Meet Jodi Burton

We’re excited to introduce you to the always interesting and insightful Jodi Burton. We hope you’ll enjoy our conversation with Jodi below.

Hi Jodi, really happy you were able to join us today and we’re looking forward to sharing your story and insights with our readers. Let’s start with the heart of it all – purpose. How did you find your purpose?

I think my purpose found me, slowly and quietly, through years of drawing just to feel better. I started illustrating as a way to manage stress, and over time, it became something bigger—something that connected me to others. Friends encouraged me to share my work, and eventually I realized that my illustrations weren’t just helping me—they were making people feel seen, nostalgic, or simply a little more joyful. That’s when it clicked: my purpose is to use my creativity to bring connection, comfort, and color into people’s lives. Whether it’s a custom house portrait or a sticker that makes someone smile, every piece is a reminder that art can be both personal and shared.

Appreciate the insights and wisdom. Before we dig deeper and ask you about the skills that matter and more, maybe you can tell our readers about yourself?

I’m a freelance illustrator who specializes in custom artwork that’s rooted in storytelling. Most of my work begins with hand-drawn pen and ink illustrations, which I then refine digitally to highlight the fine details. I create everything from house and city portraits to botanical illustrations and special commissions for individuals, small businesses, and community organizations.

What I love most is the chance to turn someone’s memory, place, or idea into a meaningful piece of art. Each project is a collaboration, and every piece tells a story—which makes the process feel both personal and rewarding.

I work out of my art studio in Berkley, Michigan, which is open to the public three days a week. It’s not only where I create my illustrations, but also a space where visitors can browse and shop my collection of prints, cards, and handmade goods. Whether I’m illustrating a beloved home or designing artwork for a local cause, I’m always inspired by the connection art can create.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?

For me, the three most impactful things have been persistence, curiosity, and the ability to connect with people.

Persistence was key—especially in the early years when it felt like no one was paying attention. I kept showing up, making work, learning from mistakes, and evolving. If you’re just starting out, know that growth often happens slowly, and that’s okay. Keep creating even when it’s quiet.

Curiosity kept me inspired. I was always exploring different techniques, tools, and styles—asking, “What happens if I try this?” Staying curious makes your work more interesting and keeps you growing as an artist. Take classes, watch tutorials, experiment, and stay open to change.

And finally, connection has shaped so much of what I do. Whether it’s a conversation at an art fair, a commissioned piece with a personal story behind it, or a community collaboration—people are at the heart of my work. I’d encourage emerging artists to build genuine relationships, ask questions, and be part of a creative community. It makes the journey less lonely and a lot more meaningful.

All the wisdom you’ve shared today is sincerely appreciated. Before we go, can you tell us about the main challenge you are currently facing?

One of the biggest challenges I’m currently facing is staying financially stable as a working artist and small business owner in a tough economy. The cost of materials has gone up, foot traffic can be unpredictable, and like many creatives, I’m juggling a lot behind the scenes—creating art, managing commissions, marketing, packaging orders, and running an open studio.

To navigate this, I’ve been focusing on expanding my online presence, applying for grants, and finding creative ways to connect with both new and returning customers. I’m also trying to be more intentional about rest and boundaries—because burnout is real, and taking care of myself helps me stay in this for the long haul. It’s not easy, but I believe in what I do, and that keeps me moving forward.

Contact Info:

• Website: https://www.jodilynndoodles.com
• Instagram: @Jodi_Lynn_Doodles