Meet Lindsey Lamar

We caught up with the brilliant and insightful Lindsey Lamar a few weeks ago and have shared our conversation below.

Hi Lindsey, great to have you with us today and excited to have you share your wisdom with our readers. Over the years, after speaking with countless do-ers, makers, builders, entrepreneurs, artists and more we’ve noticed that the ability to take risks is central to almost all stories of triumph and so we’re really interested in hearing about your journey with risk and how you developed your risk-taking ability.

At some point, when you love something with everything you have, you decide that it’s riskier to keep waiting than to start running. There’s no preview to life. There’s no train coming to turn you into a full-time writer or land you in your dream city. I respect myself enough to be honest with myself. I trust myself enough to bet on myself. No perfect time was unfolding before me and I knew that. No trial run or training year. I realized this was it.

My faith solidified that when I found it. Once I committed my life to God, I felt even less of an attachment to my “cold comforts.” I quit my full-time job to focus on my career as an author and business owner. Life is too short to live a lie, and corporate consulting was my lie. Rip-cording can start to feel like a comedown. It would’ve been easier to stay addicted to the comfortable consistency of it all. But, I felt asleep in that world.

Taking a risk is sometimes just waking up to reality and deciding to finally face it head-on. And I think that starts with being honest. Waking up.

Thanks for sharing that. So, before we get any further into our conversation, can you tell our readers a bit about yourself and what you’re working on?

In March, I quit my job in technology consulting to work in books full time. I’m an Amazon Bestselling author and a self-published one. There wasn’t any space for other authors to get realistic and effective publishing plans that didn’t cost thousands of dollars. Even worse, the programs that do cost thousands aren’t custom at all. How could they possibly launch your book with a one-size-fits-all strategy?

At this point in my life, I had spent three years studying the industry and making connections. I had the Fortune 500 consulting skills. I’d just become a bestseller. It sort of felt like it was my duty to create this space for the industry. I believe in independent publishing, in authors owning majority shares, and in no way should we have to compromise any level of success because of those beliefs.

Experiment42 (ex42.net) is a company committed to helping indie authors have commercial-quality launches. Our approach is different, and so are our results. I focus on low-cost prescription plans and giving authors a roadmap to be successful on their own. I’m really proud of what ex42 has become in just a few months. For me, it’s less of a company and more of a mission for the industry that’s already nearing its’ inflection point. I care so much about this work. Truly, its a special time to be an indie author.

If you had to pick three qualities that are most important to develop, which three would you say matter most?

Oh, wow. This is a hard question!

Probably to get over yourself. The ego is a funny thing. We think we’re the best when we’re just beginning. We think we’re too good to have to try. Then, when we fail, we think we’re fatally wounded. Really, it’s way cooler to be on a learning journey, to mess up a few times when you’re chasing your dreams, and still be chasing your dreams! Don’t let your ego hold you back, don’t feel too smart to ask questions or ask for help, and finally, don’t let your mistakes trip you up. Just pick it up and keep it moving.

Also, I’d say to be a student every day. Don’t get complacent thinking that you’ve got it figured out. Study. Research. Network. There’s something magical at the start of your pursuit when you KNOW you don’t know anything. You’re like a sponge then. Opportunities are endless in that state. You kind of have to fight to feel that way every day when you start to get more seasoned in your career. But, keep fighting.

Lastly, keep following what’s fun. Don’t die on a hill or genre just because it’s what you’ve known. I think having fun is a key element to making your work worthwhile. Or your life for that matter.

How can folks who want to work with you connect?

Always! Whether just for a coffee chat or working together, I love meeting people in this space.

My consulting work centers around independent authors looking for a commercial-quality launch. If that’s you, feel free to reach out to me. I have a few more slots open this summer!

Contact Info:

• Website: https://ex42.net
• Instagram: lindseywritesbooks
• Other: lindseywritesbooks.com
  lindseywritesbooks.substack.com