Meet Anat LU Yifrah

Alright – so today we’ve got the honor of introducing you to Anat LU Yifrah. We think you’ll enjoy our conversation, we’ve shared it below.

Anat, we’re thrilled to have you sharing your thoughts and lessons with our community. So, for folks who are at a stage in their life or career where they are trying to be more resilient, can you share where you get your resilience from?

Where do I get my resilience from?

I believe my resilience was forged in childhood. I was born and raised in a small village on the border of Lebanon and Israel. Growing up, I experienced the chaos of war—running to shelters in the middle of the night or during school hours as bombs fell nearby. But what shaped me the most was what came afterward: waking up the next morning, brushing off the dust, and returning to school as if nothing had happened. That constant shift between fear and normalcy taught me how to keep going. As a child, I didn’t understand it then—but I was learning how to navigate extreme emotional terrain.

Later in life, I had an experience that tested every ounce of that inner strength. I set out with a few friends to climb Mount Kilimanjaro. It was a five-day journey—each day pushing higher through thinning air, colder temperatures, and harsher winds. On the final night, we began our summit at 1 a.m. in below-zero temperatures. The guides placed me at the front of the group; my pace would set the rhythm for everyone.

As we walked in pitch black, the cold began to take over. My fingers and face felt frozen despite the many layers I wore. The wind howled between the rocks—the noise it made was scary it felt alive, like it was trying to push us off the mountain. I could barely see the ground under my headlamp. We were climbing over slippery rocks, and my body was slowly giving out. I was freezing, exhausted, and sleepwalking. The wind made it impossible to speak to anyone—we were all alone, together.

At one point, I began to cry from the depths of my being. Tears streamed down my face, not from fear, but from the raw pain of pushing past my limits. I remember digging deep—so deep—to find the strength, the will, to take one more step. And then, a single thought came to me: “The sun will rise soon.”

I held onto that thought like a lifeline. I waited for the light. And when it finally came—when the sun broke over the mountain ridge—everything shifted. My body warmed. My breath returned. My strength came back. I found my way to the top.
Following that experience, I set out to challenge myself further by competing in an Ironman race. I dedicated countless hours to intense training, pushing through long days and physical exhaustion. Along the way, I learned to quiet the negative chatter in my mind and rise above the pain—knowing that there was always more strength, more resilience, and more heart within me to give.
So where does my resilience come from?
It comes from darkness—and the unwavering knowing that the light always comes.

Appreciate the insights and wisdom. Before we dig deeper and ask you about the skills that matter and more, maybe you can tell our readers about yourself?

After years of personal healing and growth in the body movement and mindfulness, I launched a wellness brand called BlossomFit—a workplace wellness retreat company that brings movement, mindfulness, and nourishing experiences directly to corporate environments. These retreats are immersive, on-site and off-site experiences that help employees recharge, release stress, and reconnect to their well-being through breathwork, deep stretching, mindful nutrition, and holistic practices.

I wear few more hats, but at the core of everything I do is a deep desire to help people feel better about themselves, their lives, and their future.

I’ve built a career in real estate and mortgage lending, helping families and individuals navigate some of the most important decisions of their lives—buying a home, refinancing, or unlocking equity to renovate and invest in their dreams.

What’s most exciting to me is that both of my worlds—finance and wellness—are about empowermentWhether I’m helping someone get approved for their dream home or guiding a group through a breathwork session, the goal is the same: to remind people they are capable, resilient, and worthy of something better.

Right now, I’m focused on expanding BlossomFit’s reach. We’ve recently started offering full-day corporate retreats in ocean-view locations like Malibu, and the response has been amazing. We’re also exploring wellness experiences on movie sets and remote retreats in different cities. It’s a beautiful evolution—bringing balance, joy, and inspiration to teams in high-pressure environments. Most companies are offering online ineffective programs with very low engagements.

At the end of the day, my work is an expression of everything I believe in growth, healing, connection, and living with love and purpose.

There is so much advice out there about all the different skills and qualities folks need to develop in order to succeed in today’s highly competitive environment and often it can feel overwhelming. So, if we had to break it down to just the three that matter most, which three skills or qualities would you focus on?

1. Resilience
Advice: Start small. Challenge yourself regularly—physically, emotionally, or mentally—and notice how you respond. Each time you move through something difficult without giving up, you’re training your resilience like a muscle.

2. Adaptability
Advice: Stay open. Don’t be afraid to start over, shift directions, or try something new. The ability to adapt will keep you not only surviving but evolving.

3. Courage to act
Advice: Don’t wait for the “right time.” Take the first step, even if it’s small. The path reveals itself as you walk it. Courage grows with action.

How would you spend the next decade if you somehow knew that it was your last?

If I knew I had only a decade left to live, I would leave behind the path of comfort and the familiar life I’ve known up until now. You see, I’ve done a lot—but I also know deep in my heart that there is so much more within me still waiting to be expressed.

I haven’t fully lived my purpose yet. I’ve left so much on the table—money, joy, meaningful experiences, moments of love and connection—and from where I stand now, I can finally see that.

In my final decade, I would dedicate myself to living fully aligned—with no guilt, no inner conflict, no holding back. I would live from the heart. I would let go of anything that doesn’t serve my growth and freedom.

I would give my energy to healing, to love, to helping others reconnect with themselves and with one another. I would share my story, my voice, my gifts. I would align my inner world with the outer world—and live in full expression of who I truly am.

I would travel, continue to grow, and surround myself with the people I love. I would laugh more, rest more, feel more, and be present for all of it. Most of all, I would live my truth—freely, joyfully, and with purpose.

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