Meet Kiara & Camille

We caught up with the brilliant and insightful Kiara & Camille a few weeks ago and have shared our conversation below.

Hi Kiara & , thanks for joining us today. Let’s jump right into something we’re very focused on here – improving our ability to make decisions. Everyday, we’re faced with decisions that can impact the future of our careers, businesses, relationships and more and so one of the most impactful areas for personal development, in our view, is decision-making. Can you talk to us about how you developed or improved your decision-making skills?

Our decision-making skills are based on our ability to be flexible. We’ve internally branded ourselves as pivot queens and often use the MVP model (minimal viable product). This allows us to balance optimism and creativity with the reality of where we are in our start-up journey. Often the attempt for perfection or comparing our journey to others can lead to decision paralysis. So, as business partners, we also make sure to keep each other accountable and push each other to make decisions through collaborative brainstorming and being supportive soundboards for each other.

Thanks, so before we move on maybe you can share a bit more about yourself?

We embarked on a journey to redefine the art of self-care and relaxation. Inspired by our own struggles to find moments of tranquility amidst busy schedules, we envisioned a brand that would take away the barriers to self-care and offer curated experiences to soothe the soul.

Late one night, as Camille pondered life’s complexities, she could not shake her inner voice chanting: “This Is An Effortless Life,” a mantra that whispered promises of peace, joy, and boundless possibilities. With this vision in mind, we set out to create TIAEL. Born from Camille’s late-night epiphany, TIAEL embodies the spirit of living effortlessly, of embracing each moment with grace and intention. It’s more than just a brand – it’s a movement, a beacon of hope in a world that often feels chaotic and overwhelming.

Each TIAEL Vibe Box is carefully curated to offer a holistic experience, featuring a custom-made candle alongside handpicked products and curated content designed to engage all the senses. Whether you’re too busy to plan, unsure where to start, or simply craving something fresh and rejuvenating, TIAEL is here to help you create your own oasis of calm and serenity.

There is so much advice out there about all the different skills and qualities folks need to develop in order to succeed in today’s highly competitive environment and often it can feel overwhelming. So, if we had to break it down to just the three that matter most, which three skills or qualities would you focus on?

1. VISION
Camille, with her keen eye for design and passion for creativity, infusing beauty and elegance into every project she touched. Her vision became the driving force behind TIAEL, shaping every product and experience with meticulous attention to detail.

2. LEVERAGING PREVIOUS EXPERIENCE
Meanwhile, Kiara, a seasoned marketer, brought her nurturing spirit and strategic acumen to the table. As a self-described dream doula, she was drawn to the idea of bringing visions to life.

3. COLLABORATIVE PARTNERSHIP
Finding ways to create equal space and responsibility in a partnership while also not working in silos.

How can folks who want to work with you connect?

One of the pillars of TIAEL is community and as we continue to grow, we continue to search for ways to partner, collaborate and reach more folks to build community. As a small business, we are always in need of funding and talent to innovate and scale. And specifically this year, we hope to explore more B2B opportunities and to develop more ties to the business community.

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