Alex Cattoni of Vancouver on Life, Lessons & Legacy

We recently had the chance to connect with Alex Cattoni and have shared our conversation below.

Hi Alex, thank you so much for joining us today. We’re thrilled to learn more about your journey, values and what you are currently working on. Let’s start with an ice breaker: What is something outside of work that is bringing you joy lately?
I’ve been reading more fiction books (I love a good WWII spy novel with a heroine protagonist!). I also love hosting friends around the dinner table, long evening walks with my hubby and my bossy Aussie Doodle, Tater, and planning my next adventure!

Can you briefly introduce yourself and share what makes you or your brand unique?
I’m the founder and CEO of the Copy Posse — a marketing education company and global community on a mission to de-douchify the Internet, redefine modern marketing, and build an empathy empire.

Through our online programs, content, and challenges, my team and I have helped hundreds of thousands of copywriters and entrepreneurs around the world grow their businesses with a more fun, authentic, and empathetic approach to branding, marketing, and copywriting.

I’ve also been featured on Forbes, Mindvalley, and Foundr, spoken at Ad World five times, and was named DigitalMarketer’s 2022 Marketer of the Year.

Okay, so here’s a deep one: Who were you before the world told you who you had to be?
I am who I’ve always been: loud, opinionated, sassy, goofy, kind and adventurous. The more I listen to my gut, make brave decisions, and follow my heart — the more of me I show to the world 🙂

If you could say one kind thing to your younger self, what would it be?
You’re not too loud. And you’re not too much!

Next, maybe we can discuss some of your foundational philosophies and views? What would your closest friends say really matters to you?
I asked them and they said…

1. “You truly care about people and delivering results. Like, for real. You genuinely want to show up and share information that is useful to people.”

2. “You care about making an impact. You have a huge, loyal and generous heart and you like to pay it forward.”

3. “Quality experiences. Whether it’s creating them, delivering them, or experiencing them first hand — they’re your jam.”

4. “Quality Time. You’re definitely a quality time gal (and in general a high quality person) and this is across the board in all that you do.”

Thank you so much for all of your openness so far. Maybe we can close with a future oriented question. What are you doing today that won’t pay off for 7–10 years?
Building wealth and investing profits for long-term growth and returns. I’m also prioritizing my health, nutrition and strength.

Contact Info:

Image Credits
Jaxon Howell
J&H Creative Co
Spencer Yskes

Suggest a Story: BoldJourney is built on recommendations from the community; it’s how we uncover hidden gems,
so if you or someone you know deserves recognition please let us know here.
Resilience
Betting on the Brightside: Developing and Fostering Optimism

Optimism is like magic – it has the power to make the impossible a reality

Highlighter Series
What’s more important to you—intelligence, energy, or integrity?

There is no one path – to success or even to New York (or Kansas).

Leadership Development
Finding & Living with Purpose

Over the years we’ve had the good fortunate of speaking with thousands of successful entrepreneurs,