We were lucky to catch up with Asha Spacek-Hobbs recently and have shared our conversation below.
Asha, we’re thrilled to have you on our platform and we think there is so much folks can learn from you and your story. Something that matters deeply to us is living a life and leading a career filled with purpose and so let’s start by chatting about how you found your purpose.
I found my purpose by finally surrendering! To surrender my full thinking that I was in control of my own life and path, and that all my timelines, goals, and holds/disappointments of others, life lessons AND myself- how I was living my life, needed to be based around that purpose. That has become my daily go to- my reason for rising with more confidence! My peace to lay my head at night, that that is my goal. This purpose is so grandiose, it is my number one reason for living- even above my reason for being a mother, because it is ordained by God. My relationship and mission from him, supercedes any human being. Fortunately and unfortunately- because that comes with a hefty, and very bold, very isolating responsibility.
Once I asked the Lord to show me, tell me specifically- to make it very clear to me, make it make sense, what my purpose is <while> here on this earth, and the tasks needed to accomplish before I leave it- it all made sense. Every freaking single tear, teardown, attack, all became about the relevance and relatability that needed to happen, to exist- so that I can help others! Then, I was literally able to weave together these (4) four plus decades of experiences – wonderful and tumultuous- the years of chapter omissions, the starting over, the setbacks, the loneliness (while married & single)- all of it, became clear as day.
All of my experience- my purpose, is so that I can help others. Because my reach WILL BE so broad, I must be able to relate to a vast number of women [especially] creatives/talent at the various journeys and points of life that may set them back, their doubts and fears, the pain that may bring them to their knees, the world’s disbelief, extremely difficult choices they must make in order to move forward; when no one else believes in them, other than them- but also at the moments when it all turns around (and you’re still petrified), the possibility of life altering triumph, this prevents new beautiful problems- all with one single thing bringing it to pass… FAITH.
Let’s take a small detour – maybe you can share a bit about yourself before we dive back into some of the other questions we had for you?
What I do? Ultimately, I’m a storyteller for brands, talent, and non-profits; so my role/responsibility could be totally different depending on the goals, brand vision, image calendar, and/or overall strategy phase and existing team for that business or person.
One day I could be creative directing, styling, and/or casting for a photo or video campaign shoot, editorial, look book, headshot, etc. Another, I could be producing or consulting a launch event, showcase, pop-up- even a fashion show, music video or fundraiser. For advanced clients, it can be producing a podcast, blog ghostwriter, media/networking coaching or orchestrating their live stream strategy. Every client or company has a curated outline.
I’ll let you in on a secret, the more I work toward my purpose, God grants me more access to seeing the best creative visions and blueprint for my clients. It’s almost like a [magical] gift for being obedient. Sometimes, I can’t believe how vivid the dreams or ideas are- literally handed to me in full, mental color. There are times I have to just speed write them out, like a crazy person, haha.
I jump out of the shower to jot them down, wake up at 3:30am to 5am to draft- and my upgraded access for the past year or so have been full blown celebrity brand strategy visions. I know I’ll probably never be approached to present them, but lately, I have been writing them out anyway. Some of the visions have been so intense, repeated over & over, or feel like a full blown <dire>emergency to re-brand or provide damage control via brand reputation/image, I have been so bold to actually DM them on social media because I really feel like I am supposed to help. Of course no reply, but my goal in life is not to help celebrities- in fact, for me, it’s almost the opposite. I want to help those with true vision, but possibly unknown, or open to any good change!
Living a nomadic lifestyle for the foreseeable future (w/family in tow), I share my California regional focus for 2026 to put myself out there more and bring communities together- based on proposed visionary projects that match my purpose:
-Launch a Public Social Club, 2026
-Host Mom Boss Brunch (Phase 1), 2026
-Invite Private Investors to Industry Preview/Announcement, 2026
-Press Invite/Ribbon Cutting 2027
-Opening Ceremony 2028</dire>
If you had to pick three qualities that are most important to develop, which three would you say matter most?
Spirituality, self-care, mental & lifestyle balance I would wholeheartedly say are the three things that if I could rewind, edit, and gain more valuable time in stepping into my purpose, being more productive and happy/content during my journey, I would have definitely needed to implement these qualities much sooner for growth.
Let’s take each area for improved development on your journey:
Spirituality. This doesn’t have to be a big public commitment, or even an announcement. It’s not about going to church. It’s about tapping into daily conversations, daily requests for clarity, direction, guidance, discernment, protection, strength, confidence, from the lord- and then, like you would ask/expect from your earth father, tell him all your wildest dreams, fears, secrets, ideas, and because he is capable of all things, actually ask, wait, and expect his help to turn it all around, remove indulgences or even wrongful people (if necessary), and evoke no judgment- to help it all come true, AND help you live a more serene and balanced life.
Additionally, you continuously work on not living in doubt or fear, or your own [proposed] timeline or pressures – no matter how horrible life is going that particular day or season – because in any instant, it can all be different; which is also your measure for remaining humbled, because as you become extremely successful, and living in your wildest dreams, it can all be taken away if you do not remain true, genuine, and in trusted faith- with glory going to him. Another massive component in reaching/maintaining your goals, is to begin to listen [for] how you can be a blessing to others. It could be super small while out & about, or a hefty give back moment.
If you’re a talent- ask him for ideas. If you’re a CEO, invite him into your meetings, to open doors that no man or spirit can shut. Ask a higher power to communicate in ways that will make sense to you, or answer your questions to survive, or your next steps everyday. Ask him to reveal himself in ways that make sense to your comfort level and understanding. You will feel so much more powerful, confident, and healthy, with spiritual growth! It’s a dynamic that is indescribable.
You will be less upset about castings you missed out on, relationships that abruptly ended, deals that went south, the material item you lost out on- because you’ll come to a place of peace knowing that it was not meant for you at that time, and perhaps later (or not), you’ll learn why. I would have saved my self so many years of lost time, heartache, shame, procrastination, confusion, and even embarrassment, had I fully understood this earlier in my career.
Tap into your superpower. We are all assigned one!
Self-care. For decades, I have neglected my female self care regime or even acknowledgement of needs. I have always put my bills, my goals, my responsibilities, and being a mom, before self-care- not realizing how much more remarkable and prepared to embrace, feel like the person I want to be by tapping into ‘character’ and presenting the visual image/ impression of my future self to attract my ideal clients, and realistically- just feel better from the time I wake up, take a zoom, do errands, host meetings, and post on social media.
This is why for my image, talent and professional clients, I am so passionate about superseding their expectations in making them over to bring out the best in their current looks, so that they can excel in their craft and company!
Do you know how many times I literally felt like a millionaire from simple pleasures like a manicure, after going most of my adult life never having one- I felt guilt and that the priority was you’re not worthy of such, if you have debt, if you have unfulfilled dreams. But totally neglecting your self image, caring for your health, your image, your femininity, it will become difficult to imagine your self the way God sees you, if you do not maintain the mature grooming minimum. A manicure is a frivolous example, but relatable, simple pleasure. Trust me, I still struggle to maintain my own beauty maintenance without guilt, but it’s more of a goal now, than a combative burden- which was how I thought before, and so many of us do; unfortunately.
Mental & Lifestyle Balance. Work-life-balance is a huge one for me that I finally recognize is a necessity in sustaining sanity and longevity- it is now a priority of mine, not a failure or a setback! My second small -yet impactful- step on my road to balance and mental healing, is learning what elements bring peace and productivity.
Water, Air, Earth, Fire- what elements will block the noise and trauma, what will bring you serenity and ignite your energy? I now realize how crucial access to light and water are for my mental energy, my ideas, my calm, my need to feel clean, equated to organization and freedom. So sunlight, mostly white decor (even bedding), sunlight, give me safety and escapism, breath, and wholeness. Water gives me calmness, insightfulness, meditation, comfort, purging/detox.
With these leading dynamics, I feel ready to take on the world. Without these elements, I feel fearful, blocked, depressed, bound and confused with self doubt and anxiety. It also triggers me to be co-dependent, rather than independent.
One of our goals is to help like-minded folks with similar goals connect and so before we go we want to ask if you are looking to partner or collab with others – and if so, what would make the ideal collaborator or partner?
Absolutely- I am looking to collaborate with so many tier talent, vendors, service providers, venues, sponsors, investors, organizers, assistants, platforms, general community (and fans) to build the next decade of outcomes I am destined to accomplish- it will take more than a village.
I promise, the visions I have been given- they are good- REALLY, really, good; but I can not execute this dance/story alone. It will take decades of fearless leaders, not afraid to help, align, and move strongly in silence, and trust the complexities, that truly are simple. Anyone with bad intent- looking to simply steal, it will not work for them. We each have our own assignments. I despise creative thieves. Their lives will never be whole as a thief! I do not want thieves. I want builders (giant and small)- every morsel is important. And I don’t want lazy people or naysayers You must have faith in order to build! Even if you do not know ‘how to’ build, but you are a supporter, and you help spread the positive words/buildings, then you are crucial to the mission(s) for growth and outcome- you are welcome; just please, have patience, not judgment, while you observe, then share.
Non-profits, event pop-ups, creative communities, brand and talent development and showcases, mediums (video, podcast, magazine, photo)- I will need pure hearted visionaries, dynamic storytellers, and dollars to create many different type of industry needed platforms across the US, and across the international markets as well.
I also want to build very specific brick and mortar establishments and hubs after creating mobile, pop-up and virtual movements. So there is the branding strategy and identity I’ll create for brands, non-profits, and talent, but then there is also the brand strategy, awareness, and communities I will need to reattach my self to (come out from behind-the-scenes hiding), in order to benefit and serve the greater good, ROI, set-up future industries with better options and outcomes for their decades of sacrifice and struggle- help create safe havens for many out of harms way, but ultimately seek task approval and remedy from the lord, that will secure my duty prior to earth exit, as well as provide a comfortable legacy without strife, struggle, and lack for my children- at minimum seven generations to come.
I definitely thank my spiritual advisor, who over the years has helped me organize my thoughts, confusion, feelings, broken hearts, misunderstandings, and build a better direct relationship with God comfortable enough for me (while in life transition). It has nourished me, saved me, and smoothed everything out to make sense, to hear, and build without fear- with a stronger connection to my self, to my gifts, to my vision to help others. This path has even helped me reconcile some family relationships- especially the decades of silence with/from my parents. My struggles are no longer in vain- for that, I am grateful.
Contact Info:
- Website: Coming Soon!
- Instagram: https://www.instagram.com/ashasangle/
- Linkedin: www.linkedin.com/in/ashaspacek
- Other: Phone: 1-310-UR-IMAGE Whatsapp: +13108746243
Email: [email protected]
Image Credits
Lawrence Lau, Robert Beczarski, Alessandro Mari, Matthew Prince, Him Over There Photography, Sarah Squire
