Alright – so today we’ve got the honor of introducing you to Natalie Lee Martin. We think you’ll enjoy our conversation, we’ve shared it below.
Alright, so we’re so thrilled to have Natalie Lee with us today – welcome and maybe we can jump right into it with a question about one of your qualities that we most admire. How did you develop your work ethic? Where do you think you get it from?
“I get it form my mama!”
No lie! My work ethic comes directly from my mom. The second to last child of 11 siblings, my mom moved from the small Caribbean island of Trinidad to the hustle and bustle of New York City to make a better life for herself and I. Growing up, my mom always had two or three jobs (typical of any West Indian mother) but it was the pride she took in her positions that captivated me the most. Whether it was a nanny, housekeeper, maintenance engineer at a very prestigious hotel, my mother always strived for excellence in everything she did. I remember her teaching my how to make a bed accurately according to hotel standards. My initial reply was, “We don’t live in a hotel.” Her response was, “The place doesn’t matter as much as the person. Who are you in the hotel and the apartment is what matters most. Girl do what I tell you!”
Great, so let’s take a few minutes and cover your story. What should folks know about you and what you do?
I am a visionary to visionaries, a master teacher, speaker, and business life coach specializing in helping my clients gain clarity. My passion is truly to help visionaries, entrepreneurs, and business owners find longevity and success in the marketplace. During the pandemic, I wrote and published four books, two of which have become Amazon’s #1 Best Seller.
As a former educator for 20+ years, I understand that although concepts and principles don’t change very much, methods do. So using my background in education and the demand from the market for trustworthy business coaches, I began taking online business courses to gain the fundamental knowledge of the marketplace. This along with my faith and passion to merge ministry and business, I have been able to help hundreds of people find clarity in life and business over that last 3 years.
I have recently launched the Clarity to Execute Academy where my students get access to coaching, online courses, and a community of like minded individuals ready to make a lasting impact in the marketplace. My students represent various sectors in the marketplace; real estate, beauty, business, coaching, consulting, and real estate. My primary work is done with 4 & 5 figure entrepreneurs who are enthusiastic about 10x-ing their income.
My method involves bridging the gap between whop the entrepreneur is and who he/she needs to become. That work does not only include mindset and strategy but spiritual as well. I believe that every human is a spiritual being living in a body and has a soul (mind, will, and emotions). As a Business Life Coach, we work on transforming the visionary mind, body and spirit. This is very much different to your average Business Coach. But again, I am not your average coach.
I have also served as keynote speaker at various conferences, retreats and events including Fresh Manna: The Worship Weekend, The BOSS Up Bootcamp, HealHer Retreat, Journey To The Kingdom, Queens Forever Connection, and Esther’s: Chosen By A King.
However, my greatest accomplishments besides being a daughter of God is being a military wife to my phenomenally supportive husband and mother of five creatives.
Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?
So I always ask each client I interview one question: Do you believe that God called you to business?
I ask this question because when things got extremely difficult in my business all I had to keep me going was my faith. I knew that this was a calling and not a hobby, or a decision out of my own will. That confidence has been my anchor. Building a business has got to be more than a desire, it has to be a calling following by an intentional decision. One that you have to make each day as you continue to build and grow.
Secondly, I had to trust that I was the right person for the position. I had to be confident that what I had was enough and what I needed I will acquire along the way.
And finally, my end result. I had to sit what what I wanted to see at the end of all of this building. For me it’s legacy. Everything I do today directly impacts my children. It’s about legacy, baby! Every visionary deserves to see the vision with clarity, build their business with confidence and grow their legacy fro the next generation.
For anyone that’s in the beginning stages of building their business my advice would be to learn. Learn as much as you can about business and the marketplace. Embrace failure and be open to learn from those failures because it always you to increase your credibility as you show people you are human. Humans love to buy from other humans. And making mistakes is part of being human.
Thanks so much for sharing all these insights with us today. Before we go, is there a book that’s played in important role in your development?
The one book that has made an impact on my business and revenue is, “Stories That Stick” by Kindra Hall. Stories do to the mind what music does to the soul.
Storytelling helps to emotionally connect people to a business, product, or service. People are more likely to engage with or purchase something when they feel an emotional connection to it. It is an effective way to convey complex ideas. When businesses are trying to explain a complicated concept, storytelling can be used to make it much more digestible and relatable.
Storytelling also helps build customer trust and loyalty. When customers hear a story about a business, product, or service, they are more likely to remember it, which can lead to trust and loyalty. It really helps to differentiate a business from its competitors. Every business has a unique story, and when customers are exposed to that story, it can help set them apart from their competitors. Story telling was the one thing that differentiated me from other life coaches and business coaches. Although in the beginning, I had very little quantitative data to show why I was the best coach for clients, because of strategic story telling, customers were willing to take a chance on me and my ability to produce results.
My goal in the beginning of my career was to tell better stories using the framework I learned in the book; normal explosion, new normal. When things are normal, they are how they are. The way things were before something changed. When an explosion occurs, something happens that requires a change. Good or bad, just different.
And finally the last part of the framework new normal, things are different. Describe what life is like after the client started using your product or service. This framework is simple and has helped me increase my clientele and revenue within 12 months.
Contact Info:
- Website: natalieleemartin.com
- Instagram: https://www.instagram.com/natalieleemartin/
- Facebook: https://www.facebook.com/natalie.lee.martin
Image Credits
Michelle Lineka Co., Visual Brand Architect
