Life, Values & Legacy: Our Chat with Josh Grimm of New York

Josh Grimm shared their story and experiences with us recently and you can find our conversation below.

Good morning Josh , it’s such a great way to kick off the day – I think our readers will love hearing your stories, experiences and about how you think about life and work. Let’s jump right in? What do the first 90 minutes of your day look like?
I’ve always been an early bird, not by discipline anymore, but by design. I love waking up before the daylight begins; it’s my time to set the tone before anyone else’s thoughts or energy enter the equation. My mornings are sacred and structured, but not rushed.

During the week, my alarm is set for 4:15 a.m., though truthfully, I almost never hear it. I usually wake up naturally between 3:50 and 4:10. On weekends, I’ll push that back a couple of hours. And yes — I’m asleep by about 8:20 p.m. Sunday through Thursday so rest is never sacrificed for productivity.

When I wake, I take a moment to think: sometimes a gratitude list, other times just visualizing the kind of day I want to create. Then it’s supplements such as NAD, biotin, NMN, AG1, a bit of creatine, a turmeric-bee pollen juice blend followed by skincare mask, bed-making, and breakfast prep.

Breakfast never changes: two slices of sourdough with cottage cheese, a small portion of protein (often chicken meatballs or egg whites) with rice, and a bowl of Greek yogurt with berries and raw honey. I eat like I train: intentionally and consistently.

After that, I spend about 45 minutes catching up on emails, maybe a little background TV, then a short meditation or journaling session before heading out to coach clients and meet with my team. By that point, I’ve already feel like my time has been treated with respect.

Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Josh Grimm, founder of FITNUT and FITNUT Collective: a community-driven platform that blends physical fitness, mindful living, and human connection.

FITNUT started as a simple idea: help people move better, eat smarter, and build stronger bodies. But over time, it’s evolved into something much more meaningful- a space where people come together to strengthen not just their bodies, but their mindset, habits, and sense of purpose.

What makes FITNUT unique is our focus on the whole human experience. We don’t just train muscles, we train awareness. Every program, workshop, and Collective Talk is built around the idea that fitness is a foundation for living well.

Right now, I’m expanding FITNUT’s community offerings. We are building new online courses, retreats, and conversations that help people bridge the gap between physical training and emotional wellness. Podcasts, corporate wellness offerings, and a unique website are all in the next phases. It’s a space for anyone ready to feel stronger in body, in mind, and in community.

Appreciate your sharing that. Let’s talk about your life, growing up and some of topics and learnings around that. What’s a moment that really shaped how you see the world?
It’s hard to pinpoint a single moment because my life has taught me through layers. But if I had to choose a defining period, it would be my years spending time in Southeast Asia between 2012 and 2014 in various stints.

That time cracked me open. I experienced simplicity, stillness, and spirituality in a way that redefined how I viewed fulfillment. I began reading differently, meditating differently, and connecting with people in ways that felt both grounding and expansive.

That chapter shifted my focus from achievement to awareness and from chasing outcomes to creating alignment. It’s where the foundation of my current perspective and much of FITNUT’s philosophy was born.

What have been the defining wounds of your life—and how have you healed them?
I’ve always been a bit of a lone wolf. I’m not sure if it’s by choice or by nature, but solitude has been both my challenge and my teacher.

When your purpose is to give and to guide others, hold space, and help them grow, it’s easy to forget to refill your own cup. There have been times where I felt unseen or isolated in that process.

My healing has come through leaning into purpose rather than retreating from it. By anchoring myself in a small circle of friends and family who truly see me, and by trusting that the work I do for others also nourishes me in return, I’ve learned that solitude doesn’t always mean loneliness but sometimes, it’s just space for growth.

Sure, so let’s go deeper into your values and how you think. What do you believe is true but cannot prove?
I believe we exist in multiple dimensions at once. That our energy, our consciousness it doesn’t just live in one plane. We vibrate between the known and the unknown, and our access to those frequencies depends on our awareness, our openness, and how evolved we allow ourselves to become.

Thank you so much for all of your openness so far. Maybe we can close with a future oriented question. When do you feel most at peace?
I find peace in alignment and when my actions match my intentions and everything feels integrated.

A Sunday evening after a week of good training, meaningful client conversations, strong nutrition, steady progress, and real connection with my circle of friends: that’s my version of peace. Add a clean space, good skincare, and some laughter with friends, and I’m centered.

The only thing that tops it? Boarding a plane after a week like that. I’m an aviation geek through and through. Something about being above the clouds clears my mind. Fittingly enough, I’m writing this from a flight between Paris and New York… exactly where I think best.

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