Finding Your Why

Not knowing why you are going wherever it is that you are going sounds silly, but so often folks live life without thinking about their purpose. We believe that thinking about your purpose and trying to identify what it might be is one of the most impactful things you can do to level up your life, career, and general level of happiness and fulfillment. Having a sense of what your why is will help you become a better decision maker which inevitably will improve your life. Below, you’ll find some interesting discussions, stories and perspectives around find your purpose.

Roxanne Glaser

From a young age, I found solace in the act of doodling – filling pages with imaginative swirls and letters throughout the school day. Little did I know, this simple creative habit would become a lifeline when faced with immense grief after the unexpected losses of my husband and sister. In those darkest moments, I turned to art as a means of processing the overwhelming emotions and beginning to rebuild my life. Read more>>

akila noguera-devers

I’m still on a journey of figuring out my purpose. What I have figured out so far is that overall my purpose is to have a positive impact on others. I think that’s really why I became a makeup artist. My interest in makeup started very young where I would play around with my mom’s makeup stash or my very own kiddy kit. Read more>>

Renee Collins Cobb

I grew up in Eastern Kentucky with roots deeply embedded in Appalachian culture and my parents, Phil and Susie Collins, nurtured a love of film, writing, sports, and music. These disciplines were also shared with an appreciation for balance with an appreciation for business and high value placed on work ethic. Read more>>

Jeremy Rodriguez

I’ve always tried to be a helper and motivator in people’s lives. I grew up as an alter boy in church until I was in middle school, after high school I had a reoccurring summer job as a camp counselor for the YMCA in Spring, Tx. Read more>>

Bahar Omrani

I think about the things that I can do and the things that I’m good in. I look what I do that I enjoy the most and if it makes others happy or help them. This is what makes me motivated to move forward in a direction that is right for me and help others. Read more>>

Laura Grier

For me, I found my purpose quite young, and I realized that what I wanted most was freedom in my purpose. I didn’t necessarily want that 9-5 office life that would tie me down to a particular place and time. It was then, through seeing the work of my idols at National Geographic, that I figured out a career like photography would actually be quite stable and also incredibly versatile, giving me that freedom to go where I wanted to go and when. Read more>>

Randi Van Horn

Well, it’s been a journey, really. I’ve always had a knack for design and a passion for social media, so combining the two felt like a natural fit. But it wasn’t until I started working with real estate agents and teams that I truly found my purpose. Helping them create visually stunning content and craft engaging social media strategies to showcase their properties and connect with clients has been incredibly fulfilling. It’s like I’ve found the perfect intersection of my skills and passion, and I couldn’t be happier doing what I do. Read more>>

Cookie Zito

Finding my purpose was a long process and did not happen all at once. Each step kind of built off each other until I landed where I am now. And, I’m still building out my purpose everyday! I knew I was on to something though when I was working at a production company developing show ideas and pitching them to networks. And at the time I wasn’t seeing a lot of unscripted shows being greenlit featuring women, 45 to 65. Read more>>

Nancy Benter

Headline: How I found my leadership purpose through sharing and why sucking at sharing is holding us all behind. It was the kindness of strangers that saved my family’s fate. My mother and father were in China, surviving the Cultural Revolution. I can recall fragments of information in my childhood when my parents were brave enough to share their experiences. Read more>>

Macy Jacob

I find my purpose in telling complex, real stories about women. I love playing characters that are multi dimensional, and show that female characters should be more than just pretty. This is honest to me and reminds me why I love being a part of the film industry. I would love to fulfill my purpose one day by reaching a larger audience, and telling a story that inspires others too. Read more>>

Amanda Aguilar

Honestly since the age of 5 I wanted nothing more than to create/ make art, my parents thought this was normal and it’ll pass as I grow but even when I did all I wanted was to make art. Eventually when I learned you can make a career from it I stuck on it as my purpose, beyond making art but to just create for others and spread my creativity for others to see. Read more>>

Kimber Bishop-Yanke

By accident! I feel very lucky to have found it. I ended up in an amazing job with a toy company after graduate school. I loved the work but the culture of the company was cut throat. I had the opportunity to go to Mustang, Nepal with the American Himalayan Foundation in 1993. Read more>>

Stephanie Hall

I found my purpose when I healed. All of my life, I remember constantly questioning what my purpose in life was. Prior to my healing, I did understand the magnitude of this question that I was asking myself, all I knew is that I was. My healing journey began mid 2019. My body had been riddled with physical & mental illness for years, and one day after leaving the doctor with no more hope for relief, I got tired of being sick and tired. At that moment, I took my power back and made the initiative to heal. Read more>>

Kate Robbins

As a child I often woke from my nighttime slumber with memories abundant with lucid dreams and what felt like messages for my family. Unfortunately, after many mornings rattling off entire epic dreamtime sagas, my family began to roll their eyes as I descended the stairs from my room and began another lengthy recital of the all important themes from my vivd and mind-bending revelries. Read more>>

Karen Paige

As I read this question I have to tell you that my purpose found me. As a young 19 yr old with a business degree the world was my oyster Right ? or one might think. My life had many twists and turns. My thoughts go back to the birth of my first born son. My son was diagnosed with seizures and failure to thrive. Read more>>

Sarah MacMillan

I’ve always believed that purpose isn’t something we stumble upon in a single moment of revelation, but rather, it’s woven into the fabric of our existence, evolving and manifesting at every stage of our lives. I’ve come to understand that purpose isn’t a destination but a journey. Read more>>

Karla Kantorovich

The journey to finding my purpose has been deeply intertwined with questions of healing, transformation, and narrative. These existential inquiries, both personal and universal, have led me to a profound realization: art is the vessel through which I’ve discovered answers. Art, to me, is not merely a creative outlet; Read more>>

Felicia Robinson

I found my sense of purpose in service to others. It brings me a great deal of joy to know that I’m able to make a positive difference in people’s lives. Life can be challenging at times, and we all need a little extra help now and then. I discovered this calling when I noticed a lack of assistance in our community in Tucson for those who needed help with the most essential aspects of their lives. Read more>>

Shaina Evoniuk

I made one of the best decisions of my life when I was four years old. That is when I told my parents that I wanted to play the violin. I can’t say I knew at four that it was my purpose, but as I got older and grew with my music, it became more and more clear that it is my purpose. What drew me to the violin at four years old, I will never know. But what a great decision it was! Read more>>

Robert Ruesch

I find my purpose in my Christian heritage and belief in Jesus Christ as my Savior. In Him, I become centered on direction, opportunity. Because of His will in my life, I can overcome any challenge. Read more>>

Sweet Baby J’ai

Music has always thrummed through my soul. It wasn’t a lightbulb moment, but a journey of passion – singing, producing, and witnessing the joy of music in others. Now, Sweet Baby J’ai Presents lets me share that passion and empower future generations through the SMARTS Initiative. It’s about passing that passion on to others! Read more>>

Eme Cole

I found my purpose from necessity. I was a competitive gymnast from age 9-19, at which time I suffered a devastating back injury. I opted to not have surgery, and instead regained my strength and symmetry with Pilates. Once I experienced the benefits for myself, I was determined to help others heal their ailments. Read more>>

Jacob McNeice

I have always been the type of person who lives by “the grass is greener where you water it”. When I graduated from Springfield College, the first thing that I wanted to do was give back to my hometown and provide them with proper strength and conditioning. Read more>>

Samantha Sewell

From as young as I could remember, I was afraid to speak and be myself, ashamed of my speech disorder. But when I was 15 years old, I received messages on my Instagram blog about a provincial pageant. To paint the picture, I was very depressed at 15, struggling with bullying issues, and had just started speaking age-appropriate and understandable. Read more>>

Heidi Lalor

Being given opportunities particularly with challenges is extremely rewarding for me. Most recently I am proud of a project in Equestrian Sport Development which produced positive results and made the impossible possible. I live on an island where we can face daily inconsistency and I’m inspired by people coming together to collaborate with energy and enthusiasm to be productive, progressive and work it out to improve the overall picture and quality for the island community. Read more>>

Latasha Burger

I discovered my purpose through deep self-reflection and introspection. By truly understanding myself, I was able to unveil my life’s calling. Read more>>

Mara Nunez

Working with people from different background, culture, and beliefs helped me to develop my purpose. Read more>>

John Skiptunas

I lived my life in active addiction without a vision or purpose for most of my life until 9 years ago. When I stepped into the rooms of recovery, the fellowship showed me a new way of life without using. The 12 step program gave me direction and conviction to make changes and creating new habits. Read more>>

Lorena Diaz

I discovered my purpose through my children. They opened my eyes to a new perspective on the world. They taught me to find inner strength. Read more>>

Phillip/Phil Leonard

When it was realized, doing it for free felt better than being paid for a job and, that generated a high level of personal satisfaction when involving others. Read more>>

LaShonn Edmunds

My name is Lashonn Edmunds and I suffer from a medical condition called lymphedema which causes my lower extremity to swell As a corporate trainer I would have to sometimes wee flip flops or shoes that are two times bigger than my size I discovered I had this issue after having my third c-section and getting bit by a bug developed cellulitis. Read more>>

Matt Zions

I lost someone close to me 5 years ago. I started this company to honor their memory. Read more>>

Elizabeth Idem-Ido

Reflecting on my values and what matters most to me – The things that bring me joy and fulfillment. What kind of impact do I want to have on the world. Read more>>