We’re looking forward to introducing you to Logan Holman-Taylor CMP. Check out our conversation below.
Logan, we’re thrilled to have you with us today. Before we jump into your intro and the heart of the interview, let’s start with a bit of an ice breaker: Who are you learning from right now?
Growing up, I had first-hand experience working in my dad and uncle’s property management business in Aspen, Colorado. While not directly in the hospitality industry where I find myself today, taking care of clients’ homes is an incredibly detail-oriented line of work. Their ability to juggle multiple tasks simultaneously, ensure every aspect of a property was in perfect working order for client arrivals, and, most importantly, deliver thorough, high-quality work taught me invaluable lessons.
At the end of a long day, we’d often take a moment to inspect what we’d done, and I can still clearly hear my dad telling me and my brother, “Seeing the result of your hard work is the first part of your paycheck.” The way my dad, uncle, and their employees handled each task with care instilled in me the value of doing things “right and completely” the first time. Whether folding towels, talking with homeowners about any unforeseen issues in their home, or stocking refrigerators with groceries, I learned that excellence lives in the details.
Today, I carry those same principles into my work managing global events and client services at Bespoke. I love to work with clients, brainstorm ideas, anticipate their needs before they arise, finding creative solutions under pressure, and making sure every element is in place. I’m constantly learning from my colleagues who approach each event with both precision and imagination, and from our industry partners who bring fresh ideas on how to elevate the attendee experience. Being surrounded by professionals who are continually innovating inspires me to think bigger, refine my craft, and keep raising the bar for what’s possible.
Can you briefly introduce yourself and share what makes you or your brand unique?
I’m a Colorado native with a lifelong passion for relationships and bringing people together. I picked up a tennis racket at age three and still play today, though not nearly as often as I’d like. In college, I taught tennis for five years, even having the joy of instructing my grandfather’s “mature” group, which remains one of my favorite memories. Whether I’m taking in the beauty of Colorado or exploring the world every chance I get, I’m always looking for new ways to connect with people and places.
Hospitality became my focus in college, and I’ve now spent nearly two decades in the industry, working in luxury hotels, leading programs for a high-end travel club, and now serving as Senior Director of Client Services at Bespoke. Our work is all about creating curated corporate event experiences for global clients, whether it’s a multi-day incentive trip in an extraordinary destination or an intimate gathering with a clear purpose.
Every event starts with authentic relationships and a clear understanding of why a client is bringing people together. From there, we design experiences that feel intentional, memorable, and unique to their brand and audience. At the heart of it, I’m driven by the same thing that inspired me on the tennis court: building connections, celebrating moments, and creating something people will remember long after it’s over.
Amazing, so let’s take a moment to go back in time. What’s a moment that really shaped how you see the world?
Coming out as a gay man fundamentally changed how I see the world. Growing up, I carried a lot of preconceived ideas and perspectives, and I was terrified to share my true self for fear of judgment and rejection. I grew up in the small-town Aspen valley (as a local, not a tourist, which are two very different worlds, HA!), striving to meet an ideal of the religious, “perfect” son that existed more in my mind than in my family’s expectations. I escaped “reality” by spending hours on end each summer at the Aspen Tennis Club playing and teaching a game I love, but deep down, I knew there was a part of me I was denying.
During my sophomore year of college, the weight became unbearable. I was navigating my first gay relationship, which only a few people knew about, living in constant fear of the truth coming out, juggling coursework and leadership responsibilities, all while putting on a façade of happiness. Eventually, I broke. After being outed by “friends” in a student-led religious organization, I quit nearly all my campus commitments, ended my relationship, and spent the next six months soul-searching.
That period was filled with hard questions about who I was, what I was meant to do, who I could trust, and perhaps most importantly, where God was in all of this. Having been raised in a faith-based home, I had always believed in a higher power, but in my darkest days, I began seeking a personal relationship rather than an organized religion.
To this day, I carry an immense amount of faith and belief in the unseen. I’ve also found solace and strength in creating, building, and maintaining authentic relationships—whether with friends and family, industry colleagues, or our clients at Bespoke. That experience taught me the irreplaceable value of honesty, vulnerability, and connection, and the importance of showing up as my full self, no matter the setting.
What did suffering teach you that success never could?
Suffering can feel like a heavy word, but without challenges, success wouldn’t hold the same meaning. In college, I applied for a position I felt sure I’d get, only to be “waitlisted” before eventually being accepted and excelling. That sting of initial rejection fueled my drive to prove myself.
Years later, in 2020, I was leading local events and group travel for a luxury travel club when the world shut down. My team of passionate hospitality professionals went from planning gatherings in incredible destinations to facing complete uncertainty. We quickly pivoted, creating virtual cooking classes, trivia nights, wine tastings…nearly an event a day. Watching them adapt and thrive in a whole new format remains one of my proudest career moments. Fast forward two years later, we were successfully executing in-person programs around the world, including an expedition cruise charter to Antarctica.
Suffering taught me resilience, adaptability, and that the sweetest wins are often born from the hardest seasons.
So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. Is the public version of you the real you?
Authenticity is paramount in my life. What you see is what you get. I do my best every day to be genuinely interested in the world around me by asking questions, listening closely, and engaging with people in a way that’s real, not rehearsed.
That doesn’t mean I share every detail of my life in every setting, but it does mean the version of me you meet in a meeting, on a site visit, or over a coffee is the same person my friends and family know, complete with a healthy dose of humor and quick wit. Life’s too short not to laugh, especially in an industry where something will go wrong at some point, and a well-timed joke can diffuse tension faster than any contingency plan.
I’ve learned, through both personal challenges and professional experiences, that life is richer when you don’t waste energy maintaining a façade. In the hospitality and events world, trust is built in the smallest moments: being present with a client, owning mistakes when they happen, and following through on your word. Those moments matter, and they can only come from showing up as your authentic self.
Thank you so much for all of your openness so far. Maybe we can close with a future oriented question. Are you doing what you were born to do—or what you were told to do?
Let’s be honest, the events and hospitality world isn’t for the faint of heart. Sure, everyone enjoys a great event or traveling to exotic destinations, but being on the planning side? That means nights, weekends, and holidays “in the office,” carrying the responsibility for other people’s experiences. It’s not always glamorous.
But there’s something about bringing people together in authentic and meaningful ways that triggers a special kind of adrenaline in me. Weeks, often months of planning, go into a few hours or days of execution. All that hard work comes to fruition. Ideally, everything goes to plan (or at least there’s a contingency when things go awry), attendees come and go, and then it’s over.
And while most people in this industry live for the creative moments, I equally love the behind-the-scenes work many dread. Reporting, building Excel spreadsheets, and managing budgets gives me a weird buzz of excitement. Those details are the backbone of a successful event, and diving into them is just as energizing for me as the moment the doors open for attendees.
The world of events is like being in a relationship you know will end, but you pour everything into it anyway. The highs and lows, stresses and joys, intense planning and quick thinking all combine into what I feel I was born to do. And I’m fortunate to have a support network that has always encouraged me to follow my passions.
Contact Info:
- Website: https://bespokeconnects.com/
- Instagram: https://www.instagram.com/bespokeconnects/
- Linkedin: https://www.linkedin.com/in/logantaylor87/
- Facebook: https://www.facebook.com/BespokeConnects
Image Credits
Nathan Hindman
Visualanties
The Public Works
Jensen Sutta Photography
Monico Photography
Jensen Sutta Photography
Visualanties
so if you or someone you know deserves recognition please let us know here.
