Meet Brandon Tuttle

We’re excited to introduce you to the always interesting and insightful Brandon Tuttle. We hope you’ll enjoy our conversation with Brandon below.

Hi Brandon, thanks for sharing your insights with our community today. Part of your success, no doubt, is due to your work ethic and so we’d love if you could open up about where you got your work ethic from?

When people ask me where my work ethic comes from, the answer is simple: my dad.

From as early as I can remember, he set the standard for what it meant to work hard—not for recognition, but for the benefit of others. He believed in helping people, in lightening their load, and in making them smile because a problem they carried no longer weighed them down. That same spirit lives in me today. I get the most fulfillment when I can solve a challenge and see how it makes someone else’s life a little easier.

One of the greatest lessons he taught me was that “can’t” isn’t a thing—you just haven’t figured out the solution yet. Whenever I faced something tough, he never doubted me. His words were often simple: “Ahh, you’ll get it. Just holler if you get stuck.” That quiet confidence taught me resilience, persistence, and creativity. He trusted me to push through difficulties, and I carry that same mindset into my work every day.

Even at the end of his life, in October 2023, his dedication didn’t waver. He was still answering phone calls and assigning tasks to his secretary until the moment he physically couldn’t anymore. That level of commitment wasn’t just about responsibility—it was about service. He gave his best until he had nothing left to give.

My work ethic is my dad’s legacy. It’s his voice in my head reminding me that hard problems can be solved, that people deserve help, and that effort matters most when it’s for others. Every time I take on a challenge, I honor him by working with that same drive and heart.

Thanks, so before we move on maybe you can share a bit more about yourself?

I call myself a brand and creative consultant in the outdoor industry, primarily fishing, where I’ve been working for over 15 years. I’ve worn a lot of hats as the industry has evolved—starting as a print designer, moving into web design, and now focusing on videography and editing. These days, most of my work comes from fishing brands and professional anglers who hire me to promote their brand. Sometimes that means jumping on a boat with a pro angler and filming content for their YouTube channel or a specific sponsor. Other times, I act as a brand’s creative director, where I’m responsible for everything from brand standards and graphic/web design to product packaging and overall creative direction.

What I’m most excited about right now is a new passion project my company is developing: pro angler content retreats. We saw a gap in the industry where professional anglers often don’t get much support outside of their sponsors, even though being a pro requires so much work both on and off the water. So, we created 2-day retreats where anglers can stay at a luxury Airbnb, eat well, and spend two days on the water being filmed and photographed by professional content creators. By the end, they walk away with a bank of content tailored to what they want—content they can use to grow their brand, connect with fans, and attract sponsors.

It’s really about helping anglers not just catch fish, but build their presence and value in today’s world where companies look at your audience and digital footprint just as much as your results. The retreats give them months’ worth of content without the expense of hiring a full-time videographer, and it’s been a really rewarding way to give back to the sport and community that’s given me so much.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?

When I think about the qualities that had the biggest impact on my career journey, three really stand out:

1. Having the Creative Eye and Trusting It
At the core, I’ve always relied on my creative eye. That instinct to see something differently and imagine how it could be better has carried me through every pivot I’ve made—from print design to web design, and eventually into videography. My advice here: if you feel that spark of creativity, trust it. Don’t let doubt hold you back. Creativity is like a muscle—the more you use it, the sharper it gets.

2. Willingness to Jump In and Learn by Doing
One of the most valuable skills I developed wasn’t technical at all—it was the ability to say yes and figure things out along the way. I’ll never forget when a company I worked for needed a web designer and front-end developer, but no one had that experience. I jumped in, took a 30-day online coding course in a week, and started building. The site wasn’t perfect, but it worked, and it led to more opportunities down the road. That same “jump in” mentality is how I became a videographer and editor. The first commercial I shot wasn’t my best work—but it got me started, and I improved from there. My advice: don’t wait until you feel “ready.” You’ll never feel 100% ready—start anyway.

3. Resilience and Continuous Growth
Every new skill I’ve picked up has come with a steep learning curve. What’s made the difference is resilience—being okay with the fact that my first attempt wouldn’t be perfect, and then pushing myself to improve with each project. My advice: give yourself permission to create imperfect work at first. Every project is a stepping stone to the next, and you’ll be amazed at how much you grow if you keep showing up.

If I could sum it all up: don’t wait for permission, don’t wait until you feel fully prepared—just start. Jump in, figure things out as you go, and keep building. You’ll surprise yourself with what you’re capable of.

What’s been one of your main areas of growth this year?

Over the past year, my biggest area of growth has definitely been relationships. I’ve made a more intentional effort to reach out, connect, and build relationships within the industry—not just for what they might bring me, but also for how I can bring value to others.

Honestly, this growth was sparked by necessity. When we launched our pro angler retreats, outreach became a big part of the process. At first, it was intimidating—I wasn’t used to putting myself out there in that way. But once I started doing it, something unlocked. I realized these conversations weren’t nearly as intimidating as I thought, and in fact, they made the industry feel smaller, more connected, and more like a true community.

Now, building and nurturing relationships feels natural. It’s opened doors, created collaborations, and given me a deeper appreciation for the people who make this industry what it is. More importantly, it’s reinforced the idea that growth doesn’t just happen in skill sets—it also happens in the way we connect with and support each other.

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