We recently connected with Peter Andoh-Kesson and have shared our conversation below.
Hi Peter, so excited to talk about all sorts of important topics with you today. The first one we want to jump into is about being the only one in the room – for some that’s being the only person of color or the only non-native English speaker or the only non-MBA, etc Can you talk to us about how you have managed to be successful even when you were the only one in the room that looked like you?
It started with awareness of my capabilities and what I personally bring to the table. They say that the person you can best serve is the person you once were. Your story, your experiences and your journey matters. I’ve always been a people-pleaser since I’ve been young, always wanted to fit in and at the same time be unique. Over time I realized that I’ve been dimming my light so that others can be satisfied with who I am instead of fully being who I truly am. I’ve always been extremely resourceful and knowledgeable of many business processes and systems that work. It wasn’t my zeal for music that got me to where I am, no, it’s my zeal for process flows, system and appeal that has prompted me to always stand out in all that I do. What makes me different is being myself and no one can take that or copy that for themselves. So being in a room where no one looks like me brings me more awareness that I can be very effective in any crowd, simply because nobody moves like me.
Thanks, so before we move on maybe you can share a bit more about yourself?
Hi my name is Peter Andoh-Kesson, an artist manager, business owner and project manager. I own Caliber Music Management, where I focus heavily on managing and consulting Afrobeats based artists. I also consult with all genres but my focus is primarily on Afrobeats music. My services entail, strategy planning, image consulting, content development, catalog management, network planning, and resource management. I enjoy connecting artists with different networks that will help boost their brand and develop their music businesses correctly.
Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?
As I look back, I believe developing my project management skills, building in-depth business connections and knowing how to navigate high and low seasons are the most impactful lessons I’ve learned in this journey. I would encourage future aspiring music managers to first get all the books they can get and read, read, read for at least 6 months before finding an artist to manage and develop. I would say it’s always good to build a skill and get extremely good at ONE thing first, then continue to expand and grow. Focus on getting 1% better every day and go from there. Become an expert at what you do and be willing to always be a student of the game.
Awesome, really appreciate you opening up with us today and before we close maybe you can share a book recommendation with us. Has there been a book that’s been impactful in your growth and development?
I would recommend these books, The Bible, Alex Hormozi – $100M Offers, Dale Carnegie – How To Win Friends and Influence People, James Clear – Atomic Habits, Dr. Dharius Daniels – Relational Intelligence, & Dr. Henry Cloud – Boundaries.
Contact Info:
- Website: https://www.calibermusicmanagement.com
- Instagram: CaliberMusicMgmt
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