Meet Julie Wenzlick

We were lucky to catch up with Julie Wenzlick recently and have shared our conversation below.

Hi Julie , appreciate you sitting with us today to share your wisdom with our readers. So, let’s start with resilience – where do you get your resilience from?

Honestly?
From doing hard things before I felt ready.

I’ve built my business alongside a full-time corporate job, motherhood, and real life. That forced me to stop chasing quick wins and start focusing on what actually lasts. Systems. Strategy. Consistency.

I’ve watched what happens when you rely only on trends or surface-level tactics. I’ve lived the frustration of doing “all the things” and still not being seen. That’s where my resilience was built – learning, adjusting, and committing to the long game even when results weren’t instant.

Through the multiple businesses I have tried to start, you learn to keep following your passion and trusting the process. It takes time, just like the work I do and the results I see through SEO.

Thanks for sharing that. So, before we get any further into our conversation, can you tell our readers a bit about yourself and what you’re working on?

I run P&W Designs, a branding, web design, and SEO studio built for women-owned businesses who want more than a “pretty” website. My work sits at the intersection of strategy and design – helping brands look polished and get found. I’m not just a web designer, I am an SEO LEAD web designer – which is a very different thing.

What I do is simple to explain, but powerful in execution: I help business owners build websites that work. Not just visually – but structurally, technically, and strategically. That means clear messaging, intentional design, and SEO baked in from day one. No guessing. No band-aid fixes later. Unfortunately, not all web designers are made equally. Research who you hire.

What excites me most is helping people shift from short-term marketing to long-term visibility. SEO is often misunderstood or avoided because it feels slow, over-whelming, too tech bro, or not relevant for the world of AI. Guess what IT STILL MATTERS. I love breaking it down into something practical, doable, and sustainable – especially for business owners juggling a lot already.

My background in both corporate work and entrepreneurship deeply shapes how I approach this. I care about systems. I care about clarity. And I care about helping clients invest in things that actually move the needle—not trends that fade in six months.

Right now, my focus is expanding my education and authority-building side of the business—through long-form content, interviews, and teaching business owners how SEO and web design work together. I’m also continuing to refine my services to support clients who are ready to stop relying on social media alone and build real search visibility. I also am focused on growing my podcast so people can hear who I truly am – recently relaunched as “Coffee & Conversions” in 2026.

If there’s one thing I want people to know about my brand, it’s this:
You don’t need louder marketing.
You need a stronger foundation.

That’s what I build—and that’s what I teach.

There is so much advice out there about all the different skills and qualities folks need to develop in order to succeed in today’s highly competitive environment and often it can feel overwhelming. So, if we had to break it down to just the three that matter most, which three skills or qualities would you focus on?

Looking back, three things made the biggest difference for me.

First: investing in skills I didn’t yet have.
I didn’t assume I could figure everything out through trial and error. When I realized there were gaps—whether in SEO, systems, or strategy—I took courses and sought education intentionally. That saved me time, money, and a lot of frustration.
For anyone early on: don’t wait to feel “ready” before learning. Identify the skills holding you back and invest there first. Education compounds. I even did a podcast episode on it – https://bypwdesigns.com/online-courses-for-creative-service-providers/.

Second: being willing to start scared.
Confidence didn’t come before action—it came because of it. I launched things before they felt perfect. I shared ideas before I felt like an expert. That willingness to move forward anyway is what created momentum. I also didn’t price like I knew it all either. My prices grow as my expertise and experience did. My advice: stop waiting for certainty. Clarity shows up once you start, not before.

Third: surrounding myself with people who had already walked the path.
Everything accelerated once I stopped trying to do it alone. Mentors, peers, and community helped normalize the challenges and shortcut the learning curve. If you’re early in your journey, find rooms where you’re not the smartest person yet. Listen more than you talk. Ask better questions. That proximity changes everything.

If I had to sum it up:
Learn intentionally.
Move before you’re ready.
And don’t build in isolation.

What do you do when you feel overwhelmed? Any advice or strategies?

When I feel overwhelmed, I stop pushing.

I’ve learned that forcing productivity when my nervous system is fried never leads to better work. So I give myself permission to pause and remind myself it’s okay to not work in that moment. That shift alone takes the pressure off.

I do very tangible things to reset.
I take baths.
I read fiction—a lot of it. I’ve read over 65 books this year, and it’s one of the fastest ways I get out of my head and back into my body.
I go for walks.
I listen to music and make custom playlists specifically for my anxiety.

And sometimes, I just call my best friend. Saying things out loud instead of carrying them internally makes everything feel lighter.

My biggest advice is this: don’t wait until you’re burnt out to rest. Build in practices that regulate you before overwhelm turns into shutdown. Pausing isn’t quitting—it’s how you stay in it for the long haul.

Contact Info:

Image Credits

Myself 🙂

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