Meet Florie Tanquerel

We’re excited to introduce you to the always interesting and insightful Florie Tanquerel. We hope you’ll enjoy our conversation with Florie below.

Florie, so good to have you with us today. We’ve always been impressed with folks who have a very clear sense of purpose and so maybe we can jump right in and talk about how you found your purpose?

I grew up near Grasse, in the south of France, the perfume capital of the world, region that offers a multitude of gorgeous natural scents alongside the flower fields of roses, jasmine, orange flower and mimosas. Very young, I got an attraction for smelling and wanted to transform this passion into my job! Sometimes with a little bit of luck, important encounters, work and perseverance, some doors opened and I could join very early a famous fragrance house , specialized in perfumes creation and natural raw materials, as a trainee perfumer in partnership with the unique French school of “nez” in Versailles and this amazing adventure could start for me ! During the years, I developed my expertise and become a perfumer working all across Europe, America, and the Middle East, in Paris, Barcelona, Miami, and Dubai for many brands.

I was nominated for the 2022 Notables, by the Fragrance Foundation, for my accomplishments and creativity within the industry.
To me, scents and fragrances are more than just a craft, it’s my art. My inspiration is ever-present, pulling ideas from fashion, art, architecture, nature, travel, food, and emotion.

Appreciate the insights and wisdom. Before we dig deeper and ask you about the skills that matter and more, maybe you can tell our readers about yourself?

Combining scent artistry, a passion for fragrance, and a personalized approach, Florrie Atelier Parfum creates sensorial experiences for businesses, events and homes.
These specially crafted fragrances are designed by an expert perfumer with a recognized “savoir-faire” in the perfumery industry and are made to empower your unique story and identity through sensory experiences.
Scent plays a powerful role in our lives – we invite you to craft your exclusive sensorial signature scent with us.

If you had to pick three qualities that are most important to develop, which three would you say matter most?

First of all, I think passion for scents is the key. You have to be passionate and willing to learn and listen for many years. It’s a very long process. Curiosity, motivation, discipline, determination and humility are very important to develop the good foundations to become a perfumer. And of course, sensitivity is paramount. A perfumer is definitely a giver, through scents we give emotions to people.

My advice will be to never give up even though your journey can be hard and difficult. Believe in your lucky star and in your dreams!

How would you describe your ideal client?

There is no client ideal on my opinion, they’re all unique with their own story! that’s why it is so passionate and inspiring to work with all of them.

Florrie Atelier Parfum creates meaningful memories, evokes emotions, and even provides therapeutic benefits, putting that extra care and attention into developing every signature scent.

Our scents use state-of-the-art technology to transform any space or event – turning mere moments into inspiring and authentic experiences to escape the ordinary, using the sights and sounds of your business or home as our inspiration.

Contact Info:

• Website: https://florrieparfum.com/
• Instagram: @florrie_atelier_parfum