Meet Carolina Brom

We’re excited to introduce you to the always interesting and insightful Carolina Brom. We hope you’ll enjoy our conversation with Carolina below.

Hi Carolina, appreciate you sitting with us today to share your wisdom with our readers. So, let’s start with resilience – where do you get your resilience from?

My resilience was shaped by a combination of personal and professional reinvention, both happening at the same time. After more than twenty years working for multinational companies across Latin America, I emigrated to the United States with my family and made the decision to become an entrepreneur. I bought a business that, in the first months, wasn’t profitable and was far from what I had imagined. Instead of stepping back, I began working on a turnaround plan, applying everything I knew but this time simplified, adapted, and rebuilt for a small-business reality.
Those early challenges became my training ground. I learned to create stability while everything around me felt uncertain: a new country, a new market, a new industry, and the responsibility of making the business succeed for my family and my employees. Two and a half years later, I had grown revenues more than 2x — not because things got easier, but because I stayed focused on what I could control, even when the rest felt unpredictable.
I also draw a great deal of resilience from motherhood. Being a mother forces you to develop emotional endurance, patience, and clarity. You learn to adapt quickly, to stay grounded through chaotic moments, and to keep going with purpose no matter how tired you are. That mindset transferred directly into how I lead.
Ultimately, my resilience comes from embracing change instead of resisting it. Moving countries, starting a company, developing a methodology like “The 5 O’s,” and guiding entrepreneurs across the U.S. and Latin America have all taught me that resilience isn’t something you’re born with, it’s a muscle you build when you choose to move forward, even when the path is uncertain.

Great, so let’s take a few minutes and cover your story. What should folks know about you and what you do?

I’m the founder of Pampa, a strategy and growth consultancy dedicated to helping entrepreneurs and small-business owners gain clarity, direction, and structure. My work is rooted in making strategy simple and practical, something founders can immediately implement in the middle of their daily operations.
After more than twenty years leading strategic initiatives for multinational companies, I realized that small businesses don’t need complex binders or theory. They need frameworks that help them make decisions faster and run their businesses with more intention. That insight is what shaped Pampa’s philosophy.
One of the things I’m most energized by is the impact of The 5 O’s, the simplified methodology I created to help business owners prioritize effectively, uncover growth opportunities, address operational challenges, and track their progress with clarity. It’s a visual, straightforward system built for real people who are in the trenches of running a business every day.
Many clients come to Pampa feeling overwhelmed, or unsure where to focus. Once they adopt The 5 O’s, they often experience a noticeable shift: gaining time, structure, and a renewed sense of control. Witnessing that transformation is one of the most rewarding parts of this work.
Pampa exists for leaders who are growing businesses while juggling countless responsibilities. My goal is to give them clarity, tools, and confidence so they can scale with intention rather than chaos. Whether I’m working with founders in the U.S. or throughout Latin America, the mission remains the same: help them grow smarter, with strategy that truly supports the way they work and live.

There is so much advice out there about all the different skills and qualities folks need to develop in order to succeed in today’s highly competitive environment and often it can feel overwhelming. So, if we had to break it down to just the three that matter most, which three skills or qualities would you focus on?

Looking back, three qualities have shaped my journey more than anything else: strategic clarity, adaptability, and disciplined execution.
1. Strategic Clarity
From early in my career, I learned the importance of understanding why you’re doing something before deciding how to do it. That ability to see the big picture—and articulate it simply—has guided every major decision in my professional life.
Advice: Develop the habit of stepping back regularly. Even ten minutes a week to redefine your priorities can prevent months of wasted effort.
2. Adaptability
Emigrating, changing industries, and building a business from scratch forced me to become comfortable with uncertainty. Adaptability isn’t about reacting; it’s about adjusting with intention while staying aligned with your core goals.
Advice: Put yourself in situations that stretch you. The more often you navigate discomfort, the more confidence you’ll build in your ability to handle change.
3. Disciplined Execution
Ideas matter, but execution is what moves a business forward. I learned that progress comes from consistency—showing up, prioritizing, delegating, and tracking results. This mindset eventually shaped The 5 O’s methodology.
Advice: Create small, repeatable systems. They don’t need to be perfect; they need to be used. Over time, small systems compound into big results.
For anyone early in their journey: focus on building clarity, stay flexible enough to evolve, and execute with discipline. These three qualities will carry you through challenges, growth, and every stage in between.

Okay, so before we go, is there anyone you’d like to shoutout for the role they’ve played in helping you develop the essential skills or overcome challenges along the way?

Throughout my journey, I’ve been fortunate to have people who shaped not just my career, but the way I lead and make decisions. During my years working in multinational companies, I had the opportunity to collaborate with truly exceptional professionals and to learn from two mentors who were especially influential. They were incredibly generous with their experience, their time, and their trust. They gave me space to grow, to make mistakes, and to learn—something that is invaluable when you’re developing as a leader.

Their guidance taught me how to navigate complexity, how to think strategically under pressure, and how to stay grounded in my values even in fast-moving environments. Those lessons became the foundation I still rely on today as an entrepreneur and consultant.

I’ve also been deeply supported by my family and friends, particularly during the transition of emigrating and starting a new business in a new country. Their belief in me, even when the path felt uncertain, strengthened my determination and my resilience.

Ultimately, no one succeeds alone. The people who challenge you, support you, and believe in your potential, even before you fully believe in it yourself, are the ones who help you grow into the leader you’re meant to be.

Contact Info:

• Website: https://www.pampa-consulting.com
• Instagram: pampa_consulting

Image Credits

Tania Carrasco