We’re looking forward to introducing you to Raisa Zhovklaya. Check out our conversation below.
Raisa, a huge thanks to you for investing the time to share your wisdom with those who are seeking it. We think it’s so important for us to share stories with our neighbors, friends and community because knowledge multiples when we share with each other. Let’s jump in: What is a normal day like for you right now?
My day-to-day varies throughout the week. About half of my time is spent in-store managing daily operations—overseeing orders, organizing inventory, and following up with clients. When I’m not in the store, I’m focused on the behind-the-scenes aspects of the business: responding to emails, scheduling and coordinating events, collaborating with other local business owners, networking, and managing financials. Every day looks a little different, but each one is centered around keeping the business running smoothly and continuing to grow our community.
Can you briefly introduce yourself and share what makes you or your brand unique?
My name is Raisa Zhovklaya. I was born in Ukraine and came to the U.S. with my family in 1991. I spent over a decade working as a nurse before deciding to take a leap of faith and open Project LeanNation Syracuse.
For me, this wasn’t just about starting a business—it was about creating a space that brings people together around health, consistency, and community. Project LeanNation goes far beyond meal prep; it’s about helping people feel better, move better, and live with purpose.
What makes PLN so special is the energy inside our walls. It’s not just about picking up meals—it’s about connecting with others who are on their own health journey. Every day I get to combine my passion for wellness with my love for people, and watching our members grow, transform, and build confidence is truly the best part of what I do.
Okay, so here’s a deep one: Who taught you the most about work?
Without question, my parents. Growing up in a large family with eight siblings, I watched my parents work incredibly hard—often juggling two jobs each—just to make sure we were taken care of. They balanced long hours with raising a big family and still somehow found time to help others.
Their dedication, selflessness, and relentless work ethic shaped how I view success and responsibility. They taught me that real work isn’t just about showing up—it’s about doing everything with integrity, consistency, and heart. That foundation has guided me through every chapter of my career and continues to inspire how I lead today.
If you could say one kind thing to your younger self, what would it be?
I would tell my younger self that all the hard work and perseverance will pay off, even when it feels overwhelming. There were times I felt completely helpless, unsure of which direction to take—but I learned to lean on my mentors, listen to their guidance, and draw inspiration from the people around me who were thriving.
Don’t ever stop pursuing growth and new experiences. Every failure, every setback, only makes you stronger and teaches you something invaluable. Trust yourself, trust the process, and remember that even in the hardest moments, there are people, lessons, and opportunities that will guide you forward.
Sure, so let’s go deeper into your values and how you think. What would your closest friends say really matters to you?
My closest friends would probably say that connection, quality time, and personal growth matter most to me. I truly value building strong relationships, sharing meaningful experiences, and constantly learning—both from the people around me and from life itself.
Before we go, we’d love to hear your thoughts on some longer-run, legacy type questions. What is the story you hope people tell about you when you’re gone?
I hope people remember that I truly cared—not just in words, but in how I showed up for them. I want them to say that I inspired them to push a little further, believe a little more in themselves, and find moments of joy even when life was hard.
More than anything, I want them to remember feeling seen and supported, like someone was in their corner and believed in their potential. If I could leave behind even a small spark of encouragement or comfort that helped someone feel a little braver, a little happier, or a little stronger, then I would feel like I lived a life that mattered.
Contact Info:
- Website: https://projectleannation.com/locations/syracuse-ny
- Instagram: projectleannation_syracuse
- Linkedin: https://www.linkedin.com/in/raisa-zhovklaya
- Facebook: https://www.facebook.com/plnsyracuse
- Yelp: https://www.yelp.com/biz/project-leannation-camillus?utm_campaign=www_business_share_popup&utm_medium=copy_link&utm_source=(direct)
Image Credits
Alice Patterson from https://www.lovingmycompany.com/
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