Life, Values & Legacy: Our Chat with Minhua Fang of san francisco

We recently had the chance to connect with Minhua Fang and have shared our conversation below.

Hi Minhua, thank you so much for taking time out of your busy day to share your story, experiences and insights with our readers. Let’s jump right in with an interesting one: What are you chasing, and what would happen if you stopped?
My current goal is to reach new milestones in my personal creative journey. I’m developing an independent game where I’ve written the story and created the script and storyboards, and I’m also working on comics. Through these works, I hope to convey what I truly want to express—so that others can resonate with them, find joy, and perhaps take away something more. For me, personal expression is essential. Without it, I would feel drained. That’s why I don’t want to stop.

Can you briefly introduce yourself and share what makes you or your brand unique?
I’ve been working in the game industry for over a decade, and throughout this journey I’ve had the chance to contribute to some of the world’s most recognized titles. Last year, I worked on Blizzard’s Overwatch 2, and this year I’m currently at Epic Games contributing to Fortnite, which now has hundreds of millions of players worldwide. Before pursuing my MA in Game Development, I served as a Senior Concept Artist at Tencent, and I also held positions at Ubisoft and NetEase, where I worked on major franchises including Assassin’s Creed and the Just Dance series.

Over the years, I’ve built extensive experience in character and skin design for both AAA and live-service games, creating visuals that connect with massive player communities. My work has been recognized internationally with several awards, such as being a Finalist in the Communication Arts 2025 Illustration Competition, a Digital Art Finalist in the Beautiful Bizarre Art Prize 2025, Runner-Up in Creative Quarterly 80, as well as winning the Special Award at the 2023 Unity Booom Game Jam and 1st Place in the 2023 AAU Winter Game Jam.

Looking ahead, I hope to continue bringing creativity and energy into the global game industry, contributing new ideas and visuals that inspire and engage players around the world.

Amazing, so let’s take a moment to go back in time. What was your earliest memory of feeling powerful?
The first time I truly felt a sense of creative control was during my undergraduate years, when I worked on my very first independent game project. I wrote the full design document, conducted art research, and developed the gameplay mechanics myself. Taking the project from concept to completion was incredibly challenging—there were countless obstacles along the way—but solving each problem gave me a profound sense of growth as both an artist and a designer.

That experience was transformative: it showed me how to translate creative ideas into a fully realized product, and it built the foundation for everything that came afterward. The ability to combine creative vision with practical problem-solving has continued to guide me throughout my career, from leading concept development on independent projects to contributing to large-scale productions at Blizzard, Epic Games, Tencent, Ubisoft, and NetEase.

Was there ever a time you almost gave up?
Of course, there are moments like that. Working at a high intensity for a long time can lead to creative burnout—you feel exhausted and just want to pause. In August 2023, I decided to take a step back and give myself the space to recharge. That’s when I moved to San Francisco to pursue a Master’s degree. It gave me the chance to reset, reflect on my creative direction, and also learn the latest software and techniques. For me, it wasn’t just about resting—it was about sharpening my skills and preparing myself for the next stage of creative work.

Alright, so if you are open to it, let’s explore some philosophical questions that touch on your values and worldview. Is the public version of you the real you?
Haha, not at all. On social media I only share my artwork and professional projects, but the real me is actually very chill. I enjoy living a quiet life and drawing inspiration from that calmness to feed back into my creations. And well—maybe sometimes I just simply want to lie flat and do nothing, haha.

Thank you so much for all of your openness so far. Maybe we can close with a future oriented question. What are you doing today that won’t pay off for 7–10 years?
For me, it’s the personal creations I keep making on the side—games, comics, visual experiments. They take a lot of time and energy, and they don’t necessarily bring immediate recognition or financial return. But I believe that consistently expressing myself will compound over time, and in 7–10 years it will define who I am as a creator.

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