We caught up with the brilliant and insightful Angela Markham a few weeks ago and have shared our conversation below.
Hi Angela, appreciate you sitting with us today to share your wisdom with our readers. So, let’s start with resilience – where do you get your resilience from?
My resilience–although certainly developed over time–really stems from my childhood days. I was not part of the popular crowd and I wasn’t part of the unpopular group. I didn’t resonate with the rich kids or the poor. I didn’t feel like I belonged with the musically inclined, artsy kids or drama club. I fell somewhere in the middle of it all. I was a misfit. And it wasn’t like I didn’t have friends–because I did. But there was really no sense of belonging. I bounced around from group to group, making surface-level connections. It was partly due to having so many interests, but also feeling like I couldn’t put my finger on one area of interest that that I could actually excel in. What single skill did I feel like I was great at? I was mediocre, at best, at a lot of things.
And today, that still holds true. I have lived a life of failures, because I haven’t had a choice. My lack of skills in one specific niche or trade has caused me to simply give something a try, until I fail or lose interest. Then I can check that off of my list of things to continue pursuing. There is no better way to develop resilience than to try and fail, over and over, until you think you don’t have even one more “try” inside of you.
That has been my life story: working my way to the top of my mountain by process of elimination. Architect? Nope. Interior Designer? Nope. Graphic Designer? Nope. Project Manager? Nope. Bartender? Nope. Waitress? Nope. Housekeeper? Nope. Babysitter? Nope. Barista? Nope. Cashier? Nope.
And that’s just a fraction of the list. I’ve gotten knocked down in my career more times than I can count, with no choice but to pick myself back up and try the next best thing. Today, this provides me with a diverse skill set and a whole lot of resilience. I wouldn’t trade my diverse life experiences for the world.
Let’s take a small detour – maybe you can share a bit about yourself before we dive back into some of the other questions we had for you?
I help female founders use affiliate marketing to grow their businesses, without losing their integrity. I’m focused on helping women who are in the process of growing their businesses with scalable growth through referral partnerships. There’s a gap in the market when it comes to helping women like myself, who don’t have a huge team, are a bit confused about what affiliate marketing can do for them, and have been misguided when it comes to starting their own army of affiliates that can ultimately represent their brand.
I love being able to use my diverse set of skills to help my clients: My background in graphic design allows me to assist in developing beautiful creative assets. My background in project management allows me to help with organizing and systemizing the back-end of their affiliate programs. And my energy and spirit allows me to develop and grow meaningful connections and relationships that my clients benefit from.
Currently, I’m primarily working on growing offers that are affordable and flexible. We have self-study courses for those wanting to learn, advisory programs for those that need a little boost, and full-service management for the business owners who like more of a hands-off approach to successfully scaling with affiliates. I work will all sorts of business owners—service providers, coaches, consultants, and e-commerce founders. I love opening my clients’ eyes to the benefits of affiliate marketing that are often overlooked: deeper, more meaningful relationships and greater financial stability.
The most recent addition to my suite of free resources is a cheat sheet of 25 Ways to Recruit Affiliates for Your Referral Program and you can get started here: https://www.angelajoymarkham.com/25-ways-to-recruit-partners
If you had to pick three qualities that are most important to develop, which three would you say matter most?
1. Relationship building. Learning to care more about what you can give, rather than what you will receive is integral to any growth, personally or professionally.
2. Organization. This one isn’t really fair, because this is something I was born with. But I use this skill in my home life as well as in my business, because I know it’s an area of struggle for a lot of people. I know this is a useful gift that I can openly share.
3. Marketing. I didn’t go to school for this, but have a ton of corporate experience in Marketing. And inevitably, it’s the #1 problem that business owners have when trying to grow their businesses. If you can learn to effectively market yourself, you are golden.
My advice for anyone early on in their journey is to learn from others who are where you want to be, or at least a step ahead of you and on a similar path. I have learned so much in networking groups, cohorts and masterminds just by intently listening and implementing their advice.
One of our goals is to help like-minded folks with similar goals connect and so before we go we want to ask if you are looking to partner or collab with others – and if so, what would make the ideal collaborator or partner?
I am all about collaboration. After all, that is the foundation of my business! Since I help folks who want to BECOME affiliate marketers as well as folks who want to LAUNCH an affiliate program, I am able to connect both parties.
So if you have a business and are looking to scale, I would love to collaborate with you to either help you grow your own affiliate program or create some passive income sources for you by promoting other peoples’ brands, whom you use and love.
Send me an email if you are wanting to collaborate: [email protected]
Contact Info:
- Website: https://www.angelajoymarkham.com/
- Instagram: https://www.instagram.com/affiliate.marketing.angela
- Facebook: https://www.facebook.com/AngelaJoyMarkham
- Linkedin: https://www.linkedin.com/in/angela-markham-9017ab31/
- Youtube: https://www.youtube.com/channel/UCfnofDpa39EnTOBZNViPbXw
Image Credits
Meg Sperry Photography