An Inspired Chat with Yazmin Mendoza of Aberdeen WA

We’re looking forward to introducing you to Yazmin Mendoza. Check out our conversation below.

Good morning Yazmin, we’re so happy to have you here with us and we’d love to explore your story and how you think about life and legacy and so much more. So let’s start with a question we often ask: Have you stood up for someone when it cost you something?
Yes. I stood up for my belief that all humans are equal and deserve human rights, regardless of color or religion. At a previous brokerage, I spoke openly about the struggles the people of Palestine are facing. They were not comfortable with me sharing my views and pressured me to remain silent. I told them I would rather mop floors than be silenced. If speaking up meant losing my license or moving to a different brokerage, so be it — I will not stop speaking out about what I believe is a genocide in Palestine.

Can you briefly introduce yourself and share what makes you or your brand unique?
I’m a small landlord with five rental units, and it’s been both a struggle and a huge learning experience. My background in property management has definitely helped me navigate the challenges, but what makes me proudest is knowing that my husband and I built this from the ground up. We don’t come from wealthy families — everything we have is the result of hard work, saving diligently, and choosing to invest in real estate instead of buying extravagant things. Our goal has always been to create something lasting for our daughter.

Sometimes I still ask myself, “Why me?” because success hasn’t come without its doubts or sacrifices. We run our rentals differently — we don’t charge late fees, and we avoid raising rents unless absolutely necessary. I’ll never forget one of our elderly residents crying when I brought her a pack of Oreo cookies while collecting rent, because she didn’t have much extra for treats. I cried in my car for two hours afterward. Moments like that remind me that while I sometimes feel guilt for what we have, no one handed it to us — and as long as I can, I will use what we’ve built to help others, whether that’s through compassion, stable rent, or simply a small act of kindness.

Amazing, so let’s take a moment to go back in time. What was your earliest memory of feeling powerful?
My earliest memory of feeling powerful was when I was 7 years old and my dad took me to one of his protests. My father was deeply involved in politics, and that’s where my fiery attitude and determination to speak up for what’s right come from. I remember the energy of the crowd, the sound of voices joining together, and the pride I felt holding a sign and shouting alongside him. That day taught me that my voice matters — and I’ve carried that lesson with me ever since.

What did suffering teach you that success never could?
Suffering has shaped me and taught me what it takes to be successful. I immigrated to America when I was 11 years old, leaving everything behind to start fresh with my family. Although I have a green card now, I will always stand for immigrants because I truly understand the struggles of trying to do things the right way.

Many people judge immigrants without knowing that unless you have a U.S. citizen spouse petitioning for you, or significant money in your bank account, the process often drains you financially — only to end in denial. I used to feel embarrassed and ashamed, never telling anyone at school except my closest friends. But now, I speak openly because this is a subject that needs to be heard.

Not all undocumented immigrants are criminals. Many work hard, pay taxes, and help build this country. There should be a better, fairer path so people who want to come to America can do it the right way — without losing everything in the process.

Next, maybe we can discuss some of your foundational philosophies and views? Whom do you admire for their character, not their power?
I admire Ms. Rachel for speaking out about Palestine without fear of what people or the industry might say to shame her. I admire her courage to keep going despite the pressure to stop, and the compassion she continues to show even when others try to silence her.

Before we go, we’d love to hear your thoughts on some longer-run, legacy type questions. What pain do you resist facing directly?
I try not to watch much TikTok because when I do, I see the news about Palestine — babies going without formula or even basic food. It’s heart-wrenching and cruel to witness, especially when I see my own baby with clothes, toys, and a full belly, while our government is sitting by as a whole group of people are dying.

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