We’re excited to introduce you to the always interesting and insightful Brice Gramm. We hope you’ll enjoy our conversation with Brice below.
Brice, we are so happy that our community is going to have a chance to learn more about you, your story and hopefully even take in some of the lessons you’ve learned along the way. Let’s start with self-care – what do you do for self-care and has it had any impact on your effectiveness?
One of my favorite self-care habits is intentionally curating my attention with my digital devices. I used to let digital noise like endless social media notifications or random app pings pull me in every direction, but now I focus on quality over quantity. I pruned my social feeds to include only what inspires, informs, or entertains me and (most importantly) turned off nearly all notifications. Only a few select people or types of content are allowed through. Everything else, I have to deliberately choose to give attention to. This made me happier, more focused, more present, and more effective.
Great, so let’s take a few minutes and cover your story. What should folks know about you and what you do?
I’m a husband and father first. Raising children with my wife is probably one of the most important things I’ll ever do.
Professionally, I’m an entrepreneur who started Camber–The App Agency and Movebooth–a digital photo booth software used by some of the biggest brands in the world.
My journey into creative services and software started in high school when I started a hardcore band and got my first taste of what it’s like to wear every hat. I learned to write and record songs, recruit bandmates, manage a rehearsal schedule, book and perform live shows at venues I was too young to legally enter.
And when we needed posters to promote our shows, shirts screen-printed to stock our merch table, and a slick custom theme for our MySpace page to stream our music, I got a cracked copy of Photoshop from a friend and figured it out.
I’ve always enjoyed having a diverse skill stack and getting to work on new creative challenges all the time. Starting my own app design and development agency making creative apps for clients suited me just fine.
The latest frontier that my agency is jumping into is generative AI. We’ve recently started to roll out what we call aiOS, our Agency Intelligence Operating System. It’s a suite of generative AI tools that have been tuned by our all-senior-level team to hyper-accelerate every aspect of the services we provide.
These powerful generative AI tools in the hands of our small but elite team allow us to execute our exceptionally high standards of strategy, design, and software engineering at speeds never before possible. We’re really excited about the value we’re able to deliver our clients because of this paradigm shift in the industry.
If you had to pick three qualities that are most important to develop, which three would you say matter most?
1. Mental models—frameworks like first principles or systems thinking—have helped me break down complex problems and better understand how the world works. To learn about mental models, dive into books, YouTube, podcasts, audiobooks etc. (however you most enjoy learning). Be inquisitive about the world around you. Think about how you can apply mental models you’ve learned to situations, objects, places you encounter every day.
2. Psychology principles, like cognitive biases or social influence, have been invaluable heuristics for design and marketing. Another topic where the internet has a wealth of free information available to you if you seek it out. A website like growth.design is a great place to start as a reference guide to numerous psychology principles that are relevant to design, marketing, sales, etc.
3. Curiosity—a commitment to being a lifelong student, constantly challenging my own opinions, and understanding the reasons behind them—has kept me adaptable and open to growth. Make a habit of asking ‘why’ even when you think you know the answer; seek out opposing views and wrestle with them. It’s less about mastering these overnight and more about building a consistent practice of questioning, learning, and refining how you see the world.
What was the most impactful thing your parents did for you?
The most impactful thing my parents did for me was fostering my creativity and independence while instilling a deep value for learning. They encouraged me to explore my own ideas, take risks, and figure things out on my own, but they also challenged me to sharpen my thinking. They pushed me to question assumptions and dig deeper. That blend of freedom and intellectual rigor shaped who I am and how I approach the world.
Contact Info:
- Website: https://www.cmbr.co/
- Twitter: https://x.com/bricegramm
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