We’re looking forward to introducing you to JenLyn (UNBN) Ford. Check out our conversation below.
JenLyn (UNBN) , really appreciate you sharing your stories and insights with us. The world would have so much more understanding and empathy if we all were a bit more open about our stories and how they have helped shaped our journey and worldview. Let’s jump in with a fun one: What makes you lose track of time—and find yourself again?
Story; always story. It’s the thread that runs through everything I do, from designing cinematic brand narratives to layering identity through makeup, styling, or founding a business rooted in meaning. When I’m immersed in that kind of creative becoming, time disappears.
I don’t just build brands, I sculpt mythologies. I don’t just write books, I reclaim voice. Makeup becomes mood. Clothing becomes language. Business becomes a stage where authenticity and aesthetics meet impact.
Each project is a portal. I dissolve in the process, only to reassemble as a truer version of myself. Over time, I’ve refined my muchness on my own terms, emerging unapologetically, intentionally, and in full color.
This is the art of sculpting muchness in gold; not to be seen, but to be known, first by myself, then by those who resonate with the story.
Can you briefly introduce yourself and share what makes you or your brand unique?
Hi, I’m JenLyn Ford, founder of Uniqua New Beauty Norm (UNBN), EnJen to Heart: The Infinicast, and co-founder of Sing Your Song In Lights. I’m a brand stylist, cinematic storyteller, and multi-hyphenate visionary committed to helping others embrace their muchness in gold.
Through my frameworks like the ICON Method and the B.O.S.S. System, I combine neuroscience, visual storytelling, and identity reclamation to craft brands that aren’t just seen but deeply felt. My book, “The Avant Garde Blueprint: Sculpting Your Muchness in Gold,” published this year, explains these systems. At UNBN, we don’t follow trends; we create timeless, soul-aligned experiences. It’s branding that breathes, bold, sensory, and radically human.
Currently, I’m producing “Sing Your Song,” a movement-meets-film experience inviting a million people to rediscover what it means to be fully alive through cinema, community, and kinship. I’m also creating HuePrints from the Edge, a monthly avant-garde styling series, and preparing to release The Rebellion of Reciprocity, a book on leadership, equity, and the value of fairness in a visibility-driven world.
Everything I create invites you to step out of survival and into sovereignty, to be seen in your wholeness, and to remember that you are the story the world has been waiting for.
Great, so let’s dive into your journey a bit more. What was your earliest memory of feeling powerful?
Earliest memory of feeling powerful?
It wasn’t loud. It wasn’t public.
I was two, or three, alone in my room, narrating an imaginary world out loud, casting characters, dressing them in story, and moving them across invisible stages only I could see. No audience. No validation. Just me, fully immersed in the art of becoming.
That’s the first time I felt power, not because I had control, but because I had vision. Because I could shape worlds from silence. Because I could feel myself whole.
That moment became my blueprint. I didn’t know it then, but I was already walking through the long doorway; that slow, sacred initiation into creating from the inside out.
It shaped everything:
Now, when I write books, style identity through clothing, or build cinematic brand ethosystems, I’m not just producing something external, I’m opening doorways for others to remember themselves, too.
I create in layers, color, sound, somatic knowing, archetype, memory, because I believe branding is far more than visibility. It’s soul retrieval. It’s resonance. It’s the return of voice to those who fell silent along the way.
I honor that early memory every time I guide someone into their own muchness. Every time I light the path and whisper, “You’re already home.”
What have been the defining wounds of your life—and how have you healed them?
The defining wounds of my life?
Being too much and not enough at the same time.
Too emotional. Too intense. Too visionary.
And yet, never quite the right fit, never “easy” to place, too complex to package.
That double bind ran deep.
It showed up in rooms that couldn’t hold me.
In systems that rewarded silence and punished originality.
In relationships where shrinking felt like survival.
The wound was the dissonance between the truth I felt inside me and the world’s refusal to see it.
Healing didn’t come all at once.
It came in layers. In reclamation. In rage that turned into clarity.
In art. In ritual. In building a life where my full spectrum is not just allowed but revered.
I didn’t heal by becoming more palatable, I healed by becoming more me.
Now, I use that same wound as a compass.
It informs my brand work, my storytelling, my leadership.
It’s why I help others reclaim their voice and shape their identities from the inside out, for alignment.
Because I know what it feels like to be unmirrored.
And now? I build mirrors, bold, intricate, luminous ones, so no one else forgets their reflection again.
Sure, so let’s go deeper into your values and how you think. What’s a cultural value you protect at all costs?
A cultural value I protect at all costs?
Human dignity.
As a certified Human Rights Consultant, I hold the unwavering belief that human rights are not optional, they are foundational. They’re not a side note to my work; they are the core.
Whether I’m co-founding a brand, producing a film, designing a summit, or styling someone’s story into visual gold, it all traces back to one thing: the sacred right to be seen, be safe, and belong.
Activism isn’t a separate track in my life, it’s the rhythm underneath everything. It’s how I build, how I speak, how I hire, how I brand. I don’t just protect human rights. I create experiences that awaken them in the body, the business, and the collective.
Because for me, art is advocacy. Branding is belonging. And every offering is a stand for equity, truth, and liberation.
Before we go, we’d love to hear your thoughts on some longer-run, legacy type questions. What do you understand deeply that most people don’t?
What do I understand deeply that most don’t?
That visibility is not the same as power.
We live in a world that sells recognition as a stand-in for worth, applause as a stand-in for impact, and aesthetics as a stand-in for truth. But I’ve learned through experience, through advocacy, through building systems of value; that being seen without being safe, sovereign, or resourced is just another form of performance.
I understand, deeply, that power isn’t granted. It’s reclaimed.
And it doesn’t come from virality or volume, it comes from coherence. From alignment. From being rooted in your own truth of resonance, even when no one is clapping.
That’s why I do what I do.
Why I build cinematic brands that start with the nervous system.
Why I create rituals, systems, and stories that help others not just look powerful, but feel it, live it, own it.
Because in a culture obsessed with optics, I’ll always fight for embodiment.
For reciprocity. For soul-led equity.
Contact Info:
- Linkedin: https://www.linkedin.com/in/jenny-l-ford-un1qua/
- Youtube: https://www.youtube.com/@uniquabranding and https://www.youtube.com/@SingYourSongInLights
Image Credits
JenLyn Ford
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