Meet Liubovi Popov

We’re excited to introduce you to the always interesting and insightful Liubovi Popov. We hope you’ll enjoy our conversation with Liubovi below.

Hi Liubovi , appreciate you sitting with us today to share your wisdom with our readers. So, let’s start with resilience – where do you get your resilience from?

I get my resilience from a combination of lived experience, self-awareness, and purpose.

Losing important people early in my life forced me to grow up faster and rely on my inner strength. I learned how to stand on my own emotionally and how to keep moving forward even when there was no external support. Over time, challenges stopped feeling like obstacles and started feeling like lessons.

I also draw resilience from intuition and reflection. I spend a lot of time observing myself, my thoughts, and the world around me. That awareness helps me stay grounded and adapt instead of breaking under pressure.

Most of all, my resilience comes from having a deep sense of meaning. When I know why I’m doing something — for my family and the life I’m consciously creating — giving up is no longer an option. Resilience, for me, is not about being hard; it’s about being deeply connected to purpose and continuing forward with clarity and intention.

Thanks, so before we move on maybe you can share a bit more about yourself?

At the core of what I do is storytelling through aesthetics, psychology, and meaning. I build a personal brand that blends fashion, beauty, and visual symbolism with depth and intention. My work isn’t just about how something looks — it’s about how it feels and what it quietly communicates on a subconscious level.

What feels most special about my work is the way I approach influence. I’m drawn to subtlety rather than noise: refined visuals, intentional details, and layered messages that invite people to pause, reflect, and feel something rather than be told what to think. I work with beauty and fashion as tools for expression, using light, form, color, and symbolism to create content that feels elevated, thoughtful, and emotionally resonant.

Professionally, I collaborate with beauty and lifestyle brands, often through curated visual content, product storytelling, and creative direction. I’m especially interested in working with brands that value quality, craftsmanship, and long-term vision over fast trends. My audience is drawn to elegance, depth, and authenticity, and I’m intentional about creating work that respects their intelligence and sensitivity.

What’s new and exciting right now is that I’m actively refining my brand into a more cohesive, art-driven identity — treating my platforms as a living portfolio rather than just social media. I’m developing concept-based content and narrative series that merge fashion, beauty, and inner states, with the long-term goal of expanding into larger creative projects, brand collaborations, and visual storytelling beyond digital platforms.

Ultimately, my brand is about conscious creation — using beauty and style as a language to express inner worlds, elevate perception, and remind people that depth and elegance can coexist in a very modern way.

There is so much advice out there about all the different skills and qualities folks need to develop in order to succeed in today’s highly competitive environment and often it can feel overwhelming. So, if we had to break it down to just the three that matter most, which three skills or qualities would you focus on?

Looking back, three qualities have been the most impactful in my journey: self-awareness, resilience, and creative intuition.

Self-awareness has been foundational. Taking the time to understand my inner world — my motivations, fears, strengths, and values — allowed me to make aligned decisions instead of chasing external validation. For anyone early in their journey, I’d suggest slowing down enough to observe yourself honestly. Journaling, reflection, and paying attention to what energizes or drains you are simple but powerful ways to develop this skill.

Resilience shaped how I move through uncertainty. Challenges, loss, and setbacks taught me how to adapt, stay grounded, and continue forward without becoming hardened. Resilience isn’t about forcing strength; it’s about learning how to bend, learn, and keep going with clarity. To build it, I recommend reframing difficulties as feedback, not failures, and trusting that growth often happens quietly before it becomes visible.

Creative intuition has guided many of my most important decisions. Learning to trust my inner sense — especially when logic or trends pointed elsewhere — helped me create work that feels authentic and distinctive. For those starting out, this means experimenting freely, consuming thoughtfully, and giving yourself permission to follow curiosity rather than comparison. Intuition grows stronger the more you listen to it and act on it.

Together, these qualities create a strong inner framework. When you know yourself, stay resilient through change, and trust your creative voice, you can build a path that feels both intentional and deeply personal.

One of our goals is to help like-minded folks with similar goals connect and so before we go we want to ask if you are looking to partner or collab with others – and if so, what would make the ideal collaborator or partner?

Yes, I’m always open to meaningful collaborations that feel aligned in vision and values. I’m especially interested in partnering with beauty, fashion, and lifestyle brands, as well as creatives and founders who care deeply about quality, aesthetics, and intentional storytelling. I’m drawn to projects that value depth, long-term vision, and thoughtful design over fast trends or surface-level influence.

I also enjoy collaborating with photographers, creative directors, artists, and brands who see visual content as a form of art and communication — something that can evoke emotion and leave a lasting impression. The best collaborations, in my experience, come from shared sensitivity, mutual respect, and a clear creative point of view.

Anyone interested in collaborating can connect with me directly through my social platforms or by reaching out via direct message or email listed in my profile. I’m always happy to explore ideas that feel authentic, inspiring, and creatively expansive.

Contact Info:

• Instagram: liubovipopov
• Facebook: Liubovi Popov Vacari
• Youtube: Liubovi Popov

Image Credits

Popov Liubovi