Meet Ash Allure

We recently connected with Ash Allure and have shared our conversation below.

Hi Ash , appreciate you sitting with us today to share your wisdom with our readers. So, let’s start with resilience – where do you get your resilience from?
My resilience comes from knowing that my destiny and purpose in this lifetime is bigger than me and I am merely a vessel for something greater. Even in my darkest moments, I still have a sense of calmness because I know once I accepted this path and everything that comes with it whether positive or negative I will prevail through it all because it is written for me to heal and inspire generations to come.

Furthermore, that is why anytime an obstacle or transgression comes up I approach it with ease because I have gotten through the hardest part which was building the foundation of my legacy.

Now I am in an emotional space where I am only focused on sustaining my legacy and nurturing it and continuing to celebrate the wins and also be a champion of adversity.

Thanks for sharing that. So, before we get any further into our conversation, can you tell our readers a bit about yourself and what you’re working on?
When it comes to making your mark in this world or making an impact, it all starts with intention. For me, healing and inspiring the world has always been my intention and the mediums I express that in vary depending on the current emotional space I am in and what gifts want to be at the forefront. Currently, I’m expressing my healing abilities through my music, philanthropy and my holistic health business.

The projects I am currently focused on is my debut album ‘Serenity’ which is coming out 2023 and I am working on the tour, visuals and finishing up the recording process as we speak.

I am also expanding my non-profit, Helena June Foundation, named after my Great-Grandmother and my holistic health business, Allure’s Apothecary.

I am looking forward to the projects/collaborations I will be working on in regards to those businesses in the next year.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?

The three most important skills/qualities to have during your entrepreniual journey is: Fearlessness, Faith and Flexibility.

Fearlessness because being an entrepreneur requires risks and I live by the mantra ‘No risk, No reward’ so you have to get comfortable taking risks and being comfortable with being uncomfortable that is what prepares you for every level and every obstacle.

Faith because throughout my journey there were times I had all the resources but still didn’t have any answers so you have to rely on faith to propel you and get you through those dark moments when you’re not sure where to turn next.

Flexibility because there is so much unpredictability that comes with being an entrepreneur and even with the best plan there still may be an obstacle that comes up that you did not anticipate so being flexible helps you navigate those challenges and helps you go with the flow during any trial or tribulation.

Before we go, any advice you can share with people who are feeling overwhelmed?
Mental health and spiritual well-being are huge cornerstones of my brand and a huge reason why I started to pursue entrepreneuriship, so when I become overwhelmed I take a holistic approach and do a few ritualistic things that really help me re-center myself.

The main exercise I do to help get my thoughts and energy back aligned is taking a hot bubble bath and drinking a personal herbal tea blend.

Herbs are a huge part in my healing rituals and I tailor my herbal tea blends based off what physical/mental ailment I am dealing with because I believe every ailment has a spiritual reasoning behind it.

For instance, I will run my bath water and throw a few rose petals in if I need more self-love in my life or lavender/chamomile to calm my nervous system down and help relax my body. I will put in whatever herbs I feel resonates with me at that particular time. At the same token, I will put on my favorite easy listening playlist and make my herbal tea blend and just soak in the bath and let go of worries and anxiety and really breathe into the present moment.

In conclusion, fear, doubt, and anxiety will try to creep in at times but the goal is to let it pass and then continue to tread along on this rewarding journey and not let it hold you back from fulfilling your destiny.

Feel free to use my exercise to help you re-center yourself when you are getting overwhelmed because you deserve to see your dreams manifest and not let doubt/fear hold you back.

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