Meet Kenzie Snowden

We were lucky to catch up with Kenzie Snowden recently and have shared our conversation below.

Kenzie, we are so happy that our community is going to have a chance to learn more about you, your story and hopefully even take in some of the lessons you’ve learned along the way. Let’s start with self-care – what do you do for self-care and has it had any impact on your effectiveness?
In today’s fast-paced world, self-care has become increasingly important. We all strive to find moments of peace and relaxation amidst the chaos of daily life. For me, embarking on a self-care journey not only transformed my well-being but also led to the creation of Kurated, with Love, a home fragrance line aimed at spreading love, light, and health to the homes of all fragrance lovers.

Discovering the Power of Self-Care
Like many others, I was caught up in the hustle and bustle of everyday life. I was on that hamster wheel we all know too well, juggling competing priorities that included everything and everyone except….. me. The constant demands and pressures began taking a toll on my mental, emotional, and physical well-being. I was constantly sick, tired, and overwhelmed. If burnout were a person, I would have been it.

Then the pandemic hit, and the world, and everything in it, stopped. For the first time in a long time, I consciously decided to prioritize my needs, revisit some old dreams, and rediscover passions that brought me joy.

The Healing Power of Fragrance
I’ve always loved to smell good and for my home to smell good. My house is filled with fragrant wonders – candles, wax melts, plug-ins, and diffusers – dancing harmoniously to create an oasis of delightful scents.

But it wasn’t until I embarked on my self-care journey that I truly understood the magic of fragrance. It was like a revelation, a eureka moment where I realized how much a scent can impact my overall well-being. So, I made it a mission to surround myself with divine aromas, to treat my senses to a symphony of tranquility.

Lighting scented candles, using essential oil diffusers, and indulging in luxurious bath products became integral to my routine. The captivating aromas gave me a sense of calm, rejuvenation, and a momentary escape from the stresses of the outside world.

Thanks, so before we move on maybe you can share a bit more about yourself?

After learning that some of my favorite candles were made with harmful chemicals, I was inspired and turned my passion into purpose. Kurated, with Love was born. My goal was simple: to create a line of luxurious home fragrances that smell incredible and nurture the soul through the power of self-care.

Kurated with Love is more than a collection of beautifully scented wax melts and room sprays. It reflects my unwavering belief in the power of love, light, and health. Each fragrance is carefully curated to evoke specific emotions and enhance different aspects of well-being.

Each product is made with meticulously selected premium ingredients, ensuring each fragrance is crafted with love and attention to detail. Our wax melts are made from natural soy wax, while our room sprays are created with high-quality essential and fragrant oils. I am committed to creating safe, eco-friendly, and cruelty-free products.

While we have two collections available online, I am excited to add new scents to our home collection. In the coming months, we will be releasing a new fragrant collection of room sprays and wax melts. Clean, light, and uplifting was the inspo for this collection. Whether you love the scent of fresh laundry or the refreshing whiff of a cool breeze, we have a range of options for all clean fragrance enthusiasts in this new collection.

While I love creating new scents for our wax melt and room spray line, I look forward to expanding our product line to include body mist and cold air diffuser oils.

So, get ready for a journey of natural luxury – that will transform your home into a sanctuary of self-care and bliss—one adventure your nose won’t want to miss.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?
In the fast-paced and competitive world of business, I have come to realize that there are three key qualities that have been instrumental in my journey towards building a brand.

.First and foremost, running my own business has helped me cultivate resilience. The entrepreneurial path is filled with challenges, setbacks, and obstacles that can easily discourage even the most determined individuals. However, through the ups and downs of my business journey, I have learned to bounce back from failures and persevere in the face of adversity. Every setback has taught me valuable lessons and strengthened my ability to adapt, pivot, and find innovative solutions. The resilience I have developed in my business has not only helped me overcome obstacles but also instilled in me the confidence to weather any storm that comes my way.

Secondly, my business has taught me the importance of effective time management. As an entrepreneur, I wear multiple hats and juggle numerous responsibilities. Balancing tasks, prioritizing projects, and meeting deadlines are critical to ensuring the smooth operation and growth of my business. Through trial and error, I have learned to streamline processes, and focus on high-impact activities. The discipline and organization required to manage my time effectively have not only boosted my productivity but also allowed me to seize opportunities and maximize my business’s potential.

Lastly, my business has helped me develop strong interpersonal skills. Building and maintaining relationships with clients, suppliers and other stakeholders is vital for the success of any business. Through networking events and client touch pointsI have honed my ability to communicate effectively, listen actively, and build rapport. Understanding the needs and perspectives of others has allowed me to forge meaningful connections and establish mutually beneficial partnerships.

As we end our chat, is there a book you can leave people with that’s been meaningful to you and your development?
Reading has been a cornerstone of my personal and professional growth, providing me with a wealth of knowledge, insights, and perspectives. In life, reading broadens my horizons, enhances empathy, and deepens my understanding of the world around me. In business, reading equips me with industry trends, strategic frameworks, and innovative ideas, empowering me to make informed decisions, stay ahead of the competition, and continuously evolve as an entrepreneur. Whether it’s a thought-provoking novel or a business strategy book, reading fuels my curiosity, expands my thinking, and unlocks new possibilities in both life and business.

The book “The Game of Life and How to Play It” by Florence Scovel Shinn has been a transformative guide that has not only impacted my business journey but also enriched my life as a whole. This insightful book provides timeless wisdom on the power of positive thinking, visualization, and understanding the universal laws that govern our existence.

In my business endeavors, the principles outlined in this book have helped me cultivate a mindset of abundance and possibility. By shifting my perspective from scarcity to abundance, I have been able to attract opportunities, clients, and resources that align with my goals.

Moreover, “The Game of Life and How to Play It” has taught me the significance of aligning my actions with my intentions. The book emphasizes the importance of taking inspired action and trusting the process. By combining the power of positive thinking with deliberate action, I have been able to make strategic decisions, seize opportunities, and overcome obstacles along the way. This book has reinforced the notion that I am an active participant in creating my own reality, both in business and in life.

Beyond business, this book has had a profound impact on my personal growth and relationships. It has reminded me of the importance of gratitude, forgiveness, and the power of love. By practicing gratitude daily, forgiving myself and others, and cultivating a sense of love and compassion in all my interactions, I have experienced a deeper sense of inner peace and fulfillment.

I have read “The Game of Life and How to Play It” multiple times as a constant reminder that we have the power to shape our own destiny and live a life of purpose and joy.

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Image Credits
Image credit: Kurated, with Love

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