
I believe my resilience comes from my life experiences, my faith, and the incredible example set by my family. Moving from Brazil to the USA 18 years ago was a challenge that shaped me, but my foundation in resilience was built by my parents, who have always been my greatest inspiration.
My mom was a true warrior, and my dad was our superhero. Both worked tirelessly in their own ways—my mom to provide for us daily and my dad to ensure we had opportunities, like paying for our education. They taught me the value of hard work, honesty, and simplicity, and they inspired me to always strive to be better.
Above all, our faith in God has been a cornerstone of my life. It’s given me the strength to face challenges with hope and the confidence to pursue my dreams. Starting Beeluxxe was a leap of faith and a testament to the resilience my parents instilled in me. Their example, combined with my passion for bringing the energy of Brazil to others, keeps me motivated every day.
Great, so let’s take a few minutes and cover your story. What should folks know about you and what you do?
Spreading the word about Beeluxxe
I’m Giovanna, the founder of Beeluxxe, an online and pop-up shop that brings the vibrant energy, style, and quality of Brazil to women here in the USA. Beeluxxe offers premium Brazilian swimwear, activewear, and casual wear, all designed to make women feel confident, unique, and empowered. We also include handmade crochet bags, which reflect the artistry and craftsmanship of Brazilian culture.
What makes Beeluxxe special is our commitment to blending amazing quality, vibrant colors, and fashion-forward designs. Our pieces are versatile—our fitness wear, for example, can go from a gym workout to a casual coffee meeting with just a simple styling change. Our swimwear isn’t just for the beach; it’s designed to effortlessly transition to a brunch or dinner out with stylish cover-ups.
Right now, I’m thrilled about several new developments. We’re preparing to launch our Spring and Summer 2025 collection, featuring incredible fabrics, vibrant prints, and for the first time, matching cover-ups to complement our bathing suits. This new addition brings a cohesive and stylish touch to our swimwear line, making it even easier for women to transition seamlessly from beach days to social outings.
We’re proud to already have a presence at Ellevate Spa & Boutique, and we’re planning to expand into more physical locations like gyms, spas, and potentially hotels.
Beeluxxe is more than just a brand; it’s my dream come true. I started it because, after moving to the USA 18 years ago, I missed the quality and stylish designs of Brazilian swimwear and wanted to share that with women here. Every piece we offer is crafted with care and inspired by the vibrant culture of Brazil.
At Beeluxxe, our mission is to empower women to feel amazing, look unique, and embrace their confidence every day. Whether through our vibrant swimwear, premium activewear, or stylish casual wear, we’re here to bring a touch of Brazil’s magic to your wardrobe.
There is so much advice out there about all the different skills and qualities folks need to develop in order to succeed in today’s highly competitive environment and often it can feel overwhelming. So, if we had to break it down to just the three that matter most, which three skills or qualities would you focus on?
The three qualities that have been most impactful in my journey are persistence, excitement, and connection to roots.
Persistence has been key in overcoming obstacles. I’ve learned to keep moving forward, even when things get tough. My advice is to never give up—growth often happens when you push through adversity.
Excitement keeps me passionate about my work. It drives creativity and helps me stay motivated. For anyone starting out, find what excites you and let that energy guide you.
Connection to roots is at the core of everything I do. Staying grounded in my Brazilian heritage and the values that Beeluxxe represents has given me clarity and authenticity. Stay true to your roots—it’s essential for maintaining your identity and purpose.
How can folks who want to work with you connect?
Yes, Beeluxxe is always open to collaborations and partnerships that align with our values and mission. We’re looking for individuals and brands that share a passion for empowering women, celebrating diversity, and promoting high-quality, sustainable products.
Specifically, we’re interested in partnering with:
Women-owned businesses: Especially those in fashion, wellness, and lifestyle sectors.
Influencers and content creators: Who have an engaged audience and align with Beeluxxe’s values of authenticity, empowerment, and connection to roots.
Event organizers: For pop-up shops, wellness events, and community-building activities.
Fitness and wellness experts: Who align with our mission to promote healthy lifestyles and self-love.
If you’re interested in collaborating with Beeluxxe, feel free to reach out to us directly through our website or DM us on our social media platforms. Let’s create something amazing together!
Contact Info:
- Website: https://WWW.BEELUXXE.COM
- Instagram: https://WWW.INSTAGRAM.COM/BEELUXXE_
- Facebook: https://WWW.FACEBOOK.COM/BEELUXXE
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