Meet Bruce Hardnett

We were lucky to catch up with Bruce Hardnett recently and have shared our conversation below.

Bruce , so good to have you with us today. We’ve always been impressed with folks who have a very clear sense of purpose and so maybe we can jump right in and talk about how you found your purpose?

My purpose in discovering the Get Right Fragrance brand came from adversity. Life’s challenges, ups, and downs have made me a better person. The name, Get Right, comes from many hardships, such as getting myself out of situations to get back on the right track. In finding that purpose, I incorporated the phase get right as a means of confidence and strength.

Let’s take a small detour – maybe you can share a bit about yourself before we dive back into some of the other questions we had for you?

I am the founder and CEO of Get Right Fragrance, a fragrance brand specializing in high-quality, clean fragrances. I am most excited about providing a product that customers can use and enjoy daily. A fragrance is an added accessory to any outfit that brings character and confidence.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?

The three skills in my journey in the fragrance industry are customer service, communication, marketing, and product knowledge. I’ve learned these skills while working in retail, and I can apply them to my brand to enhance my relationship with current and future customers.

My advice to folks starting an entrepreneurial journey is to use any past job-related skills and training and apply them to your company.

Is there a particular challenge you are currently facing?

The number one challenge that many brands face is marketing and advertising. We live in an age where technology constantly changes, and you must adapt quickly. Social media has taught us that the average person’s attention span to viewing content is 3 seconds, so you have to have the ability to create content that is eye-catching and can keep the interest long enough to attract the viewer to further explore and engage in your content and brand. So, we are consistently updated with the latest trends and setting trends within our niche community.

Contact Info:

• Website: https://getrightfragrance.com
• Instagram: getrightfragrance
• Facebook: Get Right Fragrance
• Linkedin: Get Right Fragrance
• Twitter: N/A
• Youtube: Get right Fragrance
• Yelp: N/A
• Soundcloud: N/A
• Other: Get Right Frangrance- Apple music/ Spotify.

Image Credits

N/A