We recently had the chance to connect with Shruti Vij and have shared our conversation below.
Hi Shruti, thank you so much for joining us today. We’re thrilled to learn more about your journey, values and what you are currently working on. Let’s start with an ice breaker: What is something outside of work that is bringing you joy lately?
Music is my latest muse in life. Shared musical experiences (concerts, rituals, celebrations) create joy through unity.
Music communicates feelings when words fall short. Expressing emotions through playing, singing, or listening brings catharsis and peace.
Can you briefly introduce yourself and share what makes you or your brand unique?
I am a trained designer and an Artist who Upcycles waste leather scraps—crafting and creating leather artwork without new raw materials. My latest collection is created to eliminate fabric waste, turning offcuts into artfully designed items as wall decor.
Okay, so here’s a deep one: Who taught you the most about work?
Looking back, my journey at the National Institute of Fashion Technology (NIFT) was far more than just education—it was the foundation of my professional ethos. NIFT didn’t just teach me design, technique, or trends. It taught me how to work—with purpose, with passion, and under pressure.
Work isn’t just about doing—it’s about thinking, evolving, and enduring. And I learned all of that in the corridors, studios, and critique rooms of NIFT.
What’s something you changed your mind about after failing hard?
I used to believe that failing hard was something to be ashamed of—that it marked the end of the road, a sign I wasn’t good enough. But over time, I’ve completely changed my mind.
Now, I see failing hard as a beginning—a point of deep learning and unexpected growth. Some of my most valuable lessons came not from the things that went right, but from the moments when everything fell apart. Those failures forced me to rethink, to rebuild, and to grow stronger.
So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. Whom do you admire for their character, not their power?
Real character is choosing honesty when lying is easier. It’s showing up, staying grounded, lifting others, and staying true to your values even when it’s uncomfortable. These aren’t things power can give you. They’re who you are when power is absent.
I admire people who lead without titles, who show strength in quiet ways—teachers, caregivers, artists, and everyday individuals who stay kind in a world that often rewards the opposite.
Thank you so much for all of your openness so far. Maybe we can close with a future oriented question. What do you understand deeply that most people don’t?
We live in a world that celebrates breakthroughs, big wins, and overnight success. But real progress—real mastery—comes from showing up every day, even when it’s boring, hard, or unnoticed. Whether it’s in art, relationships, learning, or building a life, consistency compounds in ways that talent or luck alone never can.
It’s not the dramatic gestures but the small, repeated efforts that shape character, build trust, and create lasting impact. Most people chase intensity. But I’ve learned to value persistence.
Contact Info:
- Instagram: https://www.Instagram.com/shruti__arts
- Linkedin: http://linkedin.com/in/shruti-vij-49698556
- Facebook: https://www.Facebook.com/shrutiarts
Image Credits
Shruti Vij (Shruti Arts)
so if you or someone you know deserves recognition please let us know here.
