We recently had the chance to connect with Courtney Delvecchio and have shared our conversation below.
Courtney, so good to connect and we’re excited to share your story and insights with our audience. There’s a ton to learn from your story, but let’s start with a warm up before we get into the heart of the interview. When was the last time you felt true joy?
The last time I felt true joy was sitting on our villa terrace on the Amalfi Coast, the evening sun melting into the sea, a glass of wine in hand, and a plate of homemade gnocchi still warm from the kitchen. Our 11-month-old son was giggling in his high chair, my husband by my side, and our family gathered around the table, laughing and savoring the moment. The air smelled of lemons and salt, the waves below kept a soft rhythm, and for a rare, perfect stretch of time, everything felt completely full.. love, peace, and gratitude all at once.
Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Courtney DelVecchio, founder of Sweatfluence, a hot vinyasa yoga brand built on the idea that what starts as a drop of sweat can ripple out to influence your entire life. Our studios combine infrared heat, steam, and powerful music to create an experience that’s as much about transformation as it is about movement.
What makes Sweatfluence special is the community behind it… real people showing up for themselves and each other, day after day. We’ve built a space that feels alive: high energy, grounded in authenticity, and rooted in connection.
I started my first studio right out of college and have since grown into multiple locations, a registered yoga school, and soon, a national franchise. We’re currently launching Sweatfluence Franchising, bringing our signature classes, training programs, and culture to new communities across the country.
At its core, Sweatfluence is about more than yoga. It’s about influence through presence,the kind that spreads when people move, breathe, and grow together.
Okay, so here’s a deep one: Who saw you clearly before you could see yourself?
My dad did. When I was fresh out of college, I wanted to buy an existing yoga studio, but he stopped me. Why would you buy someone else’s dream when you can build your own? was his motto. I didn’t have experience, a following, or even the funds to get started, but he believed in me before I believed in myself. He backed me, encouraged me to bet on myself, and because of that, I opened my first studio from the ground up. Looking back now, that moment changed everything.
If you could say one kind thing to your younger self, what would it be?
I’d tell my younger self, the girl who was bullied and never quite fit in, that being different is actually your greatest strength. One day, the very things that make you feel out of place will be what set you apart. You’ll build something from nothing, take bold risks, and create a life on your own terms because you weren’t afraid to stand out. Stop trying to blend in, you were never meant to. And one day, the people who made you feel small will be the ones asking if you’re hiring.
Sure, so let’s go deeper into your values and how you think. What are the biggest lies your industry tells itself?
One of the biggest lies the yoga industry tells itself is that we, as teachers or studio owners, are responsible for making people’s lives better. We’re not. We simply offer the practice and the space, the rest is up to them. Yoga works when people show up and do the inner work themselves.
Another lie? That you need the perfect setup… the nicest mat, a matching set, a Stanley cup in hand, to “do yoga right.” You don’t. Yoga is breathing. That’s it. The rest is just noise. When you strip away the aesthetics and trends, what’s left is what’s always mattered: presence, breath, and the courage to turn inward.
Before we go, we’d love to hear your thoughts on some longer-run, legacy type questions. If you knew you had 10 years left, what would you stop doing immediately?
If I knew I had ten years left, I’d stop worrying about how things looked, my house, my body, my image, and start focusing on how they felt. I’d stop posting on social media just to prove I’m living, and instead actually live. I’d stop skipping dessert, stop saving the nice dress, the candle, or the perfume for “another day.” I’d say I love you every time I felt it. And I’d stop doubting myself, because what a waste of precious time it is to question who you already are.
Contact Info:
- Website: https://sweatfluence.com
- Instagram: @courtneyelizayoga @sweatfluencehotyoga
- Linkedin: https://www.linkedin.com/in/courtney-del-vecchio-97677a194
- Facebook: https://facebook.com/sweatfluence
Image Credits
@DSBMOMENTS
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