We recently connected with Lindsay Curtis and have shared our conversation below.
Alright, so we’re so thrilled to have Lindsay with us today – welcome and maybe we can jump right into it with a question about one of your qualities that we most admire. How did you develop your work ethic? Where do you think you get it from?
Here’s a warm, professional, and heartfelt draft you could use for that question:
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**Draft Answer:**
I get my work ethic from my dad. He was one of the hardest-working people I’ve ever known — steady, reliable, and deeply committed to doing things the right way, not just the easy way. He believed that your word mattered, that showing up counted for more than talking about it, and that integrity was non-negotiable.
Even though we lost him this summer at a ripe age of 91, his influence continues to guide me every single day. Whenever I face a challenge in business or life, I can almost hear his voice reminding me to give my best, no matter what. The standards he lived by are the same ones I try to carry into my company and everything I do — hard work, honesty, heart, and most importantly, family first!

Appreciate the insights and wisdom. Before we dig deeper and ask you about the skills that matter and more, maybe you can tell our readers about yourself?
Professionally, my focus is on continuing to grow and refine **A SMART MOVE**, the company I founded over a decade ago to make moving a calmer, more elevated experience. What began as one of San Diego’s first moving box rental services has evolved into a full-service, award-winning moving company known for its professionalism, care, and white-glove approach.
What excites me most is that we’re not just in the business of moving – we’re helping people through major life transitions. Every move represents a new chapter, whether it’s a family settling into their forever home, a business expanding, or a senior downsizing with grace and dignity. Being trusted to make those moments easier and more organized is incredibly meaningful.
As a **female-owned and family-operated company**, we take pride in redefining what “moving” can look like – with integrity, empathy, and genuine care at the heart of everything we do. Over the years, we’ve built a team that shares those values and a community that continues to support us with nearly 1,000 five-star reviews.
Looking ahead, we are expanding but I do not want to say just into what markets just yet, however, we will continue to strengthen partnerships with realtors and designers, and developing systems that make relocation even more seamless — from organizing and decluttering to eco-conscious solutions. We want every client to feel that moving doesn’t have to be stressful; with the right team, it can actually be a fresh start done with care.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?
Looking back, I’d say the three qualities that have had the greatest impact on my journey are resilience, empathy, and integrity.
Resilience has been essential. Building a business – especially in a hands-on industry like moving – comes with constant challenges: staffing, logistics, seasonality, and the unexpected curveballs that every entrepreneur faces. There were moments when it would have been easy to give up, but staying focused on the bigger vision and pushing through those tough days made all the difference. My advice to anyone early in their journey is to expect challenges and view them as part of your growth — not as signs to stop.
Empathy has also been key. Our work revolves around people during some of the most stressful transitions of their lives. Understanding what they’re feeling and anticipating their needs is what allows us to stand out. Whether you’re in business or any other field, learning to truly listen – to your clients, your team, and yourself – will take you much further than simply reacting.
And finally, integrity. My father instilled in me that your reputation is everything. You can’t fake honesty, reliability, or care – they have to be part of your DNA. For anyone just starting out, I’d say: build your brand on doing the right thing even when no one’s watching. The trust you earn that way becomes your most valuable asset.

How would you describe your ideal client?
Our ideal client is someone who values professionalism, organization, and genuine care in their moving experience. At A SMART MOVE, we work best with people who appreciate clear communication, trust the process, and want a team that treats their belongings – and their time – with the highest level of respect.
Many of our clients are busy professionals, families, or seniors who simply don’t have the bandwidth to manage the details of a move. They want a seamless, white-glove experience handled by experts who anticipate needs before they arise. We also work closely with realtors, designers, and senior living specialists who share our commitment to quality and client service.
Ultimately, the ideal client for us is someone who sees value in doing things the right way – efficiently, carefully, and with heart. When clients trust us to take the stress off their shoulders, that’s when we can truly deliver the “smart move” experience we’re known for.
Contact Info:
- Website: https://asmartmove.com
- Instagram: @asmartmovesd
- Facebook: @asmartmovesd


Image Credits
Owner and Photographer @ Shiloh Colleen Photography @ http://www.shilohcolleenphotography.com
Owner and Photographer @ Juliana Goldberg – Empowering Portraits @ https://www.jg-brands.com
so if you or someone you know deserves recognition please let us know here.
