We’re looking forward to introducing you to Lizbeth Sinaí Rodríguez. Check out our conversation below.
Hi Lizbeth Sinaí, thank you so much for joining us today. We’re thrilled to learn more about your journey, values and what you are currently working on. Let’s start with an ice breaker: What do the first 90 minutes of your day look like?
Wake up, go to my yoga/pilates classes, walk with classical music and relax. Then, come to my house and do my breakfast
Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Lizbeth Sinaí Rodríguez, founder of Crefemme, a financial consulting initiative that helps women and young people in Mexico achieve financial autonomy through education and strategy.
Crefemme combines “Cre” — from creative, because I believe women are naturally innovative — and “Femme”, the French word for woman, reflecting creative, conscious women shaping their own financial paths.
As a U.S. Department of State fellow, I earned a certificate in leadership and community project development at George Mason University and led personal finance workshops for the Latino community in the U.S. alongside NGOs and the Mexican Consulate.
I believe financial autonomy is a form of dignity — it’s not just about money, but about freedom, choice, and long-term empowerment.
Amazing, so let’s take a moment to go back in time. Who saw you clearly before you could see yourself?
Definitely my parents. A special mention to my mom, who pushed me to try again and again, even when I failed.
I have always wanted to explore the world, and I wanted not only the opportunity to study abroad, but also to build an international network and join a creative community with amazing people. Like most people who apply for international programs, I received countless rejections, and my mom always encouraged me to apply again and look for more opportunities. Honestly, without her influence, I would have probably given up at the first “no.”
When you were sad or scared as a child, what helped?
Writing.
Writing without a plan, without a map—just letting my feelings pour out of me. Since I was young, words have always been my safest place.
Then, long walks alone in nature whenever possible. Sometimes with classical music to calm my mind, and sometimes in silence.
Breathing.
After that, talking to someone I love and trust.
And finally, letting go of the things I cannot control.
Books and stories also helped me growing up; they gave me perspective when my world felt too small. I learned early on to find balance through reflection, creativity, and intentional solitude.
I believe that today it is essential to take our mental health seriously and to find our own personal tools to stay balanced.
Next, maybe we can discuss some of your foundational philosophies and views? What important truth do very few people agree with you on?
I’m not sure if this is a non-typical way of thinking, but here is my truth:
Money is P O W E R.
It is the power to choose your own life. Without money under your own name, you are not fully part of the system—you are treated as someone whose choices depend on others. It’s like being a child who is not allowed to decide anything until reaching 21, except in this case, “adulthood” begins only when you have your own money.
Very few people agree with me when I say that money is not just an economic tool—it is dignity, safety, identity, and autonomy. In my work, I have seen how women with economic power leave toxic environments, start businesses, negotiate better, and dream bigger.
This is why my life mission is to put more money in the hands of women. Through teaching financial literacy—whether with Latina women in the U.S., rural entrepreneurs in Mexico, or young students—I have seen how financial autonomy transforms lives.
If 50% of our population (women) participates fully in the economy, our GDP grows, our communities strengthen, and our families thrive. It’s a win-win at every level.
Okay, we’ve made it essentially to the end. One last question before you go. If you laid down your name, role, and possessions—what would remain?
What would remain is my curiosity, my rigor, and my determination to create opportunities where none exist. The girl who wrote her feelings to survive difficult moments, who found peace in nature, and who taught herself to dream beyond the limits of her environment.
What would remain is my desire to serve. The instinct to build community—whether in a women’s asylum at 17, in rural towns in Mexico, or with Latina women in the U.S. My commitment to make life more dignified and autonomous for other women does not depend on my job title or possessions. It comes from something much deeper.
What would remain is resilience. The ability to stand up after every rejection, to reinvent myself, to take uncomfortable paths on purpose, and to persist with discipline, even when no one is watching.
And finally, what would remain is my voice. Not the public voice of a founder or a fellow, but the inner voice that believes in growth, freedom, truth, and financial autonomy for women—not as a career, but as a life mission.
Everything else can be taken away.
But who I am at my core—curious, intentional, resilient, creative, and committed to women’s autonomy—would stay.
Contact Info:
- Website: https://www.crefemme.com
- Instagram: @crefemme // @lizrgzs
- Linkedin: https://www.linkedin.com/in/lizbeth-sinai-rodriguez/
Image Credits
Liz Rodriguez personal portfolio
so if you or someone you know deserves recognition please let us know here.
