Meet La Keisha Johnson

Alright – so today we’ve got the honor of introducing you to La Keisha Johnson. We think you’ll enjoy our conversation, we’ve shared it below.

La Keisha , thank you so much for making time for us today. We can’t wait to dive into your story and the lessons you’ve learned along the way, but maybe we can start with something foundational to your success. How have you gone about developing your ability to communicate effectively?

I remember the day I realized something was going on with my daughter.
She would come home from school, sit at the kitchen table to do her homework, pencil in hand and just stare at the paper. Minutes would pass. Nothing. I’d ask, “What are you doing?”
She’d look up at me, eyes wide and confused, almost in tears and sometimes all tears, and she’d say, “I don’t know. I don’t know how to do this.”
And like a mother who didn’t understand or know any better, I’d say: “Didn’t you go over this in class?” “Were you even paying attention?” She didn’t answer. She couldn’t because she didn’t know what to say or how to say it. And I didn’t know how to react to this.
I blamed her. I thought she was lazy. Maybe faking it. Maybe avoiding the schoolwork because she hated it – or because another child was bothering her and she didn’t want to talk about it. I had so many theories in my head…but no answers.
Then one day, her teacher pulled me aside and said something that changed how I dealt with my daughter:
She told me when my daughter is in class she looks like she’s listening – but she’s not.
“Have you had her tested for ADD?” Which was the term back then.
My first thought was resistance and anger.
Here we go again…why do they always want to label our children?

But then the teacher asked my daughter what she thinks about during class. And I’ll never forget her answer:
“Boys…and dancing.”
I was stunned. Boys and dancing? In the middle of her learning?
The teacher explained how children with ADD typically have issues with focusing and staying engaged. While they might look attentive, their minds are often miles away. That moment began to make more sense to me in how my daughter behaved when asked to complete certain tasks.
We went to the doctor. Tests. Observations. A quiet room where parents waited, wondering what was happening and nervous.
Then came the diagnosis: ADD better known now as ADHD, inattentive type.
It hit me hard: My daughter wasn’t lazy – she was struggling. She wasn’t ignoring me – she didn’t know how to express what was happening inside.
I felt shame, guilt, and anger. Me as a mother had helped many others in church outside of church because I know God called me to a great purpose but how could I miss this with my own child?
How did I not see this?
How could I have called her lazy?
How did I miss that she needed help?

I cried at my failure as a mother. Other parents in that waiting room also carried the guilt of misunderstanding their children.
But here’s the part that matters. I changed.
I listened. I asked her how she feels, what happens in her mind when she should be paying attention and focusing. She told me. And I really heard her – maybe for the first time.
That moment was the beginning of a transformation – not just for her, but for me too.
Of course, this process wasn’t over. I often had to remind myself of what was going on in her head to help her. This took a conscious effort on my part. I had to remind her and myself of all the techniques she and I had learned and how to use those same techniques when in school, in life, and when I help her.
It reshaped how I mother.
It reshaped how I lead.
It reshaped how I coach.

I began to see people differently – not just their words, but their body language, their energy, their silences. I began to study Emotional Intelligence, not as a skill, but as a lifeline – for connection, and understanding.
Because not everyone knows how to say, “I’m struggling.”
Some people – like my daughter – are silently begging to be understood.

And now, I see them.
Dealing with my daughter and being a mother trying to assist her has taught me how to effectively communicate with others.

Great, so let’s take a few minutes and cover your story. What should folks know about you and what you do?

I am a mother to one daughter, a sister, aunt, you know all the things, and I grew up in a little place called Riverside California. I love being on the water riding personal watercrafts with my favorite guy – my significant other – who’s always pushes me to try new adventures.
Spending time with my daughter, sister, niece, mom, and other family is always fun. We love to laugh, joke, and play any chance we get.
I am the founder and owner of New Beginning Coach LLC, where I help people who feel stuck, unfulfilled, or have self doubt cultivate empowerment, gain confidence, clarity, and pursue a version of success that truly feels like their own – both personally and professionally. Ultimately, my clients walk away feeling unblocked, unlocked, and unleashed to create the success they’ve always envisioned.
What excites me the most is helping people discover – or rediscover – their purpose and actually go after it. Life happens. People get sidetracked, feel defeated, or believe they’ve abandoned their dreams or goals.
Helping them find what they feel they’ve lost – that’s the posture of my heart.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?

1. Follow the purpose God has placed on your life.
2. Be kind, compassionate, and caring.
3. Set boundaries – and honor them.

Your path is yours. No one else can walk it for you. And truthfully, not everyone will understand it. That’s okay.

Stay the course.

Don’t abandon your purpose to make others comfortable. Don’t shrink yourself just because someone doesn’t get why you move the way you do. If you’re not careful, you’ll wake up one day and not recognize yourself.

So, stay true to you. Be kind. Protect your peace. Because those things, they’ll carry you further than approval ever could.

Tell us what your ideal client would be like?

My ideal client is someone who is ready for empowerment and success on their terms but feels stuck, overwhelmed, unfulfilled, or simply unsure how to create the success they know they’re capable of. They want more. They believe they can be more and do more. However, they need support, guidance, encouragement, a thought and accountability partner.
They’re self-aware, grounded, mentally present, and willing to invest in themselves and the time it takes to grow, transform and succeed. They need help to walk them through this new beginning and fresh start.

Their greatest opportunity?
Letting go of the fear of success and/or failure.
Breaking free from self-doubt and other people’s opinions. And finally pursuing success on their terms – not anyone else’s. They’re open-minded, not afraid to try something new or unconventional if it leads to real growth and transformation. Above all, they’re ready – ready to invest, evolve, and walk boldly toward the life they’ve been envisioning.

Contact Info:

• Website: https://www.newbeginningcoach.com/
• Instagram: https://www.instagram.com/newbeginningcoach/
• Facebook: https://www.facebook.com/profile.php?id=100089735920787
• Youtube: https://www.youtube.com/@NewBeginningCoach