Meet Lisa Lovelace

We’re excited to introduce you to the always interesting and insightful Lisa Lovelace. We hope you’ll enjoy our conversation with Lisa below.

Lisa, so great to be with you and I think a lot of folks are going to benefit from hearing your story and lessons and wisdom. Imposter Syndrome is something that we know how words to describe, but it’s something that has held people back forever and so we’re really interested to hear about your story and how you overcame imposter syndrome.

Starting an online, multi-state group practice wasn’t exactly on my radar when I first entered the world of psychology. Honestly, it seemed like a far-fetched idea—something for someone else, someone more qualified, more together. You know, the kind of person who radiates confidence, like they’ve got it all figured out. That wasn’t me.

Imposter syndrome? Check. Every step forward felt like a battle against that little voice whispering, “Who do you think you are?” But the thing is, the more I talked to colleagues, the more I realized something: almost everyone has that voice. Even the ones who seem like they’ve been killing it for years. That was a game-changer for me—realizing I wasn’t alone in feeling that way.

When I decided to start my own practice, it was honestly terrifying. The logistics of going multi-state were overwhelming: figuring out licensing, navigating telehealth laws, and actually finding therapists and clients who believed in this vision. But I kept reminding myself of why I started: to make therapy more accessible and to create a team that shared that passion.

The turning point came when I started focusing less on “What if I fail?” and more on “What if I help even one person by doing this?” That mindset shift was huge. Those first few steps—building a website, reaching out to other therapists, diving into telehealth—weren’t perfect. But they were enough. Each little win built my confidence.

Fast forward to now, and the practice is thriving in multiple states. I still have moments where imposter syndrome rears its head (because, let’s be real, it doesn’t totally go away). But now, I’ve learned to embrace it as part of the process. It reminds me that I care deeply about the work I do—and that’s not a bad thing.

If you’re struggling with imposter syndrome, I’d say this: You don’t have to feel ready to start. You just have to be willing to take that first step.

Great, so let’s take a few minutes and cover your story. What should folks know about you and what you do?

I’m Dr. Lisa Lovelace, a psychologist and the owner of Synergy eTherapy, an online group therapy practice that operates across multiple states. At Synergy eTherapy, we specialize in providing high-quality, accessible mental health care through telehealth. What excites me most about this work is the ability to connect with people wherever they are, breaking down traditional barriers to therapy like geography, scheduling conflicts, or stigma. It’s incredibly rewarding to create a space where clients feel supported and understood, no matter where they call home.

What makes Synergy eTherapy special is our team of compassionate, highly-skilled therapists who are just as passionate as I am about making therapy approachable and flexible. We’ve built a practice centered on meeting clients’ unique needs, whether they’re struggling with anxiety, depression, trauma, or just navigating life’s ups and downs. We’re committed to using technology in a way that enhances the therapeutic relationship, not replaces it, and I think that’s a key part of what sets us apart.

One thing I’d love folks to know is that we’re continually growing and evolving. Right now, we’re focused on expanding into more states to serve even more people. We’re also adding new therapists to our team, each bringing their own specialties and perspectives to ensure we can meet a wide variety of needs.

For me, this practice is about more than just therapy—it’s about creating a community where both clients and therapists thrive. Whether it’s launching new services, offering workshops, or hosting events to spread mental health awareness, we’re always looking for ways to innovate and make a bigger impact. I’m thrilled to be part of this journey and can’t wait to see what’s next!

I also help therapists learn to grow their own online practices and admin several FB groups. Join me over in our communities! Learn more here: https://synergyetherapy.mvsite.app

If you had to pick three qualities that are most important to develop, which three would you say matter most?

Looking back, I’d say there are three key qualities and skills that have been most impactful in my journey: adaptability, collaboration, and a commitment to continuous learning. Each played a vital role in helping me navigate the challenges of building Synergy eTherapy into a thriving online group practice.

1. Adaptability
The ability to adapt has been crucial, especially when starting an online therapy practice before telehealth was widely accepted. The landscape was constantly changing—new technologies, shifting regulations, and evolving client needs. Learning to embrace change rather than fear it allowed me to stay ahead of the curve and seize opportunities that others might have overlooked.

Advice: Develop your adaptability by leaning into discomfort and seeing challenges as opportunities for growth. Start small—say “yes” to a new project or technology that feels slightly out of your comfort zone. The more you practice, the more resilient you’ll become in the face of uncertainty.

2. Collaboration
A solo journey can only take you so far. Building a multi-state group practice required fostering strong relationships—with other therapists, administrative professionals, and clients. Collaboration has been at the heart of creating a team that shares a vision of accessible, compassionate care.

Advice: Surround yourself with like-minded individuals who share your values and can complement your skills. Seek mentorship early on and don’t be afraid to ask for help. Building relationships in your professional community—whether through networking events, online forums, or professional associations—can open doors you never expected.

3. Commitment to Continuous Learning
When I started, there was no roadmap for running a multi-state online practice, so I had to constantly educate myself—about telehealth platforms, licensing requirements, marketing strategies, and more. That mindset of staying curious and open to learning has been invaluable.

Advice: Make learning a regular part of your routine. Read books, take courses, and stay informed about trends in your field. Don’t wait until you feel “ready” to start—learning often happens on the job, so dive in and figure things out as you go.

For anyone early in their journey, I’d say this: Be patient with yourself and trust that it’s okay not to have all the answers right away. Focus on taking small, consistent steps forward, and lean on your strengths while you develop new skills. Above all, stay connected to your “why”—the passion that got you started in the first place. It’ll keep you grounded and motivated when the road gets tough.

Okay, so before we go we always love to ask if you are looking for folks to partner or collaborate with?

At Synergy eTherapy, we’re always excited to connect with people who share our passion for accessible, high-quality mental health care. Whether you’re a therapist, a mental health advocate, or someone working in a related field, collaboration is at the heart of what we do.

We’re especially interested in collaborating with:

Licensed Therapists or Psychologists who are excited about joining a supportive, multi-state online group practice. If you’re passionate about telehealth, enjoy working independently while being part of a team, and align with our mission of making therapy more accessible, we’d love to hear from you.

Organizations or Professionals in the Mental Health Space who want to explore partnerships, whether it’s through workshops, community events, or joint initiatives to raise mental health awareness.

Tech Innovators or Creatives who are developing tools or resources that could enhance the therapy experience for clients or streamline processes for therapists.

Advocates and Educators who want to collaborate on spreading the word about mental health, whether through content creation, public speaking, or community outreach.

If this resonates with you and you’d like to connect, the best way to reach us is through our website at www.SynergyeTherapy..com. You can also email us directly or follow us on social media to stay updated on our work and opportunities. Let’s chat about how we can work together to make a positive impact in the world of mental health!

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