We’re excited to introduce you to the always interesting and insightful Eliezer Garcia Gazaui. We hope you’ll enjoy our conversation with Eliezer below.
Eliezer, thank you so much for taking the time to share your lessons learned with us and we’re sure your wisdom will help many. So, one question that comes up often and that we’re hoping you can shed some light on is keeping creativity alive over long stretches – how do you keep your creativity alive?
For me, creativity is a mix of curiosity, exploration, and staying open to new possibilities. I try to approach every day with a learning mindset—whether I’m looking at someone else’s work, experimenting with a new tool, or reading about an artist’s journey. When I come across a piece of work that resonates with me, I don’t just admire it; I break it down and ask myself, What is it about this that intrigues me? Is there an element here—whether it’s a technique, a concept, or even just a feeling—that I could explore in my own way? I see it as a constant dialogue between what inspires me and what I can bring into my practice.
I also love experimenting across different mediums. I don’t believe creativity should be confined to a single discipline—sometimes, the best ideas come from crossing boundaries. My background in visual effects and digital identity has taught me that skills from one field can unexpectedly enrich another. Whether it’s AI, digital self-portraiture, or real-time MetaHuman animation, I find that jumping between tools and technologies keeps my creativity fresh because it forces me to think differently.
And of course, reading about other artists is always a huge source of inspiration. When you dig into someone’s story—their struggles, breakthroughs, and the evolution of their work—you start to see creativity as an ongoing journey rather than just isolated moments of inspiration. You can zoom in on something as specific as Michelangelo’s process of sculpting David—how he worked with a flawed block of marble that others had abandoned and turned it into a masterpiece. That kind of perspective reminds me that creativity isn’t just about talent; it’s about vision, persistence, and seeing potential where others might not.
Ultimately, I think creativity thrives when you keep your mind open, stay curious, and allow yourself to explore without overthinking the outcome. That’s what keeps me going.
Thanks for sharing that. So, before we get any further into our conversation, can you tell our readers a bit about yourself and what you’re working on?
I was born and raised in Caracas, Venezuela, and my journey into the creative world has been anything but conventional. Before diving into digital art and technology, I graduated as a Medical Doctor. Studying medicine gave me a deep appreciation for the human body—not just as a biological system but as something inherently creative. At a cellular level, we are in a constant state of renewal, adaptation, and transformation. That realization shaped the way I see creativity: it’s not just for artists, designers, or musicians—it’s something we all have coded in our DNA.
That perspective eventually led me to explore creative technologies, where I found new ways to merge art, science, and storytelling. Over the years, I’ve had the chance to collaborate with brands like NASA, designing educational Augmented Reality experiences, and I’ve created viral AR games that engage millions of users on social media. My passion lies in how emerging technologies can expand the way we express ourselves and connect with the world.
Right now, I’m focused on exploring AI and its role in digital identity—specifically, how tools like digital twins and MetaHumans can shape content creation. My work blends AI-generated self-portraiture with real-time digital humans, pushing the boundaries of what it means to represent ourselves in the digital space. I believe we’re at the edge of a major shift in how we interact with technology, and I want to empower others to understand and harness these tools creatively.
Through my brand, Hersheyshore Creative Labs, I’m not only creating but also building resources to help others learn about AI and digital identity. Whether it’s through experiments, collaborations, or future educational initiatives, my goal is to demystify these technologies and show their creative potential.
I’m excited about what’s ahead—there’s so much more to explore, and I can’t wait to keep pushing the limits of what’s possible.
If you had to pick three qualities that are most important to develop, which three would you say matter most?
Looking back, three qualities have been especially impactful in my journey:
1. Do it with love.
It’s easy to get caught up in creating for an audience—whether it’s for clients, social media engagement, or external validation. But the most powerful work comes when you create for yourself, with passion and attention to detail. When you put love into your craft, it shows. It’s what makes your work stand out, feel authentic, and resonate with others. So instead of performing for an algorithm, perform for yourself.
2. Be gentle with yourself.
Creativity is an ongoing process of learning and refining. It’s unrealistic to expect things to look exactly as you imagined on the first try. And that’s okay. Every attempt, even the ones that don’t work, brings you closer to finding a way that does. Adjust, experiment, and try again. The key is to embrace the process rather than fear the imperfections.
3. Stay flexible and open to change.
The only constant in life is change. If you get too comfortable where you are, something will eventually shift—and that’s not a bad thing. Whether it’s evolving creative tools, career shifts, or unexpected challenges, being adaptable is what allows you to grow. Resilience isn’t about resisting change; it’s about learning to flow with it.
Best advice?
Make peace with imperfection and have fun along the way. Creativity shouldn’t feel like a burden—it should be a source of joy. When you enjoy the process, you create from a place of freedom, and that’s where the real magic happens.
Awesome, really appreciate you opening up with us today and before we close maybe you can share a book recommendation with us. Has there been a book that’s been impactful in your growth and development?
Two books that have deeply influenced me are Atomic Habits by James Clear and The Daily Stoic by Ryan Holiday.
Atomic Habits completely changed the way I approach creativity and discipline. It taught me that success isn’t about sudden breakthroughs but about small, consistent actions that compound over time. One of the most valuable lessons is that every action we take is a vote for the kind of person we want to become. That mindset shift helped me build habits that support my creative work rather than waiting for inspiration to strike.
On the other hand, The Daily Stoic has been a constant guide in navigating both my creative and personal life. It reinforced the idea that we can’t control everything—only our actions and responses. In a world that moves fast and is often unpredictable, learning to focus on what’s within my control while letting go of the rest has been liberating. It’s helped me embrace change, stay grounded, and not get too caught up in external validation or setbacks.
Together, these books have shaped how I approach my work, creativity, and life—teaching me to be intentional with my time, patient with my progress, and resilient in the face of challenges.
Contact Info:
- Website: https://www.hersheyshore.com
- Instagram: https://www.instagram.com/hersheyshore
- Linkedin: https://www.linkedin.com/in/hersheyshore
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