We caught up with the brilliant and insightful Alexa Hoffman a few weeks ago and have shared our conversation below.
Alexa, we’re thrilled to have you on our platform and we think there is so much folks can learn from you and your story. Something that matters deeply to us is living a life and leading a career filled with purpose and so let’s start by chatting about how you found your purpose.
I found my purpose through a journey of self-discovery and exploration. After working years in the fashion industry, I began to experience burnout and a lack of fulfillment in this path. I enrolled in a yoga teacher training as a means of bringing balance back into my life; through yoga, I found Ayurveda and aromatherapy. Two practices that brought me health, purpose and fulfillment. After completing advanced studies in both, I pivoted my path to being an Ayurvedic Health Coach and aromatherapist. I created organic wellness products for my clients as a bonus to their wellness coaching and they all wanted to reorder my products to share with others; this led to me founding Alevan Botanica in late 2020. I believe in the power of daily rituals and routines to positively impact the wellness of busy and ambitious women, whether they are mothers, entrepreneurs, working professionals, or all of the above. It is my mission to share cleaner products to use in the home and on your skin to impact not only our health today but the health of future generations.
Thanks, so before we move on maybe you can share a bit more about yourself?
My mission is to change the way people buy and use personal care products that often contain toxic ingredients, like parabens and phthalates, that affect our internal and external health. Replacing synthetic fragrances with organic essential oils and organic base oils not only scents our bodies and our homes in a non-toxic way but also provides mental and emotional health benefits. According to a recent Harvard study, the average person is exposed to more than a hundred chemicals before leaving their house in the morning – all from personal care products; linked to major health issues like reproductive problems, asthma, and cancer.
So in 2020, I founded Alevan Botanica to create organic and chemical-free essential oil blends and herbal teas to support your wellness routine. We educate and recommend mindful rituals that target what you need in your daily routine – energy, sleep, stress release, clarity, and balance. Our products include roller blends, diffuser blends, room sprays, massage oils and herbal teas; each product is handcrafted, made in small batches with high quality, organic ingredients.
If you had to pick three qualities that are most important to develop, which three would you say matter most?
Resilience, creativity and resourcefulness. As an entrepreneur, these qualities have helped me stay the course through rejections or failures as well as find creative solutions to problems that arise. I think a lot of these skills can be cultivated and strengthened through mindfulness practices like meditation and journaling; for me, it is also helpful to work have some type of movement in the morning, pilates, strength training or yoga, to start my day in a way that makes me feel strong, confident and capable in mind and body.
One of our goals is to help like-minded folks with similar goals connect and so before we go we want to ask if you are looking to partner or collab with others – and if so, what would make the ideal collaborator or partner?
I am also looking for people to partner and collaborate with; as a women-owned business focused on serving busy and ambitious women, we are passionate about her taking care of herself in every season of life by providing wellness products specific for hormone balance, postpartum recovery, and stress relief. I am looking to connect with health coaches, doulas, as well as retailers that are interested in learning more about our product and our mission. Reach out to me directly at [email protected] to connect!
Contact Info:
- Website: www.alevanbotanica.com
- Instagram: www.instagram.com/alevanbotanica
- Facebook: www.facebook.com/alevanbotanica
- Linkedin: www.linkedin.com/in/alexa-h-36551427
Image Credits
Taylor Katinas Photography
