Building Steady Systems Over Viral Moments

For Dillon Hill, early experiences with blindness, instability, and loss shaped a mindset rooted in patience, perspective, and incremental progress. From leading a world‑record nonprofit campaign to earning an MBA after returning to University of California, Davis, his journey reinforced one core belief: there is no secret sauce—only consistency, infrastructure, and integrity. Through Cosmoforge, Dillon champions ethical, sustainable growth for service‑based businesses, reminding founders that while business matters, it should ultimately serve a good life, not consume it.

You’ve navigated blindness, financial instability, and personal loss early in life — how did those experiences shape the way you problem-solve and build today?
I don’t see my experiences as being much different than the things anyone else faces. At the end of the day, we’re all trying to get from point A to point B. My specific experiences taught me how I best do that…appreciating every moment as baby steps towards the bigger goals.

The nonprofit campaign you led reached over 200 million people and broke world records — what did that experience teach you about storytelling, empathy, and mobilizing people at scale?
The power of being genuine. I think people responded so strongly because we were just two guys doing what we thought was right. There were some minor skills we picked up along the way, but I don’t think doing those same things again would lead to the same outcome. We just had a story that people felt connected to, and I think that is the most important thing.

After such an emotionally driven mission, you chose to return to school and earn an MBA — what shifted for you in moving from passion-led work to system-building and strategy?
It always bothered me how I had a partial degree, so I actually started the process of returning to complete my Bachelors degree from UC Davis. My brother was the one who pointed out my experiences might qualify me for a masters degree, so I thought I’d give it a shot.

Cosmoforge focuses on ethical, sustainable growth for service-based businesses — how does your personal journey influence the way you approach marketing and leadership differently than traditional agencies?
I’ve worked for $0 income startups. I’ve worked for mega corporations. I’ve grinded for years with no results. I’ve gone viral. I’ve seen the whole spectrum of growing a business…and that’s taught me there really isn’t some secret sauce. You have to invest in infrastructure first and foremost, otherwise you’ll always be reacting to the randomness of marketing. A 1% improvement everyday will always beat a viral moment that fizzles out.

Looking back at the path from crisis to purpose-driven entrepreneurship, what lessons do you hope other founders take away when they’re facing uncertainty or burnout?
Treat your business seriously, but business isn’t that serious. It’s a vehicle to live a good life with people you care about. If that vehicle isn’t getting you there, maybe it’s time to get a new one.

How did you find your purpose?

Core to our mission is helping our audience and community reach their full potential and

Kicking Imposter Syndrome to the Curb

This is the year to kick the pesky imposter syndrome to the curb and move

Finding Your Why

Not knowing why you are going wherever it is that you are going sounds silly,