We were lucky to catch up with Langston Faulk recently and have shared our conversation below.
Hi Langston , really happy you were able to join us today and we’re looking forward to sharing your story and insights with our readers. Let’s start with the heart of it all – purpose. How did you find your purpose?
Finding my purpose was a journey. It was shaped by various influences. Growing up in a community rich in cultural diversity and spirit, I was inspired by the stories of those who overcame adversity. Growing up, I faced challenges that many in my community also confronted, and these struggles became a driving force in shaping my aspirations. My family also played a crucial role, instilling values of perseverance, education, and community service. Engaging with my heritage and understanding the historical struggles of African Americans fueled my desire to contribute positively. I wanted to become the person I needed and be a voice for the voiceless. That motivated me to seek a purpose beyond personal success. Education became a pathway for empowerment, allowing me to navigate challenges and build a foundation for meaningful impact. Along the way, mentors and role models provided guidance, helping me recognize my strengths, passions, and the power of representation. It helped me discover that my purpose lies in being a positive force for change. Finally, I can say that my purpose evolved from a combination of personal growth, cultural identity, and a commitment to making a difference in the lives of others.
Thanks for sharing that. So, before we get any further into our conversation, can you tell our readers a bit about yourself and what you’re working on?
Professionally, from 9-5, I am a Program Manager of Talent Pipeline and Academic Outreach. However, 24-7, 365, I am the CEO of “Thee” Multimillion Dollar company called “Eyeconik Brand.” (I’m preparing myself by saying it out loud and speaking it into existence).
I’m thrilled to introduce the world to Eyeconik Brand, a venture that I hold close to my heart. At Eyeconik Brand, we exist to Nurture, Empower & Strengthen Communities & Self through Programming, Fashion & Education. I believe in the power of authenticity & self-expression. Therefore, everything we do is a testament to the celebration of individuality.
While fashion was the first component introduced, our vision extends beyond fashion; we aspire to be a steadfast presence in educational institutions nationwide and within local/national communities. Our goal is to empower not only the current generation but also those that came before and those yet to come. We believe in the transformative power of education and community engagement, aiming to establish programs that resonate with our audience and contribute to the strengthening of their self-love.
Through various partnerships, we aim to foster an environment that encourages self-expression, celebrates diversity, and promotes confidence. We envision our programming to be meaningful and to send a message encouraging everyone to embrace their unique identities and stories. Eyeconik Brand is not just a movement; “IT’S A CULTURE,” dedicated to leaving a positive and lasting impact on the lives we touch.
If you had to pick three qualities that are most important to develop, which three would you say matter most?
As I sit back and truly think about the beginning of this journey, three qualities, skills, or areas of knowledge that have been particularly impactful are: Creativity & Innovation, Community Building & Networking and Adaptability and Resilience.
Creativity and Innovation:
The ability to think creatively and innovate has been crucial in setting Eyeconik Brand apart in a competitive market. Constantly pushing boundaries, exploring new design concepts, and staying ahead of trends have allowed us to focus on our goals, not what others are doing. My advice for those starting their entrepreneurial journey is to nurture creativity by staying curious, exploring diverse sources of inspiration, and being open to unconventional ideas.
Community Building and Networking:
Building a brand is not just about the product; it’s about connecting with people and building a community. Networking and community building have played a pivotal role in establishing Eyeconik Brand’s presence in educational institutions and communities. Developing strong interpersonal skills, actively engaging with our audience, and cultivating meaningful relationships within the industry have been essential.
Adaptability and Resilience:
The entrepreneurial journey is filled with ups and downs. The ability to adapt to changing circumstances and bounce back from setbacks is a key factor in long-term success. Stay resilient, learn from challenges, and use them as opportunities for growth. Embrace change, be open to feedback, and continuously refine your strategies.
My advice to those embarking on their entrepreneurial journey is to remain passionate about your vision, stay persistent in the face of challenges, and continuously invest in your personal and professional development. Seek mentors who can provide guidance, be open to learning from both successes and failures, and never underestimate the power of perseverance. Building a brand takes time, dedication, and a willingness to evolve, so stay focused on your goals and keep pushing forward.
What’s been one of your main areas of growth this year?
Over the past 12 months, my most significant area of growth has been in taking accountability and embracing a mindset of self-care and holistic well-being. I realized the importance of prioritizing my mental, emotional, and physical health. In a world that often demands constant hustle and productivity, I learned to establish boundaries and allocate time for self-reflection and relaxation. Incorporating mindfulness practices, regular exercise, and cultivating positive relationships has not only enhanced my overall well-being but has also positively impacted my professional and personal life. This journey of self-discovery and self-care has allowed me to approach challenges with a clearer perspective and maintain a healthier work-life balance. It’s a continuous process, but this intentional focus on self-care has been transformative and essential for my overall growth.
Contact Info:
- Website: https://www.eyeconikbrand.com/
- Instagram: Eyeconik Brand

Image Credits
James Wilson Photography
