We recently had the chance to connect with Christi Pratte and have shared our conversation below.
Good morning Christi, it’s such a great way to kick off the day – I think our readers will love hearing your stories, experiences and about how you think about life and work. Let’s jump right in? What makes you lose track of time—and find yourself again?
I love going for a drive without a destination. There’s something about it that inspires me, allows time for reflection, and sparks new creative ideas.
Can you briefly introduce yourself and share what makes you or your brand unique?
I’m the founder of Ghost Girl, a luxe literary boutique for feminine leaders, founders, and change-makers. I specialize in memoirs and thought leadership content for personal brands. I support women in sharing their stories, but more than that, witnessing the power of their vulnerability and their voice. I believe when empathy and empowerment come together, magic happens. To me, what makes Ghost Girl unique is its heart-centered, phoenix rising approach. My process leans heavily into the magnetism of intuition and emotionally rich expression over strategy or “shoulds”. Very much valuing a quality over quantity presence that ignites incredible impact!
Appreciate your sharing that. Let’s talk about your life, growing up and some of topics and learnings around that. What did you believe about yourself as a child that you no longer believe?
I was naturally shy and therefore not the loudest voice in the room by any means. I picked up the belief that this quality was a weakness. However, as I’ve worked to embody it more confidently, I see it as one of my greatest gifts. My selective silence allows more opportunity to observe others and myself with depth and meaning. This has supported my writing in many ways, as I can see beyond the surface and access deeper story elements that contribute a compelling edge.
What did suffering teach you that success never could?
TRUST. I like the saying that goes something like “you make plans, God laughs” because it’s true. There’s nothing permanent except change. Adversity is one of the most profound gateways to character development, perspective, and resilience. These attributes are absent when success is effortless. Trusting that everything is orchestrated in divine timing and you are being guided to this higher version is a game-changer when walking through the storms.
So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. What are the biggest lies your industry tells itself?
That performance is more powerful than authenticity. I’m all about showing up and I agree strategy has its place. However, I do not believe in trading authenticity for any trend. If it’s not aligned, don’t adopt it. What’s meant for you won’t miss you, but you have to lead with your true self to attract these aligned opportunities. There have been some unexplainable twists along my journey, and I attribute them to exactly this.
Okay, we’ve made it essentially to the end. One last question before you go. What will you regret not doing?
Not living up to my full potential because of my own limitations or fears. I never want the only person telling me I can’t do something to be me! With that said, I’m constantly doing the work, as it’s a life-long journey to understand the roots of your own actions, motives, and behaviors. It’s like that Maya Angelou quote: “Do the best you can until you know better. Then when you know better, do better.” I think that’s all we can do – keep being curious, keep asking questions, and keep doing better. Progress over perfection, always!
Contact Info:
- Website: https://ghostgirlwriting.com
- Instagram: https://instagram.com/christipratte
- Linkedin: https://linkedin.com/in/christi-pratte-1207b718b
- Facebook: https://facebook.com/christi.pratte.3?mibextid=LQQJ4d
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