We’re looking forward to introducing you to Eddo-san. Check out our conversation below.
Hi Eddo-san, thank you so much for joining us today. We’re thrilled to learn more about your journey, values and what you are currently working on. Let’s start with an ice breaker: Are you walking a path—or wandering?
At times, it seemed like I was wandering through life, searching for meaning — a way to connect the dots and missing links.
At first, it felt like I was alone, but over time I found like-minded allies who were asking themselves the same question: “Are we fated to wander through this endless universe, or are we in control of our destinies — tasked with shaping and bending reality to meet our desires?”
I used to wonder if we would grow apart with time, but as the days go on, through each success and failure, I find affirmation that we are walking down a path that — unbeknownst to us — has been laid out before us by our subconscious.
The path can be difficult to see in the moment — crushing defeats, heartbreak, loss, facing fears, and overcoming challenges may seem insurmountable, but with time, navigating these obstacles paves the way to finding the pinnacle of self.
Can you briefly introduce yourself and share what makes you or your brand unique?
Thanks for tuning in to the Eddo-San Experience! Also known as Dœ-San, I am a multimedia artist and community organizer.
At first, my passion for visual art and community blended beneath graffiti-covered bridges, atop dilapidated buildings, and within the dark tunnels that stretched for miles beneath the city. I dreamed of inspiring other groups of adventurers who visited these places with art — depicting visions of the unknown.
As my dream grew, I became inspired to create my own line of graffiti-inspired clothing that could only be accessed by finding and interacting with local artists and explorers.
Along the way, there were many ups and downs — I gained screen-printing experience at Alchemist Printing Company, became a Brand Manager and Designer for the Jamaican skate brand DUNTLK, joined the artist collective Young Kingdom (YKD), started multiple clothing brands such as Void Sect, WAV.CORP, Counter Corp, and Out Da Weeds, co-hosted a martial arts training group and Art in the Park pop-ups, and finally co-founded a social media management company under the name Edward Adams.
Over time, all of these puzzle pieces — once disjointed shots in the dark — fell into place and formed the unbeaten path that my teammates and I now walk down with confidence.
Great, so let’s dive into your journey a bit more. What relationship most shaped how you see yourself?
Over time, I’ve formed bonds with many close friends — and to this day, we continue to spend time together and support one another while chasing our collective dreams.
It’s hard to single out one relationship over the rest, as these people have become my closest allies, business partners, rivals, and role models.
If I had to choose one relationship that continues to shine, it would be the bond I’ve built with my long-time friend Setsumi. Ironically enough, we used to be enemies. We grew up in the same neighborhood, and in passing, I would shoot her judgmental looks of disappointment for being a rule breaker, while she would tease me for my childlike behavior.
I always felt restricted by the rules set in place for youth — “Don’t do this. You can’t do that. Do as I say, not as I do. This is the way it’s always been.”
These fallacies, reinforced by my elders and teachers, led me to create my own set of rules.
As if it were all part of a bigger picture, Setsumi and I became friends during the summer of my freshman year, and by my senior year of high school, we were almost inseparable.
She opened my eyes to the world of adventure — exploring beyond the barriers put in place by modern society. Together, we delved into concepts of ancient magic, climbed to the tops of forgotten structures, shared stories of the past, and pushed the boundaries of possibility.
The time I spent with Setsumi shaped my reality and opened my eyes to the idea of being in charge of my own destiny — my ability to manifest was awakened during this time.
What’s something you changed your mind about after failing hard?
At first, We launched brand after brand — taking shots in the dark, chasing visions that never seemed to land. Each “failure” weighed heavier than the last. But even then, something inside me refused to stop creating.
When the progress on the skate brand DUNTLK haltes after a communication breakdown, my long-time friend Son Daddu and I refused to quit. We built again — this time calling it Out Da Weeds (ODW) — a name that symbolized growth through struggle. We worked harder and smarter, determined not to repeat the same mistakes.
Just as momentum was building, another door opened: an opportunity to manage the social media for The Tavern at Edinburgh. Once again, our focus shifted.
At first, it felt like all those late nights, all that passion, was for nothing.
But over time, I began to see the pattern — each project, each setback, each restart was a piece of a much larger puzzle.
You don’t see the full picture when you’re still holding one piece.
Now I understand: every “failure” was part of the foundation. Every pause was preparation. Every idea was training for the vision I’m chasing today.
So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. What’s a belief or project you’re committed to, no matter how long it takes?
I’m committed to believing in myself and in others. Individually, I can chase my dreams and success — but together, we can achieve our wildest dreams and more.
I believe we’ve been conditioned to think less of ourselves and of one another. For reasons beyond our control, there are powers in this world that disincentivize true community.
No matter what, I will continue working to bring people together through art and exploration. Whether it’s visual art, musical art, or martial arts, there’s an energy that can only be cultivated through the strengthening of community.
One project I’m committed to seeing through to the end is transforming the artist collective — Young Kingdom (YKD) — into a nonprofit organization with international studios. These studios will provide spaces for youth to explore self-worth and success through the arts, while also creating opportunities for artists to network and strengthen community on a global scale.
Okay, so before we go, let’s tackle one more area. When do you feel most at peace?
For me, feelings of peace come from being within my community — surrounded by energy that has been cultivated over time with intentions of growth, well-being, and support.
When I’m surrounded by my community, working on or displaying art forms that we’ve collectively invested countless hours into, I feel at peace — as if the puzzle pieces are finally laid out before me, the path clearly taking shape.
Contact Info:
- Website: https://Edward-Adams.com
- Instagram: https://www.instagram.com/eddo_san?igsh=ZGIwcmplaG9hYmZ1&utm_source=qr
- Soundcloud: https://on.soundcloud.com/uzzwCigtNblBigyocf
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