Alright – so today we’ve got the honor of introducing you to Manuela Sánchez Goubert. We think you’ll enjoy our conversation, we’ve shared it below.
Manuela , thank you so much for taking the time to share your lessons learned with us and we’re sure your wisdom will help many. So, one question that comes up often and that we’re hoping you can shed some light on is keeping creativity alive over long stretches – how do you keep your creativity alive?
For me, keeping my creativity alive starts with how I approach my craft. Every time I come to my instrument, I try to treat it as if I were discovering it for the very first time—like a child picking up a new toy and exploring it with curiosity and wonder. That sense of play, innovation, and openness is essential.
When I feel stuck or like my creativity is running low, I step away and return to that childlike mindset through other activities. I’ll draw, paint, or try something entirely outside of music—especially things I’ve never done before. That feeling of “this is new and exciting” often reignites my spark and helps me come back to my music with fresh eyes and ears.
It’s something I first learned from the pianist Danilo Pérez, and it has stayed with me ever since: approach your instrument as if you were encountering it for the very first time. That mindset has kept my curiosity alive and my creativity thriving.

Thanks for sharing that. So, before we get any further into our conversation, can you tell our readers a bit about yourself and what you’re working on?
Right now, my main focus is on my work as a producer and songwriter. I love the creative process from start to finish—sitting down to write a song, shaping it in the studio, building the full production, and finally releasing it into the world. What’s most exciting to me is that this work is completely my own—there are no rules or limitations. It’s not a commission or an assignment; it’s music that comes from me, for me, and that I then share in the hope that it resonates with someone out there.
As a producer, I’m drawn to crafting a sound that’s not only authentic to my own vision but that also carries meaning. Sometimes that purpose is to raise awareness about an issue people might not know about. Other times, it’s to evoke a personal connection—like when I wrote a song about my mom and someone who had lost their own mother told me it made them cry. Moments like that remind me why I do this: music can reach into the most personal parts of our lives and make us feel understood.
While I love creating music for myself, I’m equally passionate about collaborating with others—helping artists bring their vision to life through thoughtful production. People can find my upcoming shows and learn more about my production work through my website, and I’m always open to connecting about new projects.
Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?
First, I’m a hard worker. When I start something, I don’t stop until it’s finished—and in music production, that persistence is everything. Producing isn’t like solving a math problem where there’s a clear formula; it takes time, experimentation, and patience. Being willing to push through the trial-and-error process until I reach the sound I’m looking for has been essential.
Second, compassion. Many of the songs I write aren’t directly from my own experiences—they come from stories I’ve heard in the news, things friends have shared with me, or experiences from communities I’ve connected with. To write honestly about those, you have to be able to put yourself in someone else’s shoes and feel their story. That empathy allows me to translate other people’s realities into music that still feels authentic and deeply human.
Finally, technical skill. My training at Berklee College of Music gave me the foundation to bring my ideas to life—whether that’s composing, songwriting, producing, or performing. Having the technical tools to execute what I imagine means I’m not limited by my skill set when inspiration strikes.
For anyone starting out, my advice would be: develop your work ethic like a muscle—show up for your craft even when it’s hard; nurture empathy, because it will give your art depth; and invest time in building the technical skills that will allow your creativity to flow without limits.

Who has been most helpful in helping you overcome challenges or build and develop the essential skills, qualities or knowledge you needed to be successful?
My mom has been the most influential person in helping me develop the skills, qualities, and mindset I needed to succeed. She’s not only been my biggest supporter, but also my inspiration—both personally and artistically. So much of my music is rooted in the values and perspective I learned from her: empathy, resilience, and the belief that art can carry deep meaning.
She’s the reason I approach music the way I do—always with a sense of purpose, whether that’s telling stories that matter, preserving our cultural traditions, or connecting with people on an emotional level. Even my songwriting often reflects her influence; one of my most personal songs is about her, and the way it has resonated with others has been a reminder of how universal her impact is on me.
Her example taught me to work hard, stay committed to my craft, and never lose the human connection at the heart of the music. That combination of discipline and compassion has shaped me as a producer, songwriter, and performer.
Contact Info:
- Website: https://www.manuelasanchezgoubert.com
- Instagram: https://www.instagram.com/manuelasanchezgb/
- Facebook: https://www.facebook.com/manuelasanchezgb/
- Youtube: https://www.youtube.com/channel/UCYUkFzM8CHw3KUApox1v-ig
Image Credits
Cesar Ziegler
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