We recently connected with Diana Nunez and have shared our conversation below.
Hi Diana, really happy you were able to join us today and we’re looking forward to sharing your story and insights with our readers. Let’s start with the heart of it all – purpose. How did you find your purpose?
Finding my purpose was a journey of self-discovery, passion, and resilience. OMA EM was born from my deep desire to create more than just swimwear—I wanted to build a brand that empowers people to embrace their authentic selves while prioritizing sustainability.
Growing up, I was always drawn to creativity and self-expression, but it wasn’t until I started OMA EM that I realized my true calling was to merge fashion with purpose. The journey wasn’t always easy—starting a business comes with challenges, self-doubt, and moments of uncertainty. But every step reinforced my belief that I was creating something meaningful.
The turning point came when I saw how my designs made people feel—confident, empowered, and seen. That’s when I knew my purpose wasn’t just about fashion; it was about inspiring self-love and celebrating individuality. Through OMA EM, I’ve found fulfillment in knowing that every piece I create carries a message of empowerment and sustainability.
My purpose continues to evolve, but one thing remains constant: my commitment to building a brand that stands for something bigger than just style.
Thanks for sharing that. So, before we get any further into our conversation, can you tell our readers a bit about yourself and what you’re working on?
I’m Diana Nunez, originally from Colombia and now based in Florida. While I currently work in marketing and advertising, my true passion lies in my swimwear brand, OMA EM—a brand dedicated to empowerment, self-expression, and sustainability.
OMA EM was born from my desire to create more than just swimwear. I wanted to build a community of women who feel strong, confident, and carefree, embracing their individuality without limitations. Every piece is designed to celebrate unique beauty, ensuring that women feel comfortable, empowered, and effortlessly themselves.
What excites me the most about OMA EM is the opportunity to redefine swimwear—not just through style, but through the message it carries. My goal is to continue growing this brand, expanding beyond online sales, and eventually opening my own store where I can bring this vision to life in a tangible space.
Right now, my focus is on expanding OMA EM’s reach and impact, introducing new collections that blend modern design with sustainability. I believe in fashion with purpose—one that not only makes people feel good but also does good for the planet.
Through OMA EM, I hope to inspire women everywhere to embrace their authenticity and feel confident in their own skin no matter where they are at.
Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?
Looking back on my journey with OMA EM, I’ve realized that three qualities have been essential: patience, consistency, and positivity.
Patience – Building something meaningful takes time. Success doesn’t happen overnight, and every setback is an opportunity to learn and improve. I’ve learned to trust the process and embrace the small wins along the way.
Consistency – Growth comes from showing up every single day, even when results aren’t immediate. Whether it’s learning new skills to strengthen my business, refining social media content to better connect with my audience, or seeking out new pop-up opportunities to showcase OMA EM and engage with customers, every small effort adds up. Staying committed and continuously pushing forward is what truly makes a difference.
Positivity – The entrepreneurial journey is a rollercoaster—there are highs, lows, and unexpected turns. It’s easy to compare your path to others, but I’ve found that focusing on progress over perfection keeps me motivated. Celebrating what I’ve achieved and staying optimistic about the future has helped me navigate the challenges with resilience.
For anyone starting their own journey, my advice is to embrace these qualities. Be patient with your growth, stay consistent even when things feel slow, and keep a positive mindset through the ups and downs. Success isn’t just about reaching the top—it’s about enjoying the ride.
One of our goals is to help like-minded folks with similar goals connect and so before we go we want to ask if you are looking to partner or collab with others – and if so, what would make the ideal collaborator or partner?
Yes! I’m always open to collaborating with like-minded individuals and brands that align with OMA EM’s values of sustainability and empowerment. I would love to partner with sustainable brands and designers, women-led businesses, and organizations that focus on empowerment and confidence. Collaborations with content creators, photographers, and creatives who share OMA EM’s mission would also be amazing.
I’m also looking to connect with boutique owners, pop-up event organizers, and concept stores interested in carrying OMA EM or hosting exclusive events. Expanding into spaces that celebrate small business owners and/or sustainability is something I’m truly passionate about.
If you’re passionate about sustainability, fashion, and uplifting women, let’s connect! Feel free to reach out via [email protected] —I’d love to create something meaningful together.
Contact Info:
- Website: OMAEM.US
- Instagram: @OMAEM_EcoSwimwear
- Facebook: @OMAEM_EcoSwimwear
Image Credits
Joshua Sosa
