Meet Katie Hawkins

We’re excited to introduce you to the always interesting and insightful Katie Hawkins. We hope you’ll enjoy our conversation with Katie below.

Alright, so we’re so thrilled to have Katie with us today – welcome and maybe we can jump right into it with a question about one of your qualities that we most admire. How did you develop your work ethic? Where do you think you get it from?

I owe my work ethic to my parents who instilled in me a simple but powerful principle: always do my best. I didn’t need to be the best – I just had to do my best.

This mindset showed up the most in sports. I wasn’t a child prodigy but I knew how to work hard and always put in my best effort. Even when I lost, I never stayed down for long. I knew I had given it my all and if it wasn’t enough, that only fueled my drive to get back to practice and make sure my best was better next time.

This approach has carried me through every challenge – from sports, to school and now in running a business. I pour my best into everything I do. And when my best falls short, I don’t stay discouraged and quit – I learn, I practice and I find ways to make sure my best is better the next time around.

Thanks, so before we move on maybe you can share a bit more about yourself?

I’m the Creative Director at Here For Good Films, a photo and video production company obsessed with intentional storytelling. We started from a simple idea: there are a lot of good people doing good things and more people need to hear about it. And for us, that’s where the power of story comes in.

My favorite thing is seeing someone light up when they can tell their own story in their own words. This is the core of Here For Good Films. We believe in storytelling with intention. For us, we want to do more than just hear someone’s story. We want to help them tell it in their own words so that it still connects and resonates with audiences in a way that inspires people to do good.

At Here For Good Films, we tell stories that push boundaries, challenge conventions, and inspire action. We believe in making films that matter – for today, for tomorrow, and for a better world.

There is so much advice out there about all the different skills and qualities folks need to develop in order to succeed in today’s highly competitive environment and often it can feel overwhelming. So, if we had to break it down to just the three that matter most, which three skills or qualities would you focus on?

You cannot run a business without tenacity, resilience and humility.

Businesses are a rollercoaster and without tenacity, I would have gotten off a long time ago. But I truly believe this is what God has called me to and so I persist. I am determined to find ways to make it work and tell stories in a way that reflect His goodness.

Business is tough. Creative businesses are tougher. You hear a lot of no’s. In fact, you hear mostly no’s. But resilience has carried me through to those few, incredible yes’s. Looking back, I see I how much I’ve learned to let go, adapt and keep going. And yet, resilience is a lesson I continue to learn every single day.

Starting a business will humble even the most humble person. But humility is a powerful asset for any business owner. The truth is, I don’t know everything. I don’t know how to do everything. I can’t do it all alone. Humility allows me to ask for help, to build a team that can accomplish so much more than I ever could by myself. Humility only strengthens my role as a leader and business owner.

If you’re just starting out on your business journey, the most important advice I can give is to know your why. Your why is your anchor. It’s the driving force that will fuel your tenacity when the going gets tough, your resilience when you face setbacks and your humility when you realize you can’t do it all alone.

When you have a clear why, it becomes more than just a business—it’s a mission. That mission will keep you pushing forward on the hard days, bouncing back from failures, and staying grounded when success comes your way. Your why isn’t just a reason; it’s the heartbeat of everything you do. Keep it at the forefront, and you’ll find the strength, the courage, and the wisdom to navigate whatever comes your way.

Before we go, any advice you can share with people who are feeling overwhelmed?

When I’m feeling overwhelmed, I have a few go-to strategies that help me regain control. First, I’ll breathe – really breathe. I focus on deep, intentional breaths, tuning into my senses. I feel the air fill my lungs, listen to the sound of each inhale and exhale, and imagine the breath flowing through my body. It grounds me, offering a moment of relief, even if it’s just temporary.

Moving my body is another powerful tool, though it can be hard to muster the energy when I’m overwhelmed. But I’ve never regretted it, even if it’s just a quick walk around the block. That physical movement helps shake off the stress and clears my mind.

But the biggest help often comes later, when I can journal or talk it out with a trusted friend. These moments of reflection are invaluable, even if the initial wave of overwhelm has passed. I make time to dig into what was really going on. What was my body trying to tell me? Often, it’s less about the immediate situation and more about something deeper—an old wound or insecurity that’s been triggered. Understanding this helps me not only cope in the moment but also address the underlying issues, so they don’t keep catching me off guard.

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