Story & Lesson Highlights with Sue Reynolds

Sue Reynolds shared their story and experiences with us recently and you can find our conversation below.

Sue, we’re thrilled to have you with us today. Before we jump into your intro and the heart of the interview, let’s start with a bit of an ice breaker: What is something outside of work that is bringing you joy lately?
Travel!

Can you briefly introduce yourself and share what makes you or your brand unique?
My mission is to help businesses succeed through social media marketing and to empower women to reach their leadership potential through one-on-one coaching and leadership training. I specialize in mentoring and empowering women to succeed in the workplace.

Okay, so here’s a deep one: What did you believe about yourself as a child that you no longer believe?
I fully embraced the restrictions placed on me due to gender expectations. I never thought to question the lack of career options, the lack of educational choices, and the expectation of marriage and children as a route to fulfillment. I bought into the fact that women who chose to work were “selfish” if they had children. These are the lessons we are still struggling to unlearn today.

What did suffering teach you that success never could?
When I started to make choices for myself that were outside of the belief system that had been so ingrained, I began to go through an identity crisis of sorts. What did I believe? Who was I now that I couldn’t hang my hat on the righteous woman identity? I suffered immensely through this growth period, and it took years of self-reflection and some serious questioning of the cultural rules I had allowed to define me to find my true self and live up to my full potential.

So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. What’s a belief or project you’re committed to, no matter how long it takes?
It’s more than a belief – it’s a fact that we need more women in leadership. I am committed to teaching, coaching, lifting up, and cheering women on to move into leadership roles. It is slow work, but thankfully there is progress. In 2025, 55 women lead Fortune 500 companies, representing 11% of the list, which is a record high. This number is an increase from the 52 women CEOs in 2023 and 2024, and signifies a milestone in women’s representation at the highest levels of corporate America. We are getting there.

Okay, so let’s keep going with one more question that means a lot to us: If you knew you had 10 years left, what would you stop doing immediately?
Although I love my full-time digital marketing leadership position, if I knew I had only ten years left, I believe I would stop working full-time so I could spend more time with family, travel the world and work on projects that matter to me the most.

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