We’re looking forward to introducing you to Kayte Demont. Check out our conversation below.
Kayte, a huge thanks to you for investing the time to share your wisdom with those who are seeking it. We think it’s so important for us to share stories with our neighbors, friends and community because knowledge multiples when we share with each other. Let’s jump in: What do the first 90 minutes of your day look like?
I am not a morning person. I’m just not. A few years back, I stopped feeling guilty and beating myself up about it and that was a game changer for me. Instead of forcing myself out of bed and spending the next 2-3 hours miserable, I now let myself sleep in and wake up leisurely. The real bulk of my work doesn’t start until 11am and anything I get done before that is either self-care related, or I’m doing tasks that are fun for me (like engaging on social media and responding to comments). Allowing myself to start the day this way has completely shifted how I approach my work and my life and has had a direct, positive impact on the quality of my creations and my productivity.
Can you briefly introduce yourself and share what makes you or your brand unique?
I recently updated my bio and it finally explains the culmination of my experiences in a nice little package:
Kayte Demont is a powerhouse creative with a camera in one hand and a killer campaign idea in the other. As a photographer, content creator, experiential producer, and founder of WCKD Collective, Kayte brings a rare blend of artistic vision, brand strategy, and high-vibe hospitality to everything she touches.
A decade into a career that’s taken her from blogging days at Mass Musings to full-scale creative direction, Kayte has carved out a niche as the ultimate visual hype woman – capturing raw, resonant imagery while building immersive experiences that leave lasting impact. Whether she’s behind the lens, behind the scenes, or in front of the mic as a host or personality, her gift lies in making people feel seen and making ideas feel electric.
Through WCKD Collective, Kayte curates a slow fashion universe rooted in sustainability, individuality, and intention. But her true magic? The way she builds cult-like community around it – through pop-ups, photo-driven activations, open studios, brand storytelling, and events that feel like a love letter to creative living.
Known for blending editorial polish with grassroots energy, Kayte doesn’t just create content, she creates culture. From upcycled fashion campaigns to soulful portraits to experiential marketing events, her work is where strategy meets soul. And whether you’re a brand, a fellow artist, or someone just passing through – if Kayte’s involved, it’s going to be WCKD good.
Amazing, so let’s take a moment to go back in time. Who taught you the most about work?
My parents. My dad is also an entrepreneur and has always said that if I chose a job that I loved, it wouldn’t feel like work. My mom is also an artist and cultivated my creative spirit from a young age, teaching me that I can make anything I want to by being scrappy and having imagination.
Having those examples from such a young age has allowed me to persevere when times are challenging; the times where most people give up. It’s also led me to surround myself with people who have similar mindsets so that I can continually push myself to be better. Work isn’t just about what you produce, it’s about the journey and the behind the scenes and how you treat people along the way.
If you could say one kind thing to your younger self, what would it be?
“You’re worthy and your work is more valuable than you could ever know.”
Next, maybe we can discuss some of your foundational philosophies and views? What’s a belief you used to hold tightly but now think was naive or wrong?
I used to think that hustling and working more more MORE was the only way to get ahead. Now I know that balance and consistency is actually the way to get ahead without completely burning out. Part of the reason why I became such an advocate for slowing down and slow living is because I needed to break my own negative patterns by practicing what I was preaching – and what better way to do that than by public accountability (i.e. sharing the journey on social media).
Okay, so before we go, let’s tackle one more area. How do you know when you’re out of your depth?
I really like this question because it forced me to get real. It also forced me to slow down and think and process, which as you know is my whole thing.
For me, I know I’m out of my depth when I’m operating from a place of lack or fear. I also know I’m out of my depth when I feel like a spinning top, out of control of my thoughts or like my mind is racing and I’m frantically trying to get tasks checked off my list. In those moments, I try to slow down and refocus. Sometimes that looks like yoga or a walk with my dog, Lucy. Sometimes, that looks like screaming into a pillow, swallowing my pride and asking for help. Depends on the day or the task that’s making me feel insecure!
Contact Info:
- Website: https://wckdcollective.com
- Instagram: https://instagram.com/kaytedemont
- Linkedin: https://www.linkedin.com/in/kaytedemont/
- Other: https://tiktok.com/@kayte_demont
Image Credits
All images by Kayte Demont Photography
Models: Erica Ballard, The Murdock Family, Davanta Greer, Samantha Nimerov.
so if you or someone you know deserves recognition please let us know here.
