We were lucky to catch up with Elle Schwab recently and have shared our conversation below.
Hi Elle, thank you so much for opening up with us about some important, but sometimes personal topics. One that really matters to us is overcoming Imposter Syndrome because we’ve seen how so many people are held back in life because of this and so we’d really appreciate hearing about how you overcame Imposter Syndrome.
Honestly? I haven’t overcome it. It’s still there. Every time I post on social media, or present my ideas to my clients, that little voice shows up. But I’ve learned to play through it. As an entrepreneur, you have to have enough confidence to show your value even when that doubt creeps in. If you let imposter syndrome stop you from putting yourself out there, you’ll never get to share the impact of your work. I think most people, no matter how confident they seem, feel it at some point. We’re all our own toughest critics.
Great, so let’s take a few minutes and cover your story. What should folks know about you and what you do?
I’m the owner and principal designer of Elle J Design, a boutique interior design and space planning studio based in Summit County, Colorado. We specialize in full-service design for new builds and large-scale renovations, guiding clients from Blueprint to Bliss with a process that’s both elevated and effortless.
What sets us apart is our lens and our process. We design with an architectural mindset, thinking through the space from the bones out: how walls align, how light moves and how daily life flows long before finishes are chosen. Our approach is highly organized and highly collaborative, which makes all the difference when managing complex projects with engineers, architects, builders, trades and clients who value both form and function. That foundation allows us to create homes that not only look beautiful, but live beautifully. Where function meets form in every detail.
As a boutique firm, our size is intentional. It allows us to stay personally involved in every project and to collaborate closely with every partner. The result is a streamlined, highly personalized experience. One that feels calm, organized and expertly managed from start to finish.
Right now, we’re expanding our team and welcoming several new full-service projects that begin construction this spring. With three new clients recently joining and a few others on the horizon, we’re excited to bring some of our most ambitious and design-driven projects to life yet.
At its core, Elle J Design is about creating spaces that feel effortless, intentional and truly livable. We believe luxury design isn’t about excess; it’s about ease, longevity and living well in every square foot. Our goal is for clients to feel at ease through every step of the process, because great design should alwayns be both beautiful and functional.
Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?
Looking back, I’d say the three qualities that have been most impactful in my journey are organization, adaptability, and clear communication.
Organization is everything in design. It’s not just about beautiful spaces—it’s about process, structure, and follow-through. Staying organized builds trust with clients and trade partners, and it allows creativity to thrive without chaos.
Adaptability has been equally important. Every project, client, and builder is different, and the ability to pivot, whether it’s a design detail, a construction delay, or a client need, keeps projects moving forward smoothly.
And finally, communication. Design is collaborative, and clarity is what turns a good idea into an executed vision. Whether you’re explaining a concept, managing expectations, or navigating differing opinions, the way you communicate defines how people experience working with you.
For those early in their journey, I’d say: don’t rush. Focus on mastering your systems, your people skills, and your ability to explain the why behind your ideas. The design world is fast-paced and often loud, but if you can stay grounded, organized, and adaptable, you’ll naturally find your rhythm and your confidence.
Looking back over the past 12 months or so, what do you think has been your biggest area of improvement or growth?
My biggest area of growth this past year has been learning to manage people, not just projects. I’ve brought on two employees in the last six months, and that shift has challenged me to evolve from being the designer who does everything on her own projects to becoming a leader and mentor who supports and guides others as they expand their craft.
Designing and running a business are two very different skill sets. I’ve had to learn how to delegate effectively, communicate expectations clearly, and create space for others to grow while maintaining the level of quality and organization our clients expect. It’s been a humbling and rewarding process watching the team take ownership, bring fresh ideas, and help elevate Elle J Design beyond what I could do alone.
Contact Info:
- Website: https://www.ellejdesign.com
- Instagram: @ellej.design
- Facebook: Elle J Design – https://www.facebook.com/profile.php?id=61555132780565
- Linkedin: https://www.linkedin.com/company/elle-j-design/
Image Credits
Jayden Hefner | Dawson & Harper
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