We recently had the chance to connect with Mariana Monterrubio and have shared our conversation below.
Hi Mariana, thank you so much for taking time out of your busy day to share your story, experiences and insights with our readers. Let’s jump right in with an interesting one: What do you think is misunderstood about your business?
“One thing that’s often misunderstood about my business is that, because I’ve worked in the nonprofit world for so many years, people assume my business operates as a nonprofit too. In reality, MAMI on a Mission is a for-profit business with a ministry heart. I call it a ‘businesstry’—a blend of business and ministry—because while we do community-driven work and partner with nonprofits, we also provide coaching, programs, and resources that generate revenue. The goal is not only to empower women spiritually and personally but also to create sustainable income so the impact can keep growing.”
Can you briefly introduce yourself and share what makes you or your brand unique?
“Hi, I’m Mariana Monterrubio, founder of MAMI on a Mission LLC and host of the MAMI on a Mission Podcast. I like to call my work a ‘businesstry’—a blend of business and ministry—because I combine coaching, writing, and community-building to empower women to heal, discover their identity, and walk confidently in their God-given purpose. My journey started from my own story of overcoming challenges, and it inspired me to create programs like the EmpowerHer Purpose Program that help women move from feeling stuck to thriving. What makes my brand unique is the way I weave faith, practical tools, and authentic storytelling together so women feel seen, supported, and equipped. Right now, I’m expanding my workshops, podcast, and upcoming projects like SHE’s BOLD Women’s Conference and my second book, all with the heart of helping women stop pouring from empty and start living on purpose.”
Appreciate your sharing that. Let’s talk about your life, growing up and some of topics and learnings around that. Who were you before the world told you who you had to be?
Before the world told me who I had to be, I was a dreamer—someone who believed anything was possible. I was a risk-taker, unafraid to step into new spaces, and I was never shy about connecting with people. I loved talking, asking questions, and finding ways to help others. Deep down, I always knew I was meant to inspire and encourage, but along the way the world told me I needed to follow a timeline, fit into expectations, and stay in a box. I let fear and comparison dim my light for a while. But that little girl—the dreamer, the helper, the bold voice—was always there, waiting for me to remember her and bring her into the work I do today.
Was there ever a time you almost gave up?
Yes — many times. I’ve stood at the edge more than once: the time I almost quit college because I was terrified after facing a legal charge in 2006 for something that happened in 2000; the nights I felt so crushed by life’s pressure that I had dark thoughts about ending it; the seasons when the abuse I lived through made it feel like my future could never be more than my pain. Those moments could have stopped me.
What keeps me going now is the memory of those harder seasons — not to hold me back, but to remind me why I must keep showing up. I show up for the little girl who dreamed big and for the women who feel stuck where I once was. I keep leaning on my faith, on trusted friends who hold me up, and on the small wins that prove I’m moving forward. So even when I want to quit building my businesstry, I remember: I’ve survived worse, I’m not defined by my past, and my purpose is worth the hard work.
So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. Is the public version of you the real you?
The public version of me is part of the real me — but it isn’t the whole story. What people see is my work, my smiles, my confidence, and the moments I choose to share: the wins, the teaching, the encouragement. What they don’t always see are the nights I’ve wrestled with fear, the seasons of grief, the mistakes I’ve made, or the doubts that whisper when things get hard.
I aim to be authentic, but I’m also protective. I decide what to share and when because some parts of healing are private and sacred. That said, I try to let the public Mariana be real enough to encourage others — imperfect, faith-filled, and still growing — because showing parts of my struggle invites other women to do the same.
Okay, so let’s keep going with one more question that means a lot to us: If you knew you had 10 years left, what would you stop doing immediately?
If I knew I had 10 years left, I would stop working a 9–5 immediately. I wouldn’t spend the rest of my life pouring into organizations or people who don’t share my values of putting God first, then family, then work. Instead, I’d invest all my time and energy into my businesstry — creating, coaching, speaking, writing, and building spaces that align with my purpose. I’d spend more intentional time with my children and grandson, and I’d use every day to leave a legacy of faith, healing, and impact.
Contact Info:
- Website: https:mamionamission.com
- Instagram: https://www.instagram.com/mamionamissionpodcast/
- Facebook: https://www.facebook.com/mamionamission/
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