Meet Lenore Luca

We caught up with the brilliant and insightful Lenore Luca a few weeks ago and have shared our conversation below.

Hi Lenore, really happy you were able to join us today and we’re looking forward to sharing your story and insights with our readers. Let’s start with the heart of it all – purpose. How did you find your purpose?
As a kid, I’ve always wanted to be an actress and follow in the footsteps of my favorite Disney Channel stars. This spark ignited a journey into the world of acting and musical theater, compelling me to trek to the heart of New York City every weekend, a relentless pursuit of being noticed by the “right” casting directors, agents, and managers who could transform my dreams into reality.

The entertainment industry is a hard one to be a part of. There are a lot of ups and downs and criticism.

But as I approached the age of 16, a pivotal moment emerged: the college decision. Here, my parents hesitated to endorse my pursuit of a degree in musical theater, a bitter pill to swallow, indeed.

However, if it wasn’t for them suggesting I look into the radio industry, I wouldn’t be where I am today..

With their guidance, at the age of 16, I found myself embarking on an internship at GOOM Radio, under the wing of the recognized teen radio host, Zach Sang. It was within this world of broadcasting that my true passion unfurled and I found my voice. This is the moment my passion for broadcasting began.

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Appreciate the insights and wisdom. Before we dig deeper and ask you about the skills that matter and more, maybe you can tell our readers about yourself?
HI 🙂 My name is Lenore, but on the radio, I go by Lenny. Lenny has always been a nickname of mine. Since 2017, I’ve been co-hosting The B98.5 Morning Show on ‘The Jersey Shore’s #1 Hit Station’ and since 2021, on the weekend I put on my cowgirl hat and you can hear me on Thunder 106 – Jersey’s Best Country.
Before we get into what I’m up to now, let’s go back to that pivotal age of 16. After my summer internship at GOOM Radio, I knew I wanted to pursue a career in broadcasting. That’s when Teen Groove On The Move was born. Teen Groove On The Move was the name of my internet radio show on Blog Talk Radio – where teens could listen to hot new music and On-Air Interviews from their favorite musicians and celebrities.. I took listeners to Broadway Show openings, concerts, premieres, and special events happening around the NJ/NYC area. I even dabbled in the Sports world and had MLB and NFL players on the show.

This grew into a franchise spanning radio, publishing, motivational speaking, hosting events, producing, directing, writing and cohosting a TV show, Keeping Up With Cool!, which was streamed on Roku and on public access stations throughout NJ and cities across the US.

I also became the Producer/Host of the Brand Ambassador Select Podcast, which gave businesses and entrepreneurs the platform to gain more visibility and exposure.

Right as I was finishing up my junior year in college at Montclair State University majoring in Television and Digital Media, I started working at Press Communications LLC as a weekend jock on B98.5 and quickly became the midday personality on Fun107.1. A year and a half later, she was moved back to B98.5 to co-host their morning show and the rest is history.

Waking up every single morning with my listeners is definitely a dream come true. It’s funny because when people ask, what do you talk about, my response is always, “Whatever we want!”. That’s where I’m very lucky. As a co-producer for the show, I’m able to steer the conversation any way we want. And what makes our show unique, is that we don’t hold anything back. I’m very honest and open about my opinions and life on the show because I want the listeners to be able to truly connect, truly be able to feel like they are in the studio with us at the moment in our conversation.

Also, I LOVE MUSIC! I’ve been playing piano since I was about 6 so that’s probably where my obsession comes from. You’ll always find me at concerts.

Being able to be a voice on the radio has also led to other AMAZING opportunities and influencer collaborations with a variety of brands in the Health and Wellness, Fashion, Food and Beverage, Education, and even the Wedding Industry. One of my favorite campaigns is with Shore Point Distribution where I take you along on my summer adventures with Blue Moon. Teaming up with Brands and helping create a marketing campaign is something I’m definitely looking forward to doing more of.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?
Definitely Communication, Creativity, and Determination.

For anyone interested in a career in Broadcasting or Journalism, just do it! At this point in time we are so lucky to have access to an abundance of platforms to get your name out there. Start a YouTube channel, Stream on Discord, and really focus on your FB, IG, TikTok or Pinterest page. These platforms are just waiting for creators to put their work out there. So what’s stopping you? The answer to that is “only yourself”. Producers, Directors, Casting Agents, etc are all scrolling on these platforms just like we are. Who’s to say the don’t come across a video or post that’s yours and decide to each out?

Okay, so before we go we always love to ask if you are looking for folks to partner or collaborate with?
I’m constantly on the lookout for exciting opportunities to partner with Brands, Businesses, and Services! Whether it’s crafting user-generated content or influencer collaborations, I’m your go-to person. I’m more than just a talent – I bring years of expertise in filming, editing, producing, and content and marketing strategy to the table.

When it comes to Endorsement and Influencer Campaigns, I have a particular passion for teaming up with Brands, Products, or Services that I genuinely believe in and use. My aim is to create content that resonates authentically, coming straight from the heart. So, let’s make meaningful connections and bring exceptional ideas to life!

I’m also a professional voice-over talent and I’m passionate about helping companies like yours get their message out there.

You might be looking for someone to do a voice-over for your next project or campaign. Or maybe you need someone to create a podcast or produce an audiobook. Maybe you’re just looking for a host for your next event. Whatever it is, I can make it happen! I’m versatile, reliable, and professional—and I’ll take care of the whole project from start to finish. My clients say that my range of voices helps persuade their target audience to buy products and services no matter what kind of sound they’re looking for: youthful, upbeat, enticing, professional, or conversational.

Contact Info:

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