Meet Vic Moss

We’re excited to introduce you to the always interesting and insightful Vic Moss. We hope you’ll enjoy our conversation with Vic below.

Vic, so many exciting things to discuss, we can’t wait. Thanks for joining us and we appreciate you sharing your wisdom with our readers. So, maybe we can start by discussing optimism and where your optimism comes from?

Life is too short to be pessimistic. I often refer to myself as the eternal optimist. There is no doubt there are times it’s backfired, but never critically, and never catastrophically. I’d much rather go through life expecting the best outcome than worrying about what “might” happen. Prepare for any possible outcome, but direct your energies to the best outcome.

I also expect the best out of everyone I meet unless they give me a reason not to.

Let’s take a small detour – maybe you can share a bit about yourself before we dive back into some of the other questions we had for you?

One of the many things I love about what I do is the constant challenges I face with each new project. To the point where I don’t like to be at the same location more than two days in a row. I want to be challenged.

And if I’m shooting something we’ve shot before (I have one client for so long, we’ve shot a couple of their projects more than twice), I challenge myself to do it better than before. I use those projects to measure growth. Both artistic growth, and personal growth. Can I make it better? That’s the challenge.

If you had to pick three qualities that are most important to develop, which three would you say matter most?

Education, relationship, and flexibility.

Education is important, not only for the technical and artistic aspects of your work, but also education for clients. You need to be able to explain yourself to them if they want something not possible, or when it comes to drones, not legal.

Relationships with clients is also important. In a world of “you’re only as good as your last shoot”, you need to have that relationship to build client loyalty. If you get a new client, there is a reason they aren’t using their former supplier.

And flexibility if very, very important. In my line of work (architectural and drone imagery), you can have everything from weather changes to completion deadlines missed. And you’ll always have clients who call last minute. So the more flexible you are, the happier your clients can be.

Who is your ideal client or what sort of characteristics would make someone an ideal client for you?

I want clients that are proud of their projects. If they have finished a project that they really want to shine, and they trust me to make sure that happens, I love it. That adds to the challenge for me. The pressure of presenting their “baby” to them in a manner that makes them happy pushes me further than a “good enough” project.

I like to say we make the bad look good, the good look great, and the great look phenomenal. As long as we can do that, and the client is happy, they’re an ideal client.

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Image Credits

©Moss Photography

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