Meet Joey Cook

We caught up with the brilliant and insightful Joey Cook a few weeks ago and have shared our conversation below.

Joey , so good to have you with us today. We’ve always been impressed with folks who have a very clear sense of purpose and so maybe we can jump right in and talk about how you found your purpose?

I found my purpose by following my passions, embracing challenges, and staying open to growth. It took time, but through experiences, setbacks, and learning from others, I discovered what truly drives me—making an impact and creating meaningful opportunities. Purpose isn’t just found; it’s built over time

Appreciate the insights and wisdom. Before we dig deeper and ask you about the skills that matter and more, maybe you can tell our readers about yourself?

Here in 2025, we’re proud to celebrate Year 4 of Cincinnati Entertainment Group! Over the past four years, we’ve grown tremendously—hosting and producing major events across Cincinnati and beyond. Through strong relationships with venue owners, athletes, celebrities, and music artists, we’ve built a reputation for creating unforgettable experiences. This year our goal is to have CEG has a one stop shop with being the go to company for all VIP & Hospitality needs from booking your dinner reservations at any Restuarant in the city, to booking your personal driver with our partnered transportation companies from sprinters & black trucks to handling all your fun needs with booking clients at any nightlife event in the city as we continue to grow our partnerships with several more venues in Cincinnati.

Being in the event industry means constantly meeting new people and networking, which often leads to new opportunities. This past year was no exception. That’s why in 2025, we’re excited to announce the launch of Reserve Star Marketing Group—a brand-new marketing company dedicated to partnering with athletes and influencers, helping them secure paid opportunities through brand deals, public appearances, meet & greets, signings, and event engagements.

Our powerhouse marketing team—Ken Evans, Rico Morton, and myself, Joey Cook—brings a dynamic skill set where each person focuses on what they do best. This allows us to maximize opportunities and work together seamlessly.

With Cincinnati Entertainment Group entering Year 4 and Reserve Star Marketing Group launching strong in Year 1, the sky is the limit. We’re committed to delivering top-tier experiences in our city while creating business opportunities for our clients in 2025 and beyond.

Our CEG team’s dedication and ability to execute high-profile projects set us apart. We look forward to expanding, innovating, and solidifying our place as a powerhouse in the industry! Stay tuned—big things ahead! Our team Joey Cook. Joey Cromwell who handles all event promotions/marketing needs, Nemar Maize & Sammy Bland handling all entertainment bookings with providing the vibes at local events. Mitch Schry our videographer/photographer is in charge of all event content needs while Caleb Lipsey, Ken Evans & Casey Elder handles & assist in security, operations & hospitality needs. The names listed above have helped take our event team to an elite level with having high profile clients putting trust in our team to execute any needs when visiting Cincinnati.

#CincinnatiEntertainmentGroup #ReserveStarMarketing #LevelingUp #PowerMoves #BigThingsComing

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?

1. Networking & Relationship Building – The ability to connect with venue owners, sponsors, artists, athletes, and influencers is crucial. Strong relationships open doors to new opportunities and collaborations.

2. Project & Event Management – Managing logistics, coordinating teams, and ensuring seamless execution are key to delivering high-quality events. Attention to detail, problem-solving, and adaptability are essential.

3. Marketing & Branding – Understanding how to market events, build brand awareness, and leverage social media and sponsorships is critical. This includes audience engagement, promotions, and securing partnerships that enhance visibility and profitability.

Mastering these areas helps create impactful events, attract high-profile clients, and drive long-term success.

How can folks who want to work with you connect?

We’re always open to collaborating on new event and business ideas—but only with those who bring a serious, hard-core work ethic. If you’re willing to put in the grind, stay committed, and execute the vision at a high level, let’s build something great together. Opportunities are endless when the right minds and work ethics align!

Tell us your vision & your goals on any ideas & our CEG event team & Marketing team will help make the magic happen!

Contact Info:

• Website: reservedstarmarketing.com cegexperiences.com
• Instagram: @rsm_marketing_group @cegevents513
• Facebook: Joey Cook
• Linkedin: Joey Cook
• Twitter: 3ballcook
• Youtube: Cincinnati Entertainment Group

Image Credits

Mitch Schry Photographer